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Summary:

Broadcast Networks Cut Upfront Ad Prices; estimates peg the decline at 15 to 20 percent off last year, dipping to $7.5 billion, a dollar figure not seen since 2001. (The LA Times) TiVo Gets Rovi’s Data; DVR service will get access to Rovi’s metadata, which includes […]

Broadcast Networks Cut Upfront Ad Prices; estimates peg the decline at 15 to 20 percent off last year, dipping to $7.5 billion, a dollar figure not seen since 2001. (The LA Times)

TiVo Gets Rovi’s Data; DVR service will get access to Rovi’s metadata, which includes info on more than 1 million TV series episodes, 400,000 movie titles and 13 million music tracks. (Multichannel News)

More Online Video Ads vs. Higher Prices, That is the Question; CBS trying to figure out how many ads viewers will tolerate, Hulu just wants to charge more for fewer ads. (BusinessWeek)

Pure Pwnage Going to Canadian TV; web series gets an eight episode order from the Showcase channel. (Tubefilter)

More than Half of Americans Have an HDTV; 53 percent of U.S. households have HDTVs (it was 35 percent in 2008) according to CTAM; 69 percent of those have HDTV service. (Multichannel News)

Sims Creator Looking Beyond Games; Will Wright considers himself an “entertainment designer” and is working on new ideas that go into TV and movies. (The Hollywood Reporter)

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