Netflix on Xbox to feature HD streaming!

The Netflix hits just keep on comin’. We’ve known for a while that the movie rental company was going to make its streaming service available to Xbox 360 users. But what we didn’t know is that it was going to offer movies in HD. Hot diggety, the battle for your TV just got wayyyy more exciting.

Gadget sites Gizmodo and Engadget got a preview of the can’t-come-soon-enough (it’s being released on Nov. 19) update of the Xbox Live service, the “New Xbox Experience.” Part of the upgrade includes the Netflix capability, which appears to work similarly to the Roku’s Netflix player in terms of design and functionality.

But as Engadget discovered, the NetfliXbox has the Roku beat (and the other Netflix streaming partners, LG and Samsung Blu-Ray players) by offering high definition streaming. Unfortunately there aren’t any further details at this time (does it incorporate Microsoft’s Silverlight like Netflix on the Mac?). We’ll just have to wait until Nov. 19, when its released.

This could be a game-changer in a couple of ways. It helps accelerate Netflix into a leadership position among those offering digital movie and TV delivery as the combination of HD plus an all-you-can eat movie subscription is an offer that’s hard to refuse. And having a streaming video solution could finally give Microsoft something it’s been salivating over forever — getting a stronger foothold in your living room beyond just gamers.

Despite all this coolness, the Netflix service still has one huge hurdle to overcome, and that’s content. Even though it’s signing new deals, the library of content still has a long way to go before it becomes compelling.

You’re subscribed! If you like, you can update your settings

  1. Chris –

    HD is nice, but as you point out, content is limited. And why buy a proprietary box when you can use your PC and rent movies anywhere you like – Netflix, Cinema Now, Movie Link, Amazon?

    I’ve been watching Hulu on my HDTV. They offer 480p which looks good. What, officially, is HD?


  2. Paid Content : Broadband Content Bits: Netflix; MTVmusic.com; TidalTV-CNBC; Crackle.com Show Wednesday, October 29, 2008

    [...] is also ramping up its Xbox offerings; it announced the streaming deal earlier this summer and now NewTeeVee says the Xbox Live service update will include HD movies as [...]

  3. Roku to Stream HD Movies by Year’s End « NewTeeVee Monday, November 3, 2008

    [...] of news last week that Netlfix’s streaming to the Xbox already offers a small library of HD titles, and that Netflix HD streams will be coming to TiVo as [...]

  4. The iMagazine » Blockbuster Launching Set-top Box for the Holidays Monday, November 10, 2008

    [...] players, as well as PCs andMacs. Not to mention Netflix delivering some of those streams in HD. Blockbuster has been through an… interesting year. It made a bizarre bid to buy Circuit [...]

  5. Why the Wii Could Win the World (but Probably Won’t) – GigaOM Sunday, November 30, 2008

    [...] access. Yet the Xbox 360 and Sony PS3, despite attempts to broaden their user base and include new mainstream-friendly features, seem unable to expand beyond their niche audience of hardcore gamers. Meanwhile, the Wii’s [...]

  6. Video Game Consoles for Next-Gen TV? Don’t Believe the Hype « NewTeeVee Tuesday, December 2, 2008

    [...] instance, Netflix’s service is being built into the Xbox. In addition to 12,000 movies available via Netflix, Microsoft Xbox Live has about [...]

  7. Why You Should Wait To Buy a Set-Top Box « NewTeeVee Wednesday, December 3, 2008

    [...] service up and running on a number of devices including the Roku ($99), TiVo ($149 – $299), Xbox ($199), and Samsung and LG Blu-ray players ($399). Movies are streamed (not downloaded) so there is [...]

  8. Wii to Get Video on Demand…Sorta « NewTeeVee Friday, December 26, 2008

    [...] But…initial reports indicate there won’t be any attempt at an exhaustive library à la Xbox and Netflix , or added help to access content that’s already available on the [...]

  9. Here Come Broadband TVs Sunday, January 4, 2009

    [...] TVs, if done right, have the potential to be truly disruptive (especially since Netflix is streaming in HD), for they will introduce online video into a whole new market. ABI Research recently predicted [...]

  10. VUDU Offers HD Movies for Purchase On Demand « NewTeeVee Tuesday, February 24, 2009

    [...] needle for VUDU. The industry is either adding services to existing devices (Netflix on Blu-Ray and Xbox), providing a lower cost option (Amazon and Netflix on the $99 Roku) or dumping the notion of a [...]

Comments have been disabled for this post