8 Comments

Summary:

MySpace said today it’s cutting two-thirds of its non-U.S. workforce, bringing the total number of international employees to 150. The move comes a week after the social networking site said it would slash 30 percent of its U.S. workforce. MySpace said today that it will “restructure its […]

myspace-logo MySpace said today it’s cutting two-thirds of its non-U.S. workforce, bringing the total number of international employees to 150. The move comes a week after the social networking site said it would slash 30 percent of its U.S. workforce. MySpace said today that it will “restructure its international operations and refocus personnel around a smaller number of territories.”

London, Berlin and Sydney have been designated as the international hubs; offices including those in Argentina, Brazil, Canada, France and India are under review. MySpace China (which is locally owned, operated and managed) and MySpace’s joint venture in Japan will not be affected.

MySpace CEO Owen Van Natta said in a statement:

“As we conducted our review of the company, it was clear that internationally, just as in the U.S., MySpace’s staffing had become too big and cumbersome to be sustainable in current market conditions.”

MySpace is struggling to regain its lead over rival Facebook; comScore released data last week that showed the number of unique U.S. visitors on Facebook eclipsed MySpace for the first time ever in May. Facebook has also been growing rapidly overseas.

You’re subscribed! If you like, you can update your settings

  1. MySpace Cutting Majority of Its International Staff – Gigaom.com — Best Backgrounds Layouts Tuesday, June 23, 2009

    [...] post:  MySpace Cutting Majority of Its International Staff – Gigaom.com tweetmeme_url = [...]

  2. Gadget Sleuth Tuesday, June 23, 2009

    I give this company 3 years before it folds. Not enough traffic or dollars coming in, interest waning towards platforms like Facebook and Twitter, and inconsistent, shaky leadership.

  3. DTs Flash Drive Blog Tuesday, June 23, 2009

    Interesting development for sure. I read on another blog that the ever annoying face of Tom is getting a 500k a year deal for staying away from the office too. He’ll “mypsace” only from home now. I wonder what the laid-off staffers say about this deal?

  4. Seems pretty backwards. MySpace’s US user base is declining while their international users are growing.

  5. Will MySpace Kill MySpace Latino? Thursday, July 2, 2009

    [...] Jennifer Martinez | Thursday, July 2, 2009 | 12:45 PM PT | 0 comments As MySpace struggles to regain ground it’s lost to Facebook and sort out its revenue woes, executive departures from MySpace Latino, a combination Spanish-English site targeted at U.S.-based Latinos that launched a little over a year ago, indicate it may be on the chopping block. MySpace Latino’s VP of Hispanic sales and strategy, Manny Miravete, has left the company, and the site’s managing director, Victor Kong, has reportedly left as well. The site itself hasn’t been refreshed in over a week amid a wave of layoffs at MySpace’s U.S. and international offices. [...]

  6. MySpace Sales Down While Facebook Revenue Up in 2009 Thursday, July 9, 2009

    [...] by 2011, according to the Journal. Though Van Natta has been shaking things up at MySpace with a series of layoffs in the U.S. and abroad, it’s going to take more than downsizing to help the floundering social network regain the status [...]

  7. Ex-MySpace Exec Hurff to Found Startup Incubator, What About the Rest of Them? – GigaOM Friday, November 20, 2009

    [...] And while the executive suite has been emptying by choice, Van Natta has also been actively cleaning house, cutting 30 percent of MySpace’s U.S. workforce and two-thirds of its international staff. [...]

  8. What Led to the Demise of MySpace? Part 1 of … – Topics in Digital Media – Spring 10 Wednesday, February 3, 2010

    [...] laying off 30% of its U.S. workforce mid-June, and two-thirds of its international employees a week later. [...]

Comments have been disabled for this post