[qi:115] Advertising budgets for spending on mobile channels will hit $5.7 billion by 2014, according to UK-based market research firm Juniper Research. That will be just 1.5 percent of global ad spend, the firm predicts. Still, it looks like a good enough opportunity for Google and upstarts such as AdMob.
StatShot: Mobile Ad Spending to Grow to $5.7 Billion
Summary:
[qi:115] Advertising budgets for spending on mobile channels will hit $5.7 billion by 2014, according to UK-based market research firm Juniper Research. That will be just 1.5 percent of global ad spend, the firm predicts. Still, it looks like a good enough opportunity for Google and […]
[...] Mobile Ad Spending Rising [...]
[...] http://gigaom.com/2009/06/03/statshot-mobile-ad-spending-to-grow-to-5-7-billion/ (Source: Giga Om) [...]
[...] Mobile Ad Spending to Grow to $5.7 Billion (Juniper Research) [...]