5 Comments

Summary:

Best Buy announced today that it will be licensing Sonic Solutions’ CinemaNow platform to power an over-the-top video delivery service for the electronics retailer. This agreement expands on the partnership the two companies entered into earlier this summer. The multi-year deal will have Best Buy getting […]

cinemanowBest Buy announced today that it will be licensing Sonic Solutions’ CinemaNow platform to power an over-the-top video delivery service for the electronics retailer. This agreement expands on the partnership the two companies entered into earlier this summer.

The multi-year deal will have Best Buy getting its CinemaNow-powered movie service embedded onto a number of connected consumer electronics devices from manufacturers such as Samsung, Sony, Panasonic and Best Buy’s own Insignia line of products. Movies rented or bought through the Best Buy service will be compatible across CinemaNow-enabled devices.

CinemaNow already powers the online video offerings of Blockbuster, and is available on LG Blu-ray players, but this marks a pretty big retailer solidifying its position in the over-the-top delivery space. It also means that Best Buy will be able to push its own flavor of movie delivery through in-store promotion and education. A name for the new service will be announced in the coming weeks and the service itself will roll out over the next couple of quarters.

Last month, Best Buy entered into an agreement with Netflix to put the subscription video service on its Insignia products.

CinemaNow offers 22,000 titles, and a rep for the company told us that 80 percent of its transactions are new release titles.

Related research

Subscriber Content

Subscriber content comes from Gigaom Research, bridging the gap between breaking news and long-tail research. Visit any of our reports to learn more and subscribe.

You're subscribed! If you like, you can update your settings

Related stories

  1. [...] here: "CinemaNow to Power Best Buy Video Service" and related posts Comments [...]

    Share
  2. [...] Sonic Solutions is slated to launch a Best Buy-branded movie download site, and it’s also cooperating with the retailer on over-the-top video delivery straight to connected devices sold at the retailer’s stores. [...]

    Share
  3. [...] Wal-Mart is not alone in taking its retail ambitions digital. Best Buy also entered the space through a partnership with Sonic Solutions, through which it will license and white-label the Roxio CinemaNow video [...]

    Share
  4. [...] electronics devices from Samsung, LG, and TiVo. Sonic’s CinemaNow service is also slated to power a white-labeled digital video service for Best Buy, and is expected to be added to TVs and Blu-ray players from Best Buy’s Insignia- and [...]

    Share
  5. [...] in May, with product planned to ship later this year, just in time for the holidays. Best Buy is getting into the digital video space by licensing Sonic Solutions’ RoxioNow platform, and Wal-mart bought Vudu earlier this year [...]

    Share

Comments have been disabled for this post