Comments on: Dude, Where's My Ad?

By: Advertising Giant to Cut 5% of Workforce

Advertising Giant to Cut 5% of Workforce — Fri, 19 Dec 2008 04:32:08 +0000

[...] Malik | Thursday, December 18, 2008 | 8:32 PM PT | 0 comments We know things are bad in the ad-world. It is just that things are even worse for folks who were too reliant on automobile advertising. [...]

By: Media Online Watch : How Bloggers like me Will Survive the Ad Crash

Media Online Watch : How Bloggers like me Will Survive the Ad Crash — Fri, 05 Dec 2008 06:33:12 +0000

[...] Om Malik announced his blog network GigaOm had raised $4.5 million in funding, he penned a blog post on how ad-based businesses would be the hardest hit in tech. So as an entrepreneur is Malik [...]

By: Johnny Holland - It’s all about interaction » Blog Archive » A Social Interaction Primer

Mon, 03 Nov 2008 08:04:23 +0000

[...] toll on the social media industry, whether it’s in the mood on Sand Hill, in the decline of online advertising, or even in the prognosis for Web 2.0 at large. I’d like to attempt to capture the basics of [...]

By: How About That iPhone Bump? - GigaOM

How About That iPhone Bump? - GigaOM — Mon, 20 Oct 2008 01:59:45 +0000

[...] – a good proxy for application developers. And perhaps an indication of where companies will be looking to place their ads throughout the economic [...]

By: It’s Time for a Viable Business Model | LucaFiligheddu.com

It’s Time for a Viable Business Model | LucaFiligheddu.com — Tue, 14 Oct 2008 08:48:36 +0000

[...] your product a problem solver, otherwise the deadpool is behind the corner. And don’t tell me advertising is your business model. [...]

By: Ben shepherd

Ben shepherd — Tue, 14 Oct 2008 04:47:52 +0000

@austinandrew

“In a lot of cases — including google adwords — you can turn off online advertising with the click of a button. You can’t do that with TV advertising you committed to 6 months ago.”

Generally in most cases TV advertising has easier cancellation policies than online. TV is generally extremely flexible in terms of cancellation or delete and charge. Online not so much.

By: 47 Hats - MicroISV Digest

47 Hats - MicroISV Digest — Tue, 14 Oct 2008 01:04:50 +0000

[...] Dude, Where’s My Ad?, Om Malik.”For the rest of us, the era of sleepless nights has begun.” [...]

By: S. Neil Vineberg

S. Neil Vineberg — Tue, 14 Oct 2008 00:58:30 +0000

GigaOm serves fairly niche markets. You might be fine on the ad side. One area I’d watch: events. There are so many events tapping into a cash-crunched base. Event attendance might track down 20% or more. Come up with creative ways to fill the gap.

By: dave

dave — Tue, 14 Oct 2008 00:36:36 +0000

so if you were to go back in time and look at some of the large ad buys – like myspace search engine placement, facebook search placement (google and ms etc), what would peg them at today? as in, how much is going to be lost – or how much longer to realize gains?

By: I’m Talking Tech on Yahoo TechTicker - GigaOM

I’m Talking Tech on Yahoo TechTicker - GigaOM — Mon, 13 Oct 2008 21:48:13 +0000

[...] Sarah Lacy talked to me about Gartner’s tech spending forecast, the slowing ad market and, well, the world at large. I am taking a very cautious stance on the technology business for [...]