Summary:

Yesterday, I caught up with our former board member Larry Kramer, and couldn’t resist doing a video interview with him on his upcoming fall…

Larry Kramer2

Yesterday, I caught up with our former board member Larry Kramer, and couldn’t resist doing a video interview with him on his upcoming fall book, tentatively titled “TaleSpin”. The book is about how all companies in essence are becoming media companies, with the theme being the four Cs: customer, content, curation and convergence. It starts with how the traditional media models are in spin, and then extends into looking at companies that have looked at what’s happened to the media industry, and then looked at parallels in their own industries and are dealing with those issues. Promises to be an interesting and deep read.

The 15-minute video, after the jump:

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By Rafat Ali

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