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	<title>Comments on: How the Web Can Help You Fight Greenwashing</title>
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		<title>By: manu prasad &#187; The new brand ambassador - you</title>
		<link>http://gigaom.com/2008/09/16/how-the-web-can-help-you-fight-greenwashing/#comment-922294</link>
		<dc:creator>manu prasad &#187; The new brand ambassador - you</dc:creator>
		<pubDate>Mon, 19 Jan 2009 08:53:29 +0000</pubDate>
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		<description>[...] and the impact of their lifestyle on it, this is a good space to be, especially because of the clutter of &#8216;green&#8217; goods that have been hitting the market. You can read more details on them [...]</description>
		<content:encoded><![CDATA[<p>[...] and the impact of their lifestyle on it, this is a good space to be, especially because of the clutter of &#8216;green&#8217; goods that have been hitting the market. You can read more details on them [...]</p>
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		<title>By: Greenwashing e marketing: l&#8217;altra faccia dell&#8217;ambiente &#124; Yourpage live news aggregator</title>
		<link>http://gigaom.com/2008/09/16/how-the-web-can-help-you-fight-greenwashing/#comment-913151</link>
		<dc:creator>Greenwashing e marketing: l&#8217;altra faccia dell&#8217;ambiente &#124; Yourpage live news aggregator</dc:creator>
		<pubDate>Mon, 17 Nov 2008 13:36:57 +0000</pubDate>
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		<description>[...] più in difficoltà nel distinguere le millanterie dai fatti reali.   Ora però, come segnalano GigaOm e Visionpost sono arrivati due siti che intendono portare un po&#8217; di chiarezza nella giungla [...]</description>
		<content:encoded><![CDATA[<p>[...] più in difficoltà nel distinguere le millanterie dai fatti reali.   Ora però, come segnalano GigaOm e Visionpost sono arrivati due siti che intendono portare un po&#8217; di chiarezza nella giungla [...]</p>
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		<title>By: Vanno Launches to Crowd-Source Corporate Reputations &#124; Eco Friendly Mag</title>
		<link>http://gigaom.com/2008/09/16/how-the-web-can-help-you-fight-greenwashing/#comment-908294</link>
		<dc:creator>Vanno Launches to Crowd-Source Corporate Reputations &#124; Eco Friendly Mag</dc:creator>
		<pubDate>Tue, 28 Oct 2008 06:54:03 +0000</pubDate>
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		<description>[...] looked into various ways to use the web to unpack companies&#8217; greenwashing — from GoodGuide, which collects data on [...]</description>
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		<title>By: Vanno Launches to Crowd-Source Corporate Reputations &#171; Earth2Tech</title>
		<link>http://gigaom.com/2008/09/16/how-the-web-can-help-you-fight-greenwashing/#comment-908161</link>
		<dc:creator>Vanno Launches to Crowd-Source Corporate Reputations &#171; Earth2Tech</dc:creator>
		<pubDate>Mon, 27 Oct 2008 19:01:05 +0000</pubDate>
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		<description>[...]   No Comments Posted October 27th, 2008 at 12:00 pm in Hitlines,Startups     We&#8217;ve looked into various ways to use the web to unpack companies&#8217; greenwashing &#8212; from GoodGuide, which collects data [...]</description>
		<content:encoded><![CDATA[<p>[...]   No Comments Posted October 27th, 2008 at 12:00 pm in Hitlines,Startups     We&#8217;ve looked into various ways to use the web to unpack companies&#8217; greenwashing &#8212; from GoodGuide, which collects data [...]</p>
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		<title>By: Use the Web to Help Fight Greenwashing! &#124; Eco Buying</title>
		<link>http://gigaom.com/2008/09/16/how-the-web-can-help-you-fight-greenwashing/#comment-905612</link>
		<dc:creator>Use the Web to Help Fight Greenwashing! &#124; Eco Buying</dc:creator>
		<pubDate>Sat, 18 Oct 2008 03:17:00 +0000</pubDate>
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		<description>[...] Gigaom: GoodGuide is the product of a decades’ worth of investigation by professor Dara O’Rourke, [...]</description>
		<content:encoded><![CDATA[<p>[...] Gigaom: GoodGuide is the product of a decades’ worth of investigation by professor Dara O’Rourke, [...]</p>
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		<title>By: The new brand ambassador - you &#124; brants</title>
		<link>http://gigaom.com/2008/09/16/how-the-web-can-help-you-fight-greenwashing/#comment-901563</link>
		<dc:creator>The new brand ambassador - you &#124; brants</dc:creator>
		<pubDate>Fri, 26 Sep 2008 04:46:11 +0000</pubDate>
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		<description>[...] and the impact of their lifestyle on it, this is a good space to be, especially because of the clutter of &#8216;green&#8217; goods that have been hitting the market. You can read more details on them [...]</description>
		<content:encoded><![CDATA[<p>[...] and the impact of their lifestyle on it, this is a good space to be, especially because of the clutter of &#8216;green&#8217; goods that have been hitting the market. You can read more details on them [...]</p>
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