Comments on: Cisco’s Eos Platform Could Challenge MySpace

By: As Media Brands Build Their Own Communities, They Must Evolve Their Business Model. | GAby Menta

Fri, 14 Aug 2009 08:10:19 +0000

[...] than focus on the details of the deal (you can read WSJ, Reuters, and GigaOm), I’m going to discuss what it means to the industry at [...]

By: Erik Higa

Erik Higa — Fri, 14 Aug 2009 05:11:32 +0000

Is that a joke? You can’t challenge myspace. Even if you are cisco. You just can’t do it. It can’t be done.

By: frank

frank — Fri, 14 Aug 2009 00:21:52 +0000

I think the real reason Cisco is in this space (as in the social networking space) is because it such platforms are a great way to complete the unified communications picture in the enterprise. Cisco has voice, conferencing, Web Ex, interactive telepresence. Social networking software can operate as middleware to tie all that together with enterprise apps. Think of colleague feeds (as opposed to friendfeeds) that show who is posting documents what document, setting up which team call etc.

Now, why they think they need to prove that they are in this enterprise social networking space by trying to be a player in the already crowded M&E space is another story….I give it 3 months tops

By: Ryan

Ryan — Thu, 13 Aug 2009 15:31:01 +0000

As somebody who has used cisco products, I am very doubtful of their ability to execute in this space. Its just not in their DNA. What made them successful in routers simply does not translate over to this. It strikes me as a somewhat desperate move on Cisco’s part.

By: Daniel Clark

Daniel Clark — Thu, 13 Aug 2009 15:26:29 +0000

How do kids connect with Paramore? Probably they go to the band’s MySpace profile. Or maybe pull up a YouTube video. If they want a single track, there’s iTunes. Or if they want to buy a CD online, they might go to Amazon, or they might get directed to the Warner-built site. On that site, they have a choice between $12 for the regular CD and $40 for the deluxe set. Amazon doesn’t sell the deluxe yet, and the regular CD is $18, not $12. So the pricing on the Warner site is better. The true believers, who will buy the deluxe, will go to the band’s (Warner’s) site. So it’s not surprising the deluxe is outselling the regular there. The overwhelming majority of kids will pick up a single on iTunes. Warner has its finger in all these pies, and is really doing quite well adjusting to the digital world – as one analyst put it, they’re now more like VCs for artists. Warner is hardly “tying its digital future to this Eos product.” The Cisco deal is only one of many avenues Warner is trying out. I’m no fan of big labels, but maybe these dinosaurs can evolve if they face brute reality with a sensible strategy.

By: deb

deb — Thu, 13 Aug 2009 15:19:15 +0000

Lame.

By: As Media Brands Build Their Own Communities, They Must Evolve their Business Model « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing

Thu, 13 Aug 2009 14:37:05 +0000

[...] Music. Rather than focus on the details of the deal (you can read WSJ, Reuters, VentureBeat, and GigaOm), I’m going to discuss what it means to the industry at [...]

By: G

Thu, 13 Aug 2009 14:33:08 +0000

Agree – this is pathetic for a company like Cisco – they have gone they way of Web 2.0 hype PR machines.

The Cisco Kid – the gorilla of networking / enterprise market; now peddling white label socialnet software masqerading as an Operating System.

These shenanigans are about as goofy as it can get for a company like Cisco. And will probably remain so for a quite a while till they turn it off and call it End of Service (EOS).

Shareholders should be concerned about Cisco Consumer Media initiatives – these PR campaigns have limited to no chance of translating into real earnings.

By: Bored with Cisco

Bored with Cisco — Thu, 13 Aug 2009 13:24:53 +0000

I am sorry, this is news? GigaOm, are you shills for Cisco? I think the link to the previous article says it all:

http://gigaom.com/2007/03/03/cisco-tribe-five-across/

Losers.

By: Frank Rizzo

Frank Rizzo — Thu, 13 Aug 2009 07:03:39 +0000

Agreed. Time for Cisco to start paying a dividend. Just like Microsoft, no matter how successful you are, eventually you run out of smart things to spend money on. Better to pay a dividend than to spend the money on dumb things.

By: beachgal210

beachgal210 — Thu, 13 Aug 2009 04:28:08 +0000

Shame on Cisco for spending shareholder money on this business. Cisco needs to focus on products in which it has a competitive edge in, and will actually generate long term revenues and profit from. This is a total waste of cash resources in which Cisco could be spending in more productive and complementary businesses.

Shame on Warner Music Group for tying its digital future to this Eos product. Since when did posting websites become a noteworthy strategy for a media company. I can’t even believe they would even pay for this technology in this day and age, much less give away revenue share. Decisions like this is why the music business is a dying entity.

Shame on the media for continue to write articles on Eos. I swear I have heard about this Eos story for the last three years and it’s about time to focus on real news and real businesses, instead of recycled D-level gossip. They announce one customer relationship after all these years??? The whole buzz is around competing with MySpace and now Cisco announces they aren’t??? What’s the point of this news? I guess it’s true what they say, “it smells like a duck, and walks like a duck….”

By: Gadget Sleuth

Gadget Sleuth — Thu, 13 Aug 2009 03:26:55 +0000

Cisco needs to change things up anyway, so this might work out…they’ve been struggling a bit of late.