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Summary:

[qi:___wifi] Back in February, Cablevision announced a Wi-Fi initiative that would give free access to its customers in parts of New York and New Jersey. In response, a Verizon spokesperson told The New Jersey Star-Ledger: “New Jersey is a fast-growing area for Verizon, so industry insiders […]

[qi:___wifi] Back in February, Cablevision announced a Wi-Fi initiative that would give free access to its customers in parts of New York and New Jersey. In response, a Verizon spokesperson told The New Jersey Star-Ledger:

“New Jersey is a fast-growing area for Verizon, so industry insiders know that our gains are coming from someone’s losses,” said spokesman Rich Young. “We consider cable’s local Wi-Fi initiatives to be nothing more than a marketing stunt.”

The Wall Street Journal’s Vishesh Kumar has the scoop on a new Wi-Fi effort by Verizon.

Verizon Communications Inc. is preparing to offer free Wi-Fi access at hotspots to subscribers to its home broadband services, according to people familiar with the matter. The phone giant will partner with Boingo.

Verizon had earlier embarked on a Wi-Fi buildout, changed its mind and instead pushed for the sale of its EVDO service. They plan to launch a limited version of their 4G Wireless service, which uses LTE technologies, sometime later this year. So why this sudden need for Wi-Fi?

Maybe they want to show Apple that they have a Wi-Fi network and are on par with AT&T. In doing so, they could make a strong case for getting the iPhone or some other Apple device on their network(s.)

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  1. I think it is a smart idea of Verizon. Offering more and services that compliment each other is a good idea and for sure will bring them revenue.

  2. This looks like a wise move rather than a marketing stunt. Verizon, like AT&T, needs to offload as much web traffic from their 3G network as possible. On average, subscribers who use they smartphones for accessing the web consume 4-5 times more outdoor (3G) data than subscribers who just use it for corporate wireless email. However, they don’t pay 4-5 times more… hence the need for offloading web traffic.

    1. Agreed. I don’t think it is a bad idea, I just find it funny that after dissing Cablevision for its efforts, Verizon is going to do precisely the same. Of course, not to mention their marketing messages mocking AT&T and other 3G networks. Nevertheless, I do use their 3G card and Verizon never fails me in providing solid coverage.

  3. Qwest Jumps on the Wi-Fi Bandwagon Thursday, May 7, 2009

    [...] Cablevision  has seen success retaining customers with its investment in building hotspots, and Verizon is reportedly in a deal with Boingo to provide Wi-Fi access to its [...]

  4. Suddenly, Verizon Loves Wi-Fi — What’s That Apple Tablet Got To Do With It? Monday, July 27, 2009

    [...] comes to Wi-Fi. When Cablevision launched its Wi-Fi service, a Verizon spokesperson dismissed it as “nothing more than a marketing stunt.” A stunt so awesome that Verizon is copying [...]

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