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	<title>Comments on: What Is It About e-Readers?</title>
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		<title>By: The Next Hot e-Reader: The iPhone</title>
		<link>http://gigaom.com/2009/09/23/what-is-it-about-e-readers/#comment-224841</link>
		<dc:creator><![CDATA[The Next Hot e-Reader: The iPhone]]></dc:creator>
		<pubDate>Mon, 02 Nov 2009 14:00:04 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=70955#comment-224841</guid>
		<description><![CDATA[[...] posts: &#8220;What Is It About e-Readers?&#8221; and &#8220;Will Publishers Ever Make Money Off [...]]]></description>
		<content:encoded><![CDATA[<p>[...] posts: &#8220;What Is It About e-Readers?&#8221; and &#8220;Will Publishers Ever Make Money Off [...]</p>
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		<title>By: Werner Egipsy Souza</title>
		<link>http://gigaom.com/2009/09/23/what-is-it-about-e-readers/#comment-224840</link>
		<dc:creator><![CDATA[Werner Egipsy Souza]]></dc:creator>
		<pubDate>Mon, 28 Sep 2009 15:28:21 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=70955#comment-224840</guid>
		<description><![CDATA[Per Kilobyte cost, only occurs if you actually use the GPRS/3G network.
A lot of the heavy data usage will happen over the Wifi network.]]></description>
		<content:encoded><![CDATA[<p>Per Kilobyte cost, only occurs if you actually use the GPRS/3G network.<br />
A lot of the heavy data usage will happen over the Wifi network.</p>
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		<title>By: McGuire&#8217;s Law &#187; Blog Archive &#187; Observations: Devices - September 26, 2009</title>
		<link>http://gigaom.com/2009/09/23/what-is-it-about-e-readers/#comment-224839</link>
		<dc:creator><![CDATA[McGuire&#8217;s Law &#187; Blog Archive &#187; Observations: Devices - September 26, 2009]]></dc:creator>
		<pubDate>Sat, 26 Sep 2009 12:41:34 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=70955#comment-224839</guid>
		<description><![CDATA[[...] What Is It About e-Readers? [...]]]></description>
		<content:encoded><![CDATA[<p>[...] What Is It About e-Readers? [...]</p>
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		<title>By: MikeMc</title>
		<link>http://gigaom.com/2009/09/23/what-is-it-about-e-readers/#comment-224838</link>
		<dc:creator><![CDATA[MikeMc]]></dc:creator>
		<pubDate>Fri, 25 Sep 2009 01:45:19 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=70955#comment-224838</guid>
		<description><![CDATA[I would pick an e-reader over FF+Google Books. In fact I have I have. I own a Sony 505 reader and I carry both a phone and an MP3 player at times. Reasons:

1. The readability E Ink far outstrips that of LCDs

2. I have a plain old RAZR phone my employer pays for, I have no need for a &quot;smartphone&quot; or it&#039;s associated  ~$100 a month bill.

3. I would rather have a dedicated device that does one thing really well than a single device that does everything fair to middling. Also, one device - one battery, better stay close to a spot where you can plug a charger in. My reader will go two weeks between charges even with daily use, I have yet to see a phone pull that off.

4. What&#039;s the fuss about carrying two small devices? No pockets on your &quot;skinny&quot; jeans? Carrying a flip phone and an MP3 player isn&#039;t exactly a heavy burden. If a person can&#039;t find a way to manage having two small devices on their person I think perhaps they have larger issues than their choice of digital gadgets.]]></description>
		<content:encoded><![CDATA[<p>I would pick an e-reader over FF+Google Books. In fact I have I have. I own a Sony 505 reader and I carry both a phone and an MP3 player at times. Reasons:</p>
<p>1. The readability E Ink far outstrips that of LCDs</p>
<p>2. I have a plain old RAZR phone my employer pays for, I have no need for a &#8220;smartphone&#8221; or it&#8217;s associated  ~$100 a month bill.</p>
<p>3. I would rather have a dedicated device that does one thing really well than a single device that does everything fair to middling. Also, one device &#8211; one battery, better stay close to a spot where you can plug a charger in. My reader will go two weeks between charges even with daily use, I have yet to see a phone pull that off.</p>
<p>4. What&#8217;s the fuss about carrying two small devices? No pockets on your &#8220;skinny&#8221; jeans? Carrying a flip phone and an MP3 player isn&#8217;t exactly a heavy burden. If a person can&#8217;t find a way to manage having two small devices on their person I think perhaps they have larger issues than their choice of digital gadgets.</p>
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	<item>
		<title>By: Why eReaders are important &#171; Kindle Review &#8211; Kindle 2 Review, Books</title>
		<link>http://gigaom.com/2009/09/23/what-is-it-about-e-readers/#comment-224837</link>
		<dc:creator><![CDATA[Why eReaders are important &#171; Kindle Review &#8211; Kindle 2 Review, Books]]></dc:creator>
		<pubDate>Wed, 23 Sep 2009 22:56:05 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=70955#comment-224837</guid>
		<description><![CDATA[[...]  Posted on September 23, 2009 by switch11   At GigaOm, Stacey Higginbotham has a post entitled &#8216;What Is It About eReaders?&#8217; in which she asks - But What is it about e-readers? &#8230; in a nation where roughly half the [...]]]></description>
		<content:encoded><![CDATA[<p>[...]  Posted on September 23, 2009 by switch11   At GigaOm, Stacey Higginbotham has a post entitled &#8216;What Is It About eReaders?&#8217; in which she asks &#8211; But What is it about e-readers? &#8230; in a nation where roughly half the [...]</p>
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		<title>By: Mark Sigal</title>
		<link>http://gigaom.com/2009/09/23/what-is-it-about-e-readers/#comment-224836</link>
		<dc:creator><![CDATA[Mark Sigal]]></dc:creator>
		<pubDate>Wed, 23 Sep 2009 21:22:14 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=70955#comment-224836</guid>
		<description><![CDATA[Thanks for the counter-perspective, Stacey, and I certainly don&#039;t mean to imply that good old text is going away or that every type of book is applicable to a reboot (just as TV isn&#039;t simply radio with moving pictures), but I like the construct that Sean Cranbury &amp; Hugh McGuire put forth in ‘THE FUTURE OF PUBLISHING,’ as I think that it gets to the “IT” of what makes a book, a book.

They say that “the primary thing a book has to do is fulfill its promise as a transmitter/inspirer of ideas, art, thoughts, story, entertainment.”

That leaves a lot of room for maintenance of the current and iteration of the new.

Best,

Mark]]></description>
		<content:encoded><![CDATA[<p>Thanks for the counter-perspective, Stacey, and I certainly don&#8217;t mean to imply that good old text is going away or that every type of book is applicable to a reboot (just as TV isn&#8217;t simply radio with moving pictures), but I like the construct that Sean Cranbury &amp; Hugh McGuire put forth in ‘THE FUTURE OF PUBLISHING,’ as I think that it gets to the “IT” of what makes a book, a book.</p>
<p>They say that “the primary thing a book has to do is fulfill its promise as a transmitter/inspirer of ideas, art, thoughts, story, entertainment.”</p>
<p>That leaves a lot of room for maintenance of the current and iteration of the new.</p>
<p>Best,</p>
<p>Mark</p>
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		<title>By: Stacey Higginbotham</title>
		<link>http://gigaom.com/2009/09/23/what-is-it-about-e-readers/#comment-224835</link>
		<dc:creator><![CDATA[Stacey Higginbotham]]></dc:creator>
		<pubDate>Wed, 23 Sep 2009 21:04:50 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=70955#comment-224835</guid>
		<description><![CDATA[Mark, all cool ideas, but let&#039;s not call those books. I have no problem with new ways of telling stories but believe that old ways of doing so won&#039;t fall completely by the wayside. The upside is we&#039;ll still have text-based stories much like we still tell oral stories. Likely they&#039;ll be less popular, but there will still be room in the market for the thousands of words in my beloved Anna Karenina without animation or a need to interact with the story beyond imagining it in my head.]]></description>
		<content:encoded><![CDATA[<p>Mark, all cool ideas, but let&#8217;s not call those books. I have no problem with new ways of telling stories but believe that old ways of doing so won&#8217;t fall completely by the wayside. The upside is we&#8217;ll still have text-based stories much like we still tell oral stories. Likely they&#8217;ll be less popular, but there will still be room in the market for the thousands of words in my beloved Anna Karenina without animation or a need to interact with the story beyond imagining it in my head.</p>
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		<title>By: Joel</title>
		<link>http://gigaom.com/2009/09/23/what-is-it-about-e-readers/#comment-224834</link>
		<dc:creator><![CDATA[Joel]]></dc:creator>
		<pubDate>Wed, 23 Sep 2009 18:36:11 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=70955#comment-224834</guid>
		<description><![CDATA[Todd - this sounds profound when you are talking about Amazon.  But I think if you substitute &quot;ipod + itunes&quot; as the subject, you&#039;d come up with the opposite result - they too use dedicated hardware, closed information, walled garden, etc., and no one is predicting their extinction ...]]></description>
		<content:encoded><![CDATA[<p>Todd &#8211; this sounds profound when you are talking about Amazon.  But I think if you substitute &#8220;ipod + itunes&#8221; as the subject, you&#8217;d come up with the opposite result &#8211; they too use dedicated hardware, closed information, walled garden, etc., and no one is predicting their extinction &#8230;</p>
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		<title>By: Mark Sigal</title>
		<link>http://gigaom.com/2009/09/23/what-is-it-about-e-readers/#comment-224833</link>
		<dc:creator><![CDATA[Mark Sigal]]></dc:creator>
		<pubDate>Wed, 23 Sep 2009 18:27:05 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=70955#comment-224833</guid>
		<description><![CDATA[Hi Stacey,

My thesis is that whereas Kindle and iRex seem to be predicated on the construct of the book as less than the current experience (i.e., mostly text), the industry is headed for a full-blown re-boot that takes advantage of interactivity, touch/tilt, social engagement, movies, pictures, animation and sound, a topic that I expound upon in:

Rebooting the Book (One Apple iPad Tablet at a Time)
http://bit.ly/zOoEu

Check it out, if interested.

Mark]]></description>
		<content:encoded><![CDATA[<p>Hi Stacey,</p>
<p>My thesis is that whereas Kindle and iRex seem to be predicated on the construct of the book as less than the current experience (i.e., mostly text), the industry is headed for a full-blown re-boot that takes advantage of interactivity, touch/tilt, social engagement, movies, pictures, animation and sound, a topic that I expound upon in:</p>
<p>Rebooting the Book (One Apple iPad Tablet at a Time)<br />
<a href="http://bit.ly/zOoEu" rel="nofollow">http://bit.ly/zOoEu</a></p>
<p>Check it out, if interested.</p>
<p>Mark</p>
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		<title>By: Michael Wolf</title>
		<link>http://gigaom.com/2009/09/23/what-is-it-about-e-readers/#comment-224832</link>
		<dc:creator><![CDATA[Michael Wolf]]></dc:creator>
		<pubDate>Wed, 23 Sep 2009 17:22:47 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=70955#comment-224832</guid>
		<description><![CDATA[Todd - the primary fiction reading audience today is older women, something well recognized by the publishing industry. They happen to be, without a doubt, the largest discretionary spenders on books, without fail.

Coincidentally, the main folks I happen across using Kindles are older women.  Everyone I&#039;ve talked to love their Kindle. I have no doubt these same women would never read a book on a smartphone, on a netbook, etc. Again, its the holistic experience, with large parts tactical/feel of the e-reader.

As far as college kids using phones for their studies - hmm, I don&#039;t have data on that. Sure, lots will read books on smartphones, but again, most of these younger folks aren&#039;t driving the publishing industry - its the female book buying audience that is.]]></description>
		<content:encoded><![CDATA[<p>Todd &#8211; the primary fiction reading audience today is older women, something well recognized by the publishing industry. They happen to be, without a doubt, the largest discretionary spenders on books, without fail.</p>
<p>Coincidentally, the main folks I happen across using Kindles are older women.  Everyone I&#8217;ve talked to love their Kindle. I have no doubt these same women would never read a book on a smartphone, on a netbook, etc. Again, its the holistic experience, with large parts tactical/feel of the e-reader.</p>
<p>As far as college kids using phones for their studies &#8211; hmm, I don&#8217;t have data on that. Sure, lots will read books on smartphones, but again, most of these younger folks aren&#8217;t driving the publishing industry &#8211; its the female book buying audience that is.</p>
]]></content:encoded>
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		<title>By: Todd</title>
		<link>http://gigaom.com/2009/09/23/what-is-it-about-e-readers/#comment-224831</link>
		<dc:creator><![CDATA[Todd]]></dc:creator>
		<pubDate>Wed, 23 Sep 2009 17:17:34 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=70955#comment-224831</guid>
		<description><![CDATA[Definition of &quot;prime book reading audience&quot; must include college students, who do read book on their phone - pervasively

I would love to see a poll of people of all ages who *must* read for either work or school and find what percentage do so with an e-reader vs. plain old laptop. I suspect e-reader usage is around 1%

To answer your question, I have in fact talked to a handful of kindle owners, all of who are:
1 - Very wealthy, successful people, with copious amounts of disposable income
2 - Total geeks, one of whom has a Nikon D1 as their &quot;junker&quot; camera
3 - None have any prominent requirement in their professional life that requires high volumes of document reading.

Ultimately I cite the rancor around Google Books as being proof that consumers are not the driving force behind e-readers. Book publishers and newspaper are. The world got along just fine curled up in bed with a paper book, or a lap top.

P.S. comment nesting FAIL!

:)]]></description>
		<content:encoded><![CDATA[<p>Definition of &#8220;prime book reading audience&#8221; must include college students, who do read book on their phone &#8211; pervasively</p>
<p>I would love to see a poll of people of all ages who *must* read for either work or school and find what percentage do so with an e-reader vs. plain old laptop. I suspect e-reader usage is around 1%</p>
<p>To answer your question, I have in fact talked to a handful of kindle owners, all of who are:<br />
1 &#8211; Very wealthy, successful people, with copious amounts of disposable income<br />
2 &#8211; Total geeks, one of whom has a Nikon D1 as their &#8220;junker&#8221; camera<br />
3 &#8211; None have any prominent requirement in their professional life that requires high volumes of document reading.</p>
<p>Ultimately I cite the rancor around Google Books as being proof that consumers are not the driving force behind e-readers. Book publishers and newspaper are. The world got along just fine curled up in bed with a paper book, or a lap top.</p>
<p>P.S. comment nesting FAIL!</p>
<p>:)</p>
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		<title>By: Tony</title>
		<link>http://gigaom.com/2009/09/23/what-is-it-about-e-readers/#comment-224830</link>
		<dc:creator><![CDATA[Tony]]></dc:creator>
		<pubDate>Wed, 23 Sep 2009 17:01:54 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=70955#comment-224830</guid>
		<description><![CDATA[Maybe 1/2 of the US don&#039;t read novels but that&#039;s still a market of more than 150 million and eReader are not used for novels only. I have the older Irex device and I use it to read pdf&#039;s, technical documents and others. I can convert any document to pdf and that what the reader is good at.

I really don&#039;t care about wireless access from cell phone carrier. I guess it&#039;s important for people who want to subscribe to newspapers. However for myself I just download stuff from my computer. The computer can gran all the documents for me. All I have to is send it to the eReader.

In the end, I don&#039;t buy content. There&#039;s a sea of free content on the web. As for news. I subscribe to my local paper and I like to read it in true paper. Not using eReader. The big width gives me a quick view of everything. on an eReader there will be a lot of scrolling which I don&#039;t like.]]></description>
		<content:encoded><![CDATA[<p>Maybe 1/2 of the US don&#8217;t read novels but that&#8217;s still a market of more than 150 million and eReader are not used for novels only. I have the older Irex device and I use it to read pdf&#8217;s, technical documents and others. I can convert any document to pdf and that what the reader is good at.</p>
<p>I really don&#8217;t care about wireless access from cell phone carrier. I guess it&#8217;s important for people who want to subscribe to newspapers. However for myself I just download stuff from my computer. The computer can gran all the documents for me. All I have to is send it to the eReader.</p>
<p>In the end, I don&#8217;t buy content. There&#8217;s a sea of free content on the web. As for news. I subscribe to my local paper and I like to read it in true paper. Not using eReader. The big width gives me a quick view of everything. on an eReader there will be a lot of scrolling which I don&#8217;t like.</p>
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	<item>
		<title>By: Michael Wolf</title>
		<link>http://gigaom.com/2009/09/23/what-is-it-about-e-readers/#comment-224829</link>
		<dc:creator><![CDATA[Michael Wolf]]></dc:creator>
		<pubDate>Wed, 23 Sep 2009 16:49:04 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=70955#comment-224829</guid>
		<description><![CDATA[@Todd - yes, actually, I do.  BTW - most people I know over 40 (i.e. the prime book reading audience) wouldn&#039;t ever read a book on a small screen like a phone.  In fact, most people I know under 40 wouldn&#039;t read a book on a phone.

Have you talked to a Kindle owner?  Most are effusive about the experience. They talk about how its completely changed their reading habits.

BTW - Google/Firefox isn&#039;t a mutually exclusive thing from an e-reader. The context here is the hardware. Most people who use an e-reader are mainly taken with the feel/tactical experience. I think you could do that with a browser on an optimized e-reader hardware device.]]></description>
		<content:encoded><![CDATA[<p>@Todd &#8211; yes, actually, I do.  BTW &#8211; most people I know over 40 (i.e. the prime book reading audience) wouldn&#8217;t ever read a book on a small screen like a phone.  In fact, most people I know under 40 wouldn&#8217;t read a book on a phone.</p>
<p>Have you talked to a Kindle owner?  Most are effusive about the experience. They talk about how its completely changed their reading habits.</p>
<p>BTW &#8211; Google/Firefox isn&#8217;t a mutually exclusive thing from an e-reader. The context here is the hardware. Most people who use an e-reader are mainly taken with the feel/tactical experience. I think you could do that with a browser on an optimized e-reader hardware device.</p>
]]></content:encoded>
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	<item>
		<title>By: Todd</title>
		<link>http://gigaom.com/2009/09/23/what-is-it-about-e-readers/#comment-224828</link>
		<dc:creator><![CDATA[Todd]]></dc:creator>
		<pubDate>Wed, 23 Sep 2009 16:23:50 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=70955#comment-224828</guid>
		<description><![CDATA[So given the choice of reading a book using FireFox+Google Books vs. an e-reader, you&#039;d pick an e-reader?

Also,

I do not know a single person who carrier both a mobile phone and a MP3 player with them. Do you?]]></description>
		<content:encoded><![CDATA[<p>So given the choice of reading a book using FireFox+Google Books vs. an e-reader, you&#8217;d pick an e-reader?</p>
<p>Also,</p>
<p>I do not know a single person who carrier both a mobile phone and a MP3 player with them. Do you?</p>
]]></content:encoded>
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	<item>
		<title>By: Stacey Higginbotham</title>
		<link>http://gigaom.com/2009/09/23/what-is-it-about-e-readers/#comment-224827</link>
		<dc:creator><![CDATA[Stacey Higginbotham]]></dc:creator>
		<pubDate>Wed, 23 Sep 2009 16:22:55 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=70955#comment-224827</guid>
		<description><![CDATA[John, that&#039;s a great point. Looking at the per kilobyte cost on the type of data that might be sent over each device may eliminate some gadgets and/or content.]]></description>
		<content:encoded><![CDATA[<p>John, that&#8217;s a great point. Looking at the per kilobyte cost on the type of data that might be sent over each device may eliminate some gadgets and/or content.</p>
]]></content:encoded>
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	<item>
		<title>By: Michael Wolf</title>
		<link>http://gigaom.com/2009/09/23/what-is-it-about-e-readers/#comment-224826</link>
		<dc:creator><![CDATA[Michael Wolf]]></dc:creator>
		<pubDate>Wed, 23 Sep 2009 16:02:53 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=70955#comment-224826</guid>
		<description><![CDATA[The success early on of portable music players showed us how dedicated devices can create a significant market. Sure, the PMP is now a swiss-army-knife for media playback, but at first, we reached mass adoption with a device that just played music.

Half of Americans may read novels, but that&#039;s a 100 million plus person market. If you wanted to identify an entertainment consumption behavior that has only yet begun to be impacted by the Internet and mobile computing, reading books is near the top. The e-reader is what changes that.

Ultimately this becomes a discussion of e-readers vs. multipurpose devices for consuming books. People will say the e-reader is unnecessary when you have a netbook, etc. I think there is a market for dedicated function-specific devices like an e-reader, and there will also be a significant market for devices that can optimize a close-enough experience to e-reader (read web-pad).  Both categories are going to benefit as the habit of &quot;reading books&quot; transitions significantly to digital in the coming decade.]]></description>
		<content:encoded><![CDATA[<p>The success early on of portable music players showed us how dedicated devices can create a significant market. Sure, the PMP is now a swiss-army-knife for media playback, but at first, we reached mass adoption with a device that just played music.</p>
<p>Half of Americans may read novels, but that&#8217;s a 100 million plus person market. If you wanted to identify an entertainment consumption behavior that has only yet begun to be impacted by the Internet and mobile computing, reading books is near the top. The e-reader is what changes that.</p>
<p>Ultimately this becomes a discussion of e-readers vs. multipurpose devices for consuming books. People will say the e-reader is unnecessary when you have a netbook, etc. I think there is a market for dedicated function-specific devices like an e-reader, and there will also be a significant market for devices that can optimize a close-enough experience to e-reader (read web-pad).  Both categories are going to benefit as the habit of &#8220;reading books&#8221; transitions significantly to digital in the coming decade.</p>
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