Comments on: Introducing GigaOM Briefings http://gigaom.com/2008/06/26/gigaom-briefings/ Sat, 11 Feb 2012 03:38:10 +0000 hourly 1 http://wordpress.com/ By: Matt Weeks http://gigaom.com/2008/06/26/gigaom-briefings/#comment-205774 Fri, 27 Jun 2008 20:30:54 +0000 http://gigaom.com/?p=13963#comment-205774 This is great news. Long overdue in the analysis/strategy arena… more than just a core dump of “events” or “opinions and observations” or “facts.”
We in the battlefield desperately need the “what does it mean” and “what is actionable to me” … That’s what your brilliant team can add. And that’s why your brand has such great value and currency.

Others are also pondering how to do this in a way that scales. At $250 a pop it is an occasional purchase that I have to think about.

As a regular subscription that I can tune, provide feedback and review weekly/monthly, it becomes a more exciting idea… as well as the option to up-grade occasionally to a less-scalable but higher revenue engagement with one of the analysts who will create a custom or semi-custom report that “weighs-in” at 30 to 50 pages and costs a lot more too.
Request: to get us excited about the current offering, I suggest making it available free for a download, with a strong watermark on it. Most of us like to see examples of this level of work. Rather than having a dated version of an old report out there… just release the whole thing but control it with that watermark so you’re protected. Good honest folk will buy the thing if they want to use it in their businesses, and besides, you’re trying for the repeat purchase and the viral pass-along/endorsement anyway, right?
:)
Matt Weeks
(650) 520-8808
mweeks@eyetmedia.com

]]> By: Om Malik http://gigaom.com/2008/06/26/gigaom-briefings/#comment-205773 Fri, 27 Jun 2008 05:04:44 +0000 http://gigaom.com/?p=13963#comment-205773 @ Shiva

Thanks for the kind words of encouragement. We are going to give it out best shot.

]]> By: Shiva http://gigaom.com/2008/06/26/gigaom-briefings/#comment-205772 Fri, 27 Jun 2008 04:37:17 +0000 http://gigaom.com/?p=13963#comment-205772 A good move…will be good to see how such reports from blog-centric entities evolve in the long run and probably give market research or analyst firms a run for their money..I think this evolution will be worth it!

]]> By: Blogging Hyperic » HyperLINKS June 26, 2008 http://gigaom.com/2008/06/26/gigaom-briefings/#comment-205771 Fri, 27 Jun 2008 01:52:44 +0000 http://gigaom.com/?p=13963#comment-205771 [...] folks at GigaOm launch Briefings, a more in-depth look at a particular technology or market, the first Briefing is on Cloud [...]

]]> By: Om Malik http://gigaom.com/2008/06/26/gigaom-briefings/#comment-205770 Thu, 26 Jun 2008 21:06:49 +0000 http://gigaom.com/?p=13963#comment-205770 Neil,

Because it is the simplest and easiest way to get it done and pretty much everyone feels save using it. What are the other options you suggest?

]]> By: Neil http://gigaom.com/2008/06/26/gigaom-briefings/#comment-205769 Thu, 26 Jun 2008 20:41:54 +0000 http://gigaom.com/?p=13963#comment-205769 Congratulations, but why use PayPal instead of setting up your own merchant account for a friendlier and more professional buying experience — especially at $249 a pop?

]]> By: Om Malik http://gigaom.com/2008/06/26/gigaom-briefings/#comment-205768 Thu, 26 Jun 2008 20:07:24 +0000 http://gigaom.com/?p=13963#comment-205768 Michaela

there is only the excerpt and the topics covered in the report on our briefings page right now.

]]> By: Michaela http://gigaom.com/2008/06/26/gigaom-briefings/#comment-205767 Thu, 26 Jun 2008 19:25:03 +0000 http://gigaom.com/?p=13963#comment-205767 It looks interesting, but the link you have in here for more information doesn’t work. I look forward to reading them though.

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