Summary:

– Merseyside search stats: A Hitwise study of traffic and search terms in the Liverpool area in March found that of the top 1,000 search te…

Liverpool FC
photo: Flickr

Merseyside search stats: A Hitwise study of traffic and search terms in the Liverpool area in March found that of the top 1,000 search terms just 83 were local. While the most visited website may not be a surprise — Liverpool FC’s official site Liverpoolfc.tv — it shows the challenges that local sites have to overcome to compete with the brand power of established online publishers and services. Trinity Mirror’s Liverpool Echo came in at a respectable fifth most trafficked site in March in Merseyside.

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