Comments on: Bursting the Cloud Bubble: 5 Reasons It’s Not Just Hype http://gigaom.com/2008/06/25/bursting-the-cloud-bubble-five-reasons-its-not-just-hype/ Trusted Insights and Conversations on the Next Wave of Technology Thu, 26 Nov 2009 19:44:08 +0000 http://wordpress.com/ hourly 1 By: The future is webiqitous » By Elias Bizannes » Internet, Trends http://gigaom.com/2008/06/25/bursting-the-cloud-bubble-five-reasons-its-not-just-hype/#comment-944739 The future is webiqitous » By Elias Bizannes » Internet, Trends Thu, 21 May 2009 06:54:30 +0000 http://gigaom.com/?p=13917#comment-944739 <p>[...] at a different pace and scale to the data domain. Cloud computing has long been understood as a long term shift, and which aligns with the move to ubiquitous computing. Theoretically, all you will need is an [...]</p> [...] at a different pace and scale to the data domain. Cloud computing has long been understood as a long term shift, and which aligns with the move to ubiquitous computing. Theoretically, all you will need is an [...]

]]> By: Cloud Computing: The myths, realities and everything else - Part 2 | CloudAve http://gigaom.com/2008/06/25/bursting-the-cloud-bubble-five-reasons-its-not-just-hype/#comment-899875 Cloud Computing: The myths, realities and everything else - Part 2 | CloudAve Wed, 17 Sep 2008 00:55:56 +0000 http://gigaom.com/?p=13917#comment-899875 <p>[...] articles: Polluting the Cloud with incompatible ideas and applicationsBursting the Cloud Bubble: 5 Reasons It's Not Just HypeWho provides what in the [...]</p> [...] articles: Polluting the Cloud with incompatible ideas and applicationsBursting the Cloud Bubble: 5 Reasons It’s Not Just HypeWho provides what in the [...]

]]> By: Cloud Computing - BurningBoats.com http://gigaom.com/2008/06/25/bursting-the-cloud-bubble-five-reasons-its-not-just-hype/#comment-898807 Cloud Computing - BurningBoats.com Thu, 11 Sep 2008 00:43:58 +0000 http://gigaom.com/?p=13917#comment-898807 <p>[...] Bursting the Cloud Bubble: 5 Reasons It’s Not Just Hype - GIGAOM [...]</p> [...] Bursting the Cloud Bubble: 5 Reasons It’s Not Just Hype – GIGAOM [...]

]]> By: IT’s About Uptime - The StackSafe Blog » Blog Archive » Alistair Croll Is In(to) the Cloud http://gigaom.com/2008/06/25/bursting-the-cloud-bubble-five-reasons-its-not-just-hype/#comment-893125 IT’s About Uptime - The StackSafe Blog » Blog Archive » Alistair Croll Is In(to) the Cloud Mon, 11 Aug 2008 12:21:08 +0000 http://gigaom.com/?p=13917#comment-893125 <p>[...] You gave five reasons why cloud computing is more than just hype, why do you think people are treating it as the latest [...]</p> [...] You gave five reasons why cloud computing is more than just hype, why do you think people are treating it as the latest [...]

]]> By: Tomorrow’s forecast: cloudy with a silver lining « The Comfy Chair http://gigaom.com/2008/06/25/bursting-the-cloud-bubble-five-reasons-its-not-just-hype/#comment-886962 Tomorrow’s forecast: cloudy with a silver lining « The Comfy Chair Fri, 04 Jul 2008 00:15:25 +0000 http://gigaom.com/?p=13917#comment-886962 <p>[...] had an interesting post summarizing some of the arguments for why this excitement is justified. Now here’s the cloud. [...]</p> [...] had an interesting post summarizing some of the arguments for why this excitement is justified. Now here’s the cloud. [...]

]]> By: Links List 6.27.08 | IT's About Uptime - The StackSafe Blog http://gigaom.com/2008/06/25/bursting-the-cloud-bubble-five-reasons-its-not-just-hype/#comment-886052 Links List 6.27.08 | IT's About Uptime - The StackSafe Blog Fri, 27 Jun 2008 16:02:10 +0000 http://gigaom.com/?p=13917#comment-886052 <p>[...] Cloud computing is a seriously hot topic. Alistair Croll at Bitcurrent (and GigaOm) breaks it down into two simple thoughts though. The first one’s pretty basic: Don’t use someone who can’t keep their cloud running. The second one is less obvious: The value of a cloud service isn’t just what it does; it’s also how many people use it. [...]</p> [...] Cloud computing is a seriously hot topic. Alistair Croll at Bitcurrent (and GigaOm) breaks it down into two simple thoughts though. The first one’s pretty basic: Don’t use someone who can’t keep their cloud running. The second one is less obvious: The value of a cloud service isn’t just what it does; it’s also how many people use it. [...]

]]> By: Blogging Hyperic » HyperLINKS June 25, 2008 http://gigaom.com/2008/06/25/bursting-the-cloud-bubble-five-reasons-its-not-just-hype/#comment-885858 Blogging Hyperic » HyperLINKS June 25, 2008 Thu, 26 Jun 2008 12:41:36 +0000 http://gigaom.com/?p=13917#comment-885858 <p>[...] Croll of BitCurrent offers 5 reasons why cloud computing isn’t just hype: power and cooling are expensive, demand is global, [...]</p> [...] Croll of BitCurrent offers 5 reasons why cloud computing isn’t just hype: power and cooling are expensive, demand is global, [...]

]]> By: Bookmarks am 25.06.2008 | TQUWiki http://gigaom.com/2008/06/25/bursting-the-cloud-bubble-five-reasons-its-not-just-hype/#comment-885731 Bookmarks am 25.06.2008 | TQUWiki Wed, 25 Jun 2008 23:36:49 +0000 http://gigaom.com/?p=13917#comment-885731 <p>[...] Bursting the Cloud Bubble: 5 Reasons It’s Not Just Hype With all the hype about cloud computing, it’s easy to label it as the latest fad, especially when everyone whose application talks Internet is trying to rebrand themselves as a cloud. But the long view shows that this really is an important change, one (Stichworte: reasons hype computing cloud) [...]</p> [...] Bursting the Cloud Bubble: 5 Reasons It’s Not Just Hype With all the hype about cloud computing, it’s easy to label it as the latest fad, especially when everyone whose application talks Internet is trying to rebrand themselves as a cloud. But the long view shows that this really is an important change, one (Stichworte: reasons hype computing cloud) [...]

]]> By: Curtis http://gigaom.com/2008/06/25/bursting-the-cloud-bubble-five-reasons-its-not-just-hype/#comment-885683 Curtis Wed, 25 Jun 2008 20:28:00 +0000 http://gigaom.com/?p=13917#comment-885683 <p>Alistair,</p> <p>I agree in principle with most of your arguments, however you're arguments are weighted towards the needs of developers and do not address demand needs. I'll focus my arguments on those of consumers who:</p> <ol> <li><p>do not like downloadable software for mobile devices</p></li> <li><p>are about to experience fundamental changes in their living room digital consumption patterns</p></li> <li><p>will likely embrace two-way digital consumption in car while driving</p></li> </ol> <p>When you address these demand side needs "diluted marketing agendas" become product development constraints addressable by cloud computing.</p> <p>Best,</p> <p>Curtis</p> Alistair,

I agree in principle with most of your arguments, however you’re arguments are weighted towards the needs of developers and do not address demand needs. I’ll focus my arguments on those of consumers who:

  1. do not like downloadable software for mobile devices

  2. are about to experience fundamental changes in their living room digital consumption patterns

  3. will likely embrace two-way digital consumption in car while driving

When you address these demand side needs “diluted marketing agendas” become product development constraints addressable by cloud computing.

Best,

Curtis

]]> By: Randall http://gigaom.com/2008/06/25/bursting-the-cloud-bubble-five-reasons-its-not-just-hype/#comment-885599 Randall Wed, 25 Jun 2008 14:29:20 +0000 http://gigaom.com/?p=13917#comment-885599 <p>A massive shift to cloud computing is an inevitability. Yes, there are scenarios where it isn't appropriate, many of them revolving around security and privacy, but there are myriad solutions where Cloud Computing is the rational choice.</p> <p>I like to focus on Cloud Computing as the on-demand scalable infrastructure and this model will apply to internally managed systems as well and make it much easier to bill out usage to other departments within the organization. Such a scenario would keep your HIPPA and SOX compliance while enabling your organization to reap the rewards of Cloud Computing. You don't have to blow a hole in the firewall to benefit from it.</p> <p>At the other end of the spectrum, there are a lot of small businesses and individuals who are and will do amazing things with the cloud that they just wouldn't be able to do otherwise.</p> <p>Cloud Computing is a leap frog technology. A lot of older companies with tons of infrastructure are going to be left in the dust, because they can't justify discarding multi-million dollar data centers that provide no more compute power than you can buy today with a credit card, but cost more than that in support and maintenance.</p> A massive shift to cloud computing is an inevitability. Yes, there are scenarios where it isn’t appropriate, many of them revolving around security and privacy, but there are myriad solutions where Cloud Computing is the rational choice.

I like to focus on Cloud Computing as the on-demand scalable infrastructure and this model will apply to internally managed systems as well and make it much easier to bill out usage to other departments within the organization. Such a scenario would keep your HIPPA and SOX compliance while enabling your organization to reap the rewards of Cloud Computing. You don’t have to blow a hole in the firewall to benefit from it.

At the other end of the spectrum, there are a lot of small businesses and individuals who are and will do amazing things with the cloud that they just wouldn’t be able to do otherwise.

Cloud Computing is a leap frog technology. A lot of older companies with tons of infrastructure are going to be left in the dust, because they can’t justify discarding multi-million dollar data centers that provide no more compute power than you can buy today with a credit card, but cost more than that in support and maintenance.

]]> By: Jim Connolly http://gigaom.com/2008/06/25/bursting-the-cloud-bubble-five-reasons-its-not-just-hype/#comment-885598 Jim Connolly Wed, 25 Jun 2008 14:28:35 +0000 http://gigaom.com/?p=13917#comment-885598 <p>I like the idea of cloud computing - but is it too early right now to 'dive in?'</p> <p>There are new, small businesses coming up every day offering us a cloud computing facility - may of whom will not even be trading in 12 months. Remember, over 50% of new businesses cease trading within the initial 12 months!</p> <p>What happens to our data if they go broke and their servers are snatched back by their creditors? What about the security of your data - when the cloud provider no longer owns the servers?</p> <p>Another common problem with the initial raft of cloud server services is scaling. New 2.0 businesses tend to grow too fast. They quickly get too many people storing too much data - which is being uploaded and downloaded too frequently and BOOM - it all grinds to a halt. So, there you are about to give a presentation to a major client, when you log on to download your snazzy presentation from ‘the cloud’ and nothing happens! Even Twitter, with all its millions of VC funding find itself ‘broken’ at some point most days!</p> <p>I think cloud computing WILL be totally dominant by 2009, but I think it’s best to wait until the market is better established before storing anything mission-critical on ‘the cloud.’</p> <p>Jim Connolly The Tech News Blog</p> I like the idea of cloud computing – but is it too early right now to ‘dive in?’

There are new, small businesses coming up every day offering us a cloud computing facility – may of whom will not even be trading in 12 months. Remember, over 50% of new businesses cease trading within the initial 12 months!

What happens to our data if they go broke and their servers are snatched back by their creditors? What about the security of your data – when the cloud provider no longer owns the servers?

Another common problem with the initial raft of cloud server services is scaling. New 2.0 businesses tend to grow too fast. They quickly get too many people storing too much data – which is being uploaded and downloaded too frequently and BOOM – it all grinds to a halt. So, there you are about to give a presentation to a major client, when you log on to download your snazzy presentation from ‘the cloud’ and nothing happens! Even Twitter, with all its millions of VC funding find itself ‘broken’ at some point most days!

I think cloud computing WILL be totally dominant by 2009, but I think it’s best to wait until the market is better established before storing anything mission-critical on ‘the cloud.’

Jim Connolly The Tech News Blog

]]> By: Bursting the Cloud Bubble: 5 Reasons It’s Not Just Hype - CRM Mastery e-Journal - Commentary and Musings on CRM Best Practice and Industry News http://gigaom.com/2008/06/25/bursting-the-cloud-bubble-five-reasons-its-not-just-hype/#comment-885587 Bursting the Cloud Bubble: 5 Reasons It’s Not Just Hype - CRM Mastery e-Journal - Commentary and Musings on CRM Best Practice and Industry News Wed, 25 Jun 2008 13:28:23 +0000 http://gigaom.com/?p=13917#comment-885587 <p>[...] are several excerpts from an insightful post by Alistair Croll, Bursting the Cloud Bubble- 5 Reasons It’s Not Just Hype: With all the hype about cloud computing, it’s easy to label it as the latest fad, especially [...]</p> [...] are several excerpts from an insightful post by Alistair Croll, Bursting the Cloud Bubble- 5 Reasons It’s Not Just Hype: With all the hype about cloud computing, it’s easy to label it as the latest fad, especially [...]

]]> By: andjules http://gigaom.com/2008/06/25/bursting-the-cloud-bubble-five-reasons-its-not-just-hype/#comment-885584 andjules Wed, 25 Jun 2008 13:23:18 +0000 http://gigaom.com/?p=13917#comment-885584 <p>I think #6 (or #1, depending on your point of view) is that it slashes the internal costs of unused capacity & IT maintenance, as Jeff Bezos points out in relation to S3. My company's IT department COULD put together a RAID appliance for a few hundred dollars, but i) they'll spend thousands of $$s in labor hours on the purchasing/approval process; ii) most of the capacity will go unused for the first few months, then when it's really being used, it'll be time for a new upgrade (more meetings and approvals); iii) they'll spend thousands more running and re-optimizing (and fretting about) maintenance tasks and security checks on the appliance. While switching to a service like S3 doesn't necessarily eliminate all work for the IT folks...</p> I think #6 (or #1, depending on your point of view) is that it slashes the internal costs of unused capacity & IT maintenance, as Jeff Bezos points out in relation to S3. My company’s IT department COULD put together a RAID appliance for a few hundred dollars, but i) they’ll spend thousands of $$s in labor hours on the purchasing/approval process; ii) most of the capacity will go unused for the first few months, then when it’s really being used, it’ll be time for a new upgrade (more meetings and approvals); iii) they’ll spend thousands more running and re-optimizing (and fretting about) maintenance tasks and security checks on the appliance. While switching to a service like S3 doesn’t necessarily eliminate all work for the IT folks…

]]> By: Phil Rack http://gigaom.com/2008/06/25/bursting-the-cloud-bubble-five-reasons-its-not-just-hype/#comment-885577 Phil Rack Wed, 25 Jun 2008 12:42:13 +0000 http://gigaom.com/?p=13917#comment-885577 <p>The "cloud" as the center of all computing... gosh I just don't see it happening. As a consultant, not a single one of my clients will move their data to the cloud. Banks - violation of privacy anbd too much risk. Health Care -- HIPPA makes that a no go. Government - ID theft and again privacy concerns make it a no go.</p> <p>The only place I see this ever happening is in the consumer world.</p> The “cloud” as the center of all computing… gosh I just don’t see it happening. As a consultant, not a single one of my clients will move their data to the cloud. Banks – violation of privacy anbd too much risk. Health Care — HIPPA makes that a no go. Government – ID theft and again privacy concerns make it a no go.

The only place I see this ever happening is in the consumer world.

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