Rickrolling Nets “Never Gonna Give You Up” Co-Writer £11; despite being viewed 154 million times, Pete Waterman says he received the paltry sum from YouTube. He’s now started a campaign for fairer deals for songwriters whose work shows up on the video-sharing site. (Telegraph)
Lost Generated 35.8 streams in March; Nielsen says 1.4 million unique viewers watched a combo of full episodes, clips and other short-form content. Overall, ABC.com served 176.9 million streams to 6.9 million uniques. (Variety)
YouTube Videos Show Domino’s Pizza Workers Doing Gross Stuff with the Food; clips show peppers and cheese being stuffed up a nose as well as a sponge being used, ummm, unsanitarily before being used to scrub a pot. (Consumerist) The perps were tracked down and according to a company email, will be fired.
Qik Cuts Costs for Mobile Travelers; Qik Roam is a pre-paid SIM card that lets users make calls, stream video, send email and browse the web in 134 countries while saving 60-80 percent on roaming and data charges. (VentureBeat)
Wrestlemania’s 25th Anniversary Brings Big Numbers; WWE.com scores record numbers with 2.7 million unique users and 2 million videos streamed in one day. (MediaWeek)
Film Production in LA Down 56 Percent in the First Quarter; though TV production is up over last year (there was a strike going on), commercial shoots are down, overall location film in Los Angeles is nearly stagnant at 0.7 percent year-over-year. (The Hollywood Reporter) Meanwhile, film production was up $205 million in Vancouver in 2008. (The Wrap)
Turner Exec: Broadcast Ad Rates Are Outdated; David Levy says broadcast networks are charging inflated rates based on performance from years ago, wants to create a marketplace that blends cable and broadcast into the upfront mix. (The Hollywood Reporter)
Visible Measures Powers Reporting for MySpace Videos; video measurement company to provide third-party analytics for the social network to share with advertisers and content partners. (release)