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– 2.9 million text messages sent from Obama campaign: Nielsen Mobile estimates 2.9 million people received a text message from the Obama ca…

2.9 million text messages sent from Obama campaign: Nielsen Mobile estimates 2.9 million people received a text message from the Obama campaign that named its vice president over the weekend. Nic Covey, director of insights at the firm:

  1. That is the way to do it. Thanks for the insight.

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  2. Great info.

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  3. He was definitely in the right marketplace to target who he needed to target.

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