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	<title>Comments on: VeriFone Punches Square, Launches iPhone-based Card Reader</title>
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	<link>http://gigaom.com/2009/12/08/verifone-punches-square-launches-iphone-based-card-reader/</link>
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		<title>By: Krishna</title>
		<link>http://gigaom.com/2009/12/08/verifone-punches-square-launches-iphone-based-card-reader/#comment-232603</link>
		<dc:creator><![CDATA[Krishna]]></dc:creator>
		<pubDate>Wed, 07 Jul 2010 19:51:13 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/?p=84901#comment-232603</guid>
		<description><![CDATA[&lt;p&gt;Got tired of waiting months and months for Square and their low limits. I bought Verifone from Apple store instead. Does just what I need to sell my paintings at farmers markets.&lt;/p&gt;]]></description>
		<content:encoded><![CDATA[<p>Got tired of waiting months and months for Square and their low limits. I bought Verifone from Apple store instead. Does just what I need to sell my paintings at farmers markets.</p>
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		<title>By: AT&#38;T Seeks a Piece of the $633B Mobile Payment Pie</title>
		<link>http://gigaom.com/2009/12/08/verifone-punches-square-launches-iphone-based-card-reader/#comment-232602</link>
		<dc:creator><![CDATA[AT&#38;T Seeks a Piece of the $633B Mobile Payment Pie]]></dc:creator>
		<pubDate>Wed, 07 Jul 2010 14:50:22 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/?p=84901#comment-232602</guid>
		<description><![CDATA[&lt;p&gt;[...] in an increasingly crowded market &#8212; Square launched with an iPhone card reader in May, while VeriFone&#8217;s PAYware Mobile reader arrived even earlier this year. Such software and services focus mainly on Apple&#8217;s devices. [...]&lt;/p&gt;]]></description>
		<content:encoded><![CDATA[<p>[...] in an increasingly crowded market &#8212; Square launched with an iPhone card reader in May, while VeriFone&#8217;s PAYware Mobile reader arrived even earlier this year. Such software and services focus mainly on Apple&#8217;s devices. [...]</p>
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		<title>By: Amidst Rising Competition, Square Launches</title>
		<link>http://gigaom.com/2009/12/08/verifone-punches-square-launches-iphone-based-card-reader/#comment-232601</link>
		<dc:creator><![CDATA[Amidst Rising Competition, Square Launches]]></dc:creator>
		<pubDate>Tue, 11 May 2010 17:00:37 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/?p=84901#comment-232601</guid>
		<description><![CDATA[&lt;p&gt;[...] Amidst Rising Competition, Square&#160;Launches   By Om Malik May. 11, 2010, 9:32am PDT No Comments     &#160; &#160; &#160; &#160;0   I can&#8217;t help but notice the degree to which &#8212; from the time I first waxed eloquent about Square, a San Francisco-based mobile payments startup, to today, when the company officially launched &#8212; the competitive landscape has changed. Many rivals have emerged with their own hardware that converts the iPhone and iPod touch into a mobile payment terminal. These includes upstarts and an incumbent, VeriFone. [...]&lt;/p&gt;]]></description>
		<content:encoded><![CDATA[<p>[...] Amidst Rising Competition, Square&nbsp;Launches   By Om Malik May. 11, 2010, 9:32am PDT No Comments     &nbsp; &nbsp; &nbsp; &nbsp;0   I can&#8217;t help but notice the degree to which &#8212; from the time I first waxed eloquent about Square, a San Francisco-based mobile payments startup, to today, when the company officially launched &#8212; the competitive landscape has changed. Many rivals have emerged with their own hardware that converts the iPhone and iPod touch into a mobile payment terminal. These includes upstarts and an incumbent, VeriFone. [...]</p>
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		<title>By: Justin E Harris</title>
		<link>http://gigaom.com/2009/12/08/verifone-punches-square-launches-iphone-based-card-reader/#comment-232600</link>
		<dc:creator><![CDATA[Justin E Harris]]></dc:creator>
		<pubDate>Sun, 04 Apr 2010 05:12:42 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/?p=84901#comment-232600</guid>
		<description><![CDATA[&lt;p&gt;Due to the fact that square is like FREE (according to the iPad app that was released today Apr 3 2010) its not hurting them.  I am not paying the fees and stuff VeriFone wants me to pay. Its crazy! If its FREE its me!&lt;/p&gt;]]></description>
		<content:encoded><![CDATA[<p>Due to the fact that square is like FREE (according to the iPad app that was released today Apr 3 2010) its not hurting them.  I am not paying the fees and stuff VeriFone wants me to pay. Its crazy! If its FREE its me!</p>
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		<title>By: Jose</title>
		<link>http://gigaom.com/2009/12/08/verifone-punches-square-launches-iphone-based-card-reader/#comment-232599</link>
		<dc:creator><![CDATA[Jose]]></dc:creator>
		<pubDate>Sun, 14 Feb 2010 22:28:24 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/?p=84901#comment-232599</guid>
		<description><![CDATA[&lt;p&gt;Hi,&lt;/p&gt;

&lt;p&gt;But the Square plugs into the phone jack and it&#039;s compatible beyond the iPhone.&lt;/p&gt;

&lt;p&gt;José&lt;/p&gt;]]></description>
		<content:encoded><![CDATA[<p>Hi,</p>
<p>But the Square plugs into the phone jack and it&#8217;s compatible beyond the iPhone.</p>
<p>José</p>
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		<title>By: Single Purpose Devices vs. Flexible Platforms and Functional Cases &#124; Pathfinder Development &#124; Software Developers &#124; Blogs</title>
		<link>http://gigaom.com/2009/12/08/verifone-punches-square-launches-iphone-based-card-reader/#comment-232598</link>
		<dc:creator><![CDATA[Single Purpose Devices vs. Flexible Platforms and Functional Cases &#124; Pathfinder Development &#124; Software Developers &#124; Blogs]]></dc:creator>
		<pubDate>Tue, 09 Feb 2010 12:57:04 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/?p=84901#comment-232598</guid>
		<description><![CDATA[&lt;p&gt;[...] at the digital checkout devices like Apple&#039;s own EasyPay touch (used at Apple&#039;s retail stores), Verifone and Morphie - that combine a magnetic card reader, a bar code scanner and a battery in a case for [...]&lt;/p&gt;]]></description>
		<content:encoded><![CDATA[<p>[...] at the digital checkout devices like Apple&#39;s own EasyPay touch (used at Apple&#39;s retail stores), Verifone and Morphie &#8211; that combine a magnetic card reader, a bar code scanner and a battery in a case for [...]</p>
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		<title>By: Accept credit card payments on your iPhone? Then there were two &#124; iPhone Firmware</title>
		<link>http://gigaom.com/2009/12/08/verifone-punches-square-launches-iphone-based-card-reader/#comment-232597</link>
		<dc:creator><![CDATA[Accept credit card payments on your iPhone? Then there were two &#124; iPhone Firmware]]></dc:creator>
		<pubDate>Wed, 03 Feb 2010 13:10:28 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/?p=84901#comment-232597</guid>
		<description><![CDATA[&lt;p&gt;[...] of the heavyweights of the payment processing market was busy prepping an announcement of its own. Earlier this week, VeriFone announced PAYware Mobile, a combination iPhone/iPod touch app and swipe card reader that [...]&lt;/p&gt;]]></description>
		<content:encoded><![CDATA[<p>[...] of the heavyweights of the payment processing market was busy prepping an announcement of its own. Earlier this week, VeriFone announced PAYware Mobile, a combination iPhone/iPod touch app and swipe card reader that [...]</p>
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		<title>By: Mobile Commerce &#171; Raja Jasti&#8217;s Blog - Renaissance Thinking</title>
		<link>http://gigaom.com/2009/12/08/verifone-punches-square-launches-iphone-based-card-reader/#comment-232596</link>
		<dc:creator><![CDATA[Mobile Commerce &#171; Raja Jasti&#8217;s Blog - Renaissance Thinking]]></dc:creator>
		<pubDate>Fri, 01 Jan 2010 20:44:58 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/?p=84901#comment-232596</guid>
		<description><![CDATA[&lt;p&gt;[...] Dorsey’s Square, Incase, Verifone and now Mophie — these companies’ credit card readers are turning the iPhone/iPod touch [...]&lt;/p&gt;]]></description>
		<content:encoded><![CDATA[<p>[...] Dorsey’s Square, Incase, Verifone and now Mophie — these companies’ credit card readers are turning the iPhone/iPod touch [...]</p>
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	<item>
		<title>By: Are You Ready for iEconomy? &#8211; GigaOM</title>
		<link>http://gigaom.com/2009/12/08/verifone-punches-square-launches-iphone-based-card-reader/#comment-232595</link>
		<dc:creator><![CDATA[Are You Ready for iEconomy? &#8211; GigaOM]]></dc:creator>
		<pubDate>Thu, 31 Dec 2009 16:40:59 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/?p=84901#comment-232595</guid>
		<description><![CDATA[&lt;p&gt;[...] Dorsey&#8217;s Square, Incase, Verifone and now Mophie &#8212; these companies&#8217; credit card readers are turning the iPhone/iPod Touch [...]&lt;/p&gt;]]></description>
		<content:encoded><![CDATA[<p>[...] Dorsey&#8217;s Square, Incase, Verifone and now Mophie &#8212; these companies&#8217; credit card readers are turning the iPhone/iPod Touch [...]</p>
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		<title>By: Rachel Q Maniago</title>
		<link>http://gigaom.com/2009/12/08/verifone-punches-square-launches-iphone-based-card-reader/#comment-232594</link>
		<dc:creator><![CDATA[Rachel Q Maniago]]></dc:creator>
		<pubDate>Fri, 11 Dec 2009 23:20:49 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/?p=84901#comment-232594</guid>
		<description><![CDATA[&lt;p&gt;&quot;Also of note is the fact that Incase is rumored to be making payment sleeves with similar commerce functionality that fit around iPod Touch devices and are being used at Apple stores now.&quot;&lt;/p&gt;

&lt;p&gt;Chiming in from Incase here to correct the information in the article above--although we did create the holster that supports the new EZ Pay touch device currently in use at the Apple Store, we did not create the actual device itself. Just wanted to clarify our level of involvement.&lt;/p&gt;]]></description>
		<content:encoded><![CDATA[<p>&#8220;Also of note is the fact that Incase is rumored to be making payment sleeves with similar commerce functionality that fit around iPod Touch devices and are being used at Apple stores now.&#8221;</p>
<p>Chiming in from Incase here to correct the information in the article above&#8211;although we did create the holster that supports the new EZ Pay touch device currently in use at the Apple Store, we did not create the actual device itself. Just wanted to clarify our level of involvement.</p>
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		<title>By: Accept credit card payments on your iPhone? Then there were two &#124; iPhone 3G Tricks</title>
		<link>http://gigaom.com/2009/12/08/verifone-punches-square-launches-iphone-based-card-reader/#comment-232593</link>
		<dc:creator><![CDATA[Accept credit card payments on your iPhone? Then there were two &#124; iPhone 3G Tricks]]></dc:creator>
		<pubDate>Fri, 11 Dec 2009 22:30:25 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/?p=84901#comment-232593</guid>
		<description><![CDATA[&lt;p&gt;[...] of the heavyweights of the payment processing market was busy prepping an announcement of its own. Earlier this week, VeriFone announced PAYware Mobile, a combination iPhone/iPod touch app and swipe card reader that [...]&lt;/p&gt;]]></description>
		<content:encoded><![CDATA[<p>[...] of the heavyweights of the payment processing market was busy prepping an announcement of its own. Earlier this week, VeriFone announced PAYware Mobile, a combination iPhone/iPod touch app and swipe card reader that [...]</p>
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		<title>By: jenkins</title>
		<link>http://gigaom.com/2009/12/08/verifone-punches-square-launches-iphone-based-card-reader/#comment-232592</link>
		<dc:creator><![CDATA[jenkins]]></dc:creator>
		<pubDate>Wed, 09 Dec 2009 15:16:23 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/?p=84901#comment-232592</guid>
		<description><![CDATA[&lt;p&gt;I have a less favorable view. This is an idea chasing demand. And, if i recall, Mr. Dorsey was let go from Twitter well before it blew up. Why? My guess is that it had to do with competence.&lt;/p&gt;]]></description>
		<content:encoded><![CDATA[<p>I have a less favorable view. This is an idea chasing demand. And, if i recall, Mr. Dorsey was let go from Twitter well before it blew up. Why? My guess is that it had to do with competence.</p>
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		<title>By: Libran Lover</title>
		<link>http://gigaom.com/2009/12/08/verifone-punches-square-launches-iphone-based-card-reader/#comment-232591</link>
		<dc:creator><![CDATA[Libran Lover]]></dc:creator>
		<pubDate>Wed, 09 Dec 2009 01:04:59 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/?p=84901#comment-232591</guid>
		<description><![CDATA[&lt;p&gt;&lt;i&gt;&quot;There is one aspect of Square, however, that sets it apart from its competitors: its use of social networking tools and virality. It is squarely shooting for person-to-person commerce.&quot;&lt;/i&gt;&lt;/p&gt;

&lt;p&gt;A Paypal (or similar) phone app will work MUCH better for person-to-person transactions than a physical Square that needs a physical card swipe.&lt;/p&gt;]]></description>
		<content:encoded><![CDATA[<p><i>&#8220;There is one aspect of Square, however, that sets it apart from its competitors: its use of social networking tools and virality. It is squarely shooting for person-to-person commerce.&#8221;</i></p>
<p>A Paypal (or similar) phone app will work MUCH better for person-to-person transactions than a physical Square that needs a physical card swipe.</p>
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		<title>By: dbreunig</title>
		<link>http://gigaom.com/2009/12/08/verifone-punches-square-launches-iphone-based-card-reader/#comment-232590</link>
		<dc:creator><![CDATA[dbreunig]]></dc:creator>
		<pubDate>Tue, 08 Dec 2009 21:22:39 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/?p=84901#comment-232590</guid>
		<description><![CDATA[&lt;p&gt;I like the thinking behind square: creative and strategic in a dusty stagnant market. I love their Mint-esque transaction receipts.&lt;/p&gt;

&lt;p&gt;Two things here:&lt;/p&gt;

&lt;ul&gt;
&lt;li&gt;&lt;p&gt;The beauty of Square&#039;s 1/8th inch dongle is that it can be used on a desktop, laptop or iPhone. This is huge for small businesses and even echos the iPod Touch strategy: don&#039;t lock yourself into one market.&lt;/p&gt;&lt;/li&gt;
&lt;li&gt;&lt;p&gt;Unless I read wrong, Square doesn&#039;t have fees. Their means of revenue, however, is only limited by their creativity. I look at Square (and Dorsey&#039;s past) and see the perfect location-aware social network. Making a purchase is an incredibly passive means of checking in; they&#039;re capitalizing on existing behaviors, not attempting to create new ones (cough-mayors-cough). I can see an easy exit for Square if they create a system for capturing offline consumer and small business transaction activity.&lt;/p&gt;&lt;/li&gt;
&lt;/ul&gt;]]></description>
		<content:encoded><![CDATA[<p>I like the thinking behind square: creative and strategic in a dusty stagnant market. I love their Mint-esque transaction receipts.</p>
<p>Two things here:</p>
<ul>
<li>
<p>The beauty of Square&#8217;s 1/8th inch dongle is that it can be used on a desktop, laptop or iPhone. This is huge for small businesses and even echos the iPod Touch strategy: don&#8217;t lock yourself into one market.</p>
</li>
<li>
<p>Unless I read wrong, Square doesn&#8217;t have fees. Their means of revenue, however, is only limited by their creativity. I look at Square (and Dorsey&#8217;s past) and see the perfect location-aware social network. Making a purchase is an incredibly passive means of checking in; they&#8217;re capitalizing on existing behaviors, not attempting to create new ones (cough-mayors-cough). I can see an easy exit for Square if they create a system for capturing offline consumer and small business transaction activity.</p>
</li>
</ul>
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		<title>By: bryce mcdonnell</title>
		<link>http://gigaom.com/2009/12/08/verifone-punches-square-launches-iphone-based-card-reader/#comment-232589</link>
		<dc:creator><![CDATA[bryce mcdonnell]]></dc:creator>
		<pubDate>Tue, 08 Dec 2009 21:08:37 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/?p=84901#comment-232589</guid>
		<description><![CDATA[&lt;p&gt;This is yet another amazing step getting commerce out of brick and mortar stores and into a more distributed, more efficient, infrastructure. Even if the offering is marginal (and I&#039;m not saying it is), the idea is progressive.&lt;/p&gt;

&lt;p&gt;If the Internet brought us e-comm (electronic commerce), perhaps I can be the first to coin the term mo-comm? :)&lt;/p&gt;]]></description>
		<content:encoded><![CDATA[<p>This is yet another amazing step getting commerce out of brick and mortar stores and into a more distributed, more efficient, infrastructure. Even if the offering is marginal (and I&#8217;m not saying it is), the idea is progressive.</p>
<p>If the Internet brought us e-comm (electronic commerce), perhaps I can be the first to coin the term mo-comm? :)</p>
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