Who says Twitter isn’t making any money? Dell claims to have made more than $2 million in revenue, directly from its @DellOutlet account, on which the company tweets special offers on refurbished or slightly damaged merchandise. If it counts purchases made after users clicked a link on the Twitter account, which it claims has more than 600,000 followers, Dell has generated more than $3 million in sales.
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Twitter is going to have a great impact on businesses that offer daily promotions. It is a natural, the only thing people want to see are the deals. Twitter offers a channel that everyone already knows about, and an easy interface to flip through ads.
Well, lets see Dell trying to market something new on twitter WITHOUT using the name Dell to support the account.
I bet it wont get even close to 0.1M.
So to be a Dell and to say its easy making money with twitter, is nothing but a smart ass talking!
It’s better posting some success stories about anonymous people is better serving the goal of this post.
Are you up for the challenge!?