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Summary:

Sling Founder Headed to DirecTV? Satellite company reportedly has reached out to Blake Krikorian to succeed Chase Carey as CEO. (paidContent) The NewsMarket to Acquire MediaLink; NewsMarket will acquire all oustanding shares of MediaLink’s common stock for 20 cents per share in cash; move will combine […]

Sling Founder Headed to DirecTV? Satellite company reportedly has reached out to Blake Krikorian to succeed Chase Carey as CEO. (paidContent)

The NewsMarket to Acquire MediaLink; NewsMarket will acquire all oustanding shares of MediaLink’s common stock for 20 cents per share in cash; move will combine NewsMarket’s digital video distribution platform with MediaLink’s professional services. (release)

Microsoft Dumps Vomit Ad; viral spot for Internet Explorer featuring a woman vomiting over the web sites her husband visits is pulled. (CNET)

1Cast Signs Fox Business News and Al Jazeera; two networks will provide “up-to-the-minute” clips to the news aggregator. (Multichannel News)

Yesterday Was Supposed to Be a Tru2Way Milestone; July 1 was the day the large cable cos agreed to be ready to support tru2way enabled CE devices; while deadline was missed, cable companies are making good faith efforts. (ZatzNotFunny!)

HD Streams Still a Dream; measly megabit-per-second connections, superior Blu-ray video quality and limited content add up to high-definition video streaming to the TV not taking off for a while. (Variety)

Study: TV More Effective for Ads than Online; research from Cable & Telecommunications Association for Marketing and NeuroFocus TV gives high marks for recall, intent to purchase and emotional engagement (ed. note: What if the emotion people are engaging in is anger over all the commercials?). (MediaWeek)

  1. Too bad about the Microsoft ad. That was HILARIOUS, but they did the typical corporate thing and ended up succumbing to “bland-ification” in order to be as palletable as possible to the widest audience.

    Oh well…

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  2. Interesting Krikorian rumor. Wish paidContent could cite a source or even the type of source.

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  3. [...] marketing department are probably looking to use it for an ad campaign now that their vomit video has been [...]

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  4. Chris Albrecht Thursday, July 2, 2009

    @Druu — can’t tell if you’re being sarcastic. Please say you’re being sarcastic. This ad was not funny.

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