Sony (NYSE: SNE) has struck a deal with News Corp (NYSE: NWS). that gives the electronics company the opportunity to sell subscriptions to the WSJ digital edition of the WSJ, as well its Dow Jones sibling MarketWatch, plus exclusive rights the digitized New York Post, on its Daily Edition e-reader. The news was announced this morning at a Sony press briefing in NYC, with Sir Howard Stringer, CEO of Sony, Robert Thomson, Dow Jones & Co.’s EIC and managing editor of the WSJ, and Steve Haber, EVP at Sony Electronics. The Daily Edition is part of Sony’s set of e-readers the company has developed recently to challenge Amazon’s lead with the Kindle. While the Kindle already offers the WSJ, the Daily Edition will also sell subscriptions to MarketWatch (which is free online).
In addition to the WSJ subscription, Sony Daily Edition users also get the option of buying a $5 monthly subscription to a daily evening update called WSJ Plus. That would be on top of the $14.99 monthly fee for the digital version of the WSJ; Amazon’s Kindle also charges $14.99 for a monthly subscription to the Journal. Sony’s e-reader store will also charge $9.99 for the NY Post and $10.99 for MarketWatch.
Like a lot of publishers lately, News Corp. Chairman and CEO Rupert Murdoch has often expressed frustration with Amazon