Enomaly is trying to sell big business on its open-source cloud management and provisioning software by renaming it and packaging it with enterprise-level support, a model popularized by Red Hat. The software, formerly known as Enomalism, will now use the Enomaly Elastic Computing Platform as its new moniker. The software sits between the servers and applications, allocating virtual resources to programs when they need them. Others offering similar management software include RightScale, Elastra and 3Tera.

The Elastic Computing Platform software — not to be confused with the actual infrastructure offered by Amazon’s similarly named Elastic Compute Cloud — allows an enterprise to create a private cloud inside its own data centers. It can also be set up to automatically link a company’s cloud with approved outside cloud providers if the enterprise suddenly needs more processing power.

The software includes security and compliance features necessary to make enterprises take it seriously. In addition, the licensing model allows business users to develop and change the open-source code for their own needs, without having to release that code back to the community. So far, Enomaly’s Elastic Compute Cloud only supports open-source hypervisors such as Xen and KVM, so I’m not sure how many big enterprises, which tend to prefer VMware, will actually find it useful.

Reuven Cohen, CEO of Enomaly, says support for VMware is coming. The competition is offering similar promises, backing up the notion that, to gain enterprise adoption, management software will need to be flexible enough to handle multiple hypervisors and multiple clouds.

Want to know more about the rapidly changing Cloud Computing landscape? Preview our Cloud Computing Briefing or purchase the full version.