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Summary:

The Prius is famous for demonstrating that consumers will change their behavior if provided with a well-designed consumption software dashboard. (It monitors MPG for the Prius.) Companies across industries are discovering that easy-to-read consumption dashboards are good for education, marketing, and eventually for meeting carbon regulations. […]

The Prius is famous for demonstrating that consumers will change their behavior if provided with a well-designed consumption software dashboard. (It monitors MPG for the Prius.) Companies across industries are discovering that easy-to-read consumption dashboards are good for education, marketing, and eventually for meeting carbon regulations. The latest is PC-energy management startup Verdiem, which on Monday is releasing an energy dashboard that displays all the cumulative energy and money saved by a company that has installed Verdiem’s energy-efficiency software on its PCs.

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Seattle-based Verdiem has been selling its flagship product — software called Surveyor that centrally monitors and manages the energy consumption of networked business computers — for a while. So we’re surprised that it is just now launching a central dashboard with easy-to-read visuals. But Verdiem tells us that customers were asking for an easy way to track and educate the rest of their company on the money saved and carbon emissions reduced due to the software. The energy dashboard will now be included for all new customers and for existing customers that have a monthly maintenance subscription.

Verdiem says large customers like the city of Chicago (for almost 9,500 PCs) and the city of Honolulu (for almost 1,700 computers) have been using the dashboard and Surveyor to cut energy consumption of PCs and to share the savings within the city government. I can imagine because the software takes about eight to nine months to provide a return on investment, being able to see the savings in real time is a good way to remind customers that they’ll soon be able to earn that investment back — and then some. Verdiem says its customers can save between $30 and $60 per PC per year. For cash-strapped cities (California is using it, too) those are important figures.

While Verdiem’s dashboard is less about changing the behavior of its software users (it’s centrally managed by the IT exec), right now, it’s more about an education and communication tool for the rest of the company. Eventually, though, the product could help a company quantify its carbon reductions for corporate sustainability reports and upcoming carbon regulation. While 66 percent of companies on the S&P don’t yet disclose adequate carbon emissions information, software that can help companies monitor and manage carbon emissions is set to be a hot market.

Venture capitalists have been investing in software that can cut energy consumption across the IT industry in droves. Verdiem is backed by Kleiner Perkins (which also invested in sustainability software startup Hara) as well as the NCD Investors, the Westly Group, Catamount Ventures, Falcon Partners and Phoenix Partners.

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By Katie Fehrenbacher

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  1. Mark Flaherty Monday, June 8, 2009

    I love this sort of power usage dashboard software. I’ve used coolsavings on my own PC, but this looks like a good enterprise BI solution.

  2. Three Steps to Help the DOE Change Its Energy-Wasting Ways Wednesday, June 10, 2009

    [...] are ready and waiting to help. Verdiem, the PC power management startup with ties to Cisco, has a new real-time energy feedback dashboard for IT managers. HP offers a widget to help employees remember to turn of their PCs, and it [...]

  3. Verdiem Racks Up 1M Installs for PC Energy Management Software Wednesday, August 5, 2009

    [...] The company has announced a new customer, too: Cox Communications, the large cable company, which deployed Verdiem’s software on 15,000 of its corporate PCs in April, and has found savings of 40 percent, expecting a return on investment for the software within this year. Verdiem says the average return on investment is between eight and nine months, or about $30 to $60 per PC per year, and in June the company launched an energy dashboard to help customers view and verify the savings in real time. [...]

  4. Expert Savings Advice Wednesday, June 9, 2010

    <a href=”http://expertsavingsadvice.com” rel=dofollow”>Expert Savings Advice
    If you are like many of us, you would like to make some changes in the New Year and use resolutions to do so. Studies have shown that people who write down, track and measure their resolutions are more apt to successfully achieve them. Here are some ideas to help with your 2010 finances:

  5. Savings Accounts Friday, June 11, 2010

    The latest is PC-energy management startup Verdiem, which on Monday is releasing an energy dashboard that displays all the cumulative energy and money saved by a company that has installed Verdiem’s energy-efficiency software on its PCs….
    Studies have shown that people who write down, track and measure their resolutions are more apt to successfully achieve them. Here are some ideas to help with your 2010 finances….

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