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Summary:

Late last year we were covering the news that Psion was informing folks that they owned the trademark for the term “netbook” and that it should not be used generically.  Psion subsequently responded to our coverage and stated that they were only going to go after […]

landing_netbookpro_whiteLate last year we were covering the news that Psion was informing folks that they owned the trademark for the term “netbook” and that it should not be used generically.  Psion subsequently responded to our coverage and stated that they were only going to go after those who were using the term “netbook” in ventures for profit.

It’s been quiet for a bit about this but today Psion let us know that Google has investigated the trademark claim and determined that “netbook” is indeed a protected trademark.  Google does these investigations as they are impacted when they run ads on their network. The determination by Google that the term “netbook” is duly registered and protected has prompted them to inform their ad customers that the term can no longer be used in Google ads.

It will be interesting to see how Intel reacts as they are openly using the netbook term in their promotional material and in fact run a web site at that domain.  Can I hear a mini-notebook from the crowd?  Or sub-note?

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  1. imo, i understand psions claim but do they really want to make the world change?

    how will this affect the genre/category? should be interesting to see nonetheless.

  2. It seems to me that they haven’t adequately protected their trademark. However, if they were to win a court case I propose that the new name should be “tiny laptops”. Sony can call the Vaio P a “really, tiny laptop”.

  3. @Jake

    “However, if they were to win a court case I propose that the new name should be “tiny laptops”. Sony can call the Vaio P a “really, tiny laptop”.”

    LMFAO!! i’m in on the tiny laptops! :P

  4. The new name will be mini-note, I’d guess.

    And are we possibly going to see a new Windows Mobile netbook from Psion?

  5. turn.self.off Friday, February 6, 2009

    web-book, micro-book, hmm?

  6. webbook, picobook, microbook, notebook nano, notebook junior, go-book…

    can I get royalties if they use one of these?

  7. psion owns the trademark to netbook.

    intel wants to make netbooks and uses the trademarked term in their advertising.

    all of a sudden, Intel owns Psion…

  8. the (not so new but most accurate) generic term is: minitop

  9. time will make psion a looser in this by 2 points:
    they do not have an active product in the market anymore for some time now.
    the public has already taken over the expression “netbook”. if this occurs protection by law will be lost anyway. it is only a matter of time like many earlier examples show (even procter & gamble lost against the public use of originally protected names as terms of common sense).

  10. Oh! I know. Instead of contracting Internet Notebook into netbook, they can go the other way and call it an IBook. :-|

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