8 Comments

Summary:

Netflix is adding roughly 2,500 titles from Starz Entertainment to its “Watch Instantly” streaming service. The deal gives Netflix subscribers paying at least $8.99 a month access to content from the Starz Play broadband service as part of their subscription. Though lacking in new releases, the […]

Netflix is adding roughly 2,500 titles from Starz Entertainment to its “Watch Instantly” streaming service. The deal gives Netflix subscribers paying at least $8.99 a month access to content from the Starz Play broadband service as part of their subscription.

Though lacking in new releases, the Starz arrangement is nice shot in the arm for the Netflix service, which has been dinged for its dearth of decent content since it’s launch. It’s also the second major deal in as many weeks, with Netflix announcing it would get TV shows from CBS and The Disney Channel. All the recent additions will boost Netflix’s content library to more than 15,000 titles.

One thousand of those Starz movies are available now, including Spider-Man 3, Ratatouille and No Country for Old Men. The upcoming Starz drama series Crash, based on the Oscar-winning movie, will also be available.

This isn’t just good news for Netflix subscribers, but for Starz and Netflix set-top box partners as well. Starz Play arose from the ashes of Vongo, Starz’s failed previous attempt at a broadband movie service. Starz Play is also offered as a download service through Verizon.

And while the Netflix catalog isn’t exactly bursting at the seams, the deal gives people 2,500 new reasons to pick up the Roku, or buy the Netflix-enabled LG Blu-Ray player, or purchase an Xbox Live gold membership (which will offer Netflix streaming).

In other Netflix news, Netflix opened up its API today. The Netflix API is free, allows commercial use and is open to anyone at http://developer.netflix.com.

Side note: Learn more about Netflix directly from its CEO Reed Hastings, who will be delivering a keynote address at our upcoming NewTeeVee Live conference in November (tickets on sale now).

  1. Stacey Higginbotham Wednesday, October 1, 2008

    My Roku doubts are now laid to rest, and if the Disney content is good enough, I may even forgo DVDs. Well, except for keeping my toddler entertained on car rides.

    Share
  2. [...] spending $99 for a box with such a pathetic amount of content (I’m cheap that way). Now that Netflix is expanding the number of titles it has available for streaming, I’m once again inclined to buy it, but the thought of spending the equivalent of two tanks [...]

    Share
  3. [...] with the exception of recent foray into digital streaming to various different devices, has been still delivering entertainment, one [...]

    Share
  4. [...] Starz already shows movies and TV programming via Netflix’s Watch Instantly service, so a Netflix subscriber doesn’t have to be a Starz subscriber to access that content online. A Starz rep told Brodcasting & Cable yesterday that the Comcast trial doesn’t immediately impact its other relationships but the company is optimistic about where this authentication stuff is going. [...]

    Share
  5. [...] Starz already shows movies and TV programming via Netflix’s Watch Instantly service, so a Netflix subscriber doesn’t have to be a Starz subscriber to access that content online. A Starz rep told Broadcasting & Cable yesterday that the Comcast trial doesn’t immediately impact its other relationships, but that the company is optimistic about where this authentication stuff is going. [...]

    Share
  6. [...] much of the new release content that consumers want to watch — come through a deal that it struck with Starz in late 2008. Now it appears that, as a way to limit the amount of content that is available on Netflix, the [...]

    Share
  7. [...] Epix deal sounds similar to Netflix’s deal with Starz, which has given the site a steady influx of recent film releases, meaning that Isla Fisher fans [...]

    Share
  8. [...] Epix compare to Starz? Netflix currently offers online access to some 1,100 Starz titles, which is far less than the originally announced 2500. Epix on the other hand plans to make more than 3,000 titles available online this year, and a [...]

    Share

Comments have been disabled for this post