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	<title>Comments on: Powerset vs. Cognition: A Semantic Search Shoot-out</title>
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	<link>http://gigaom.com/2008/06/07/powerset-vs-cognition-a-semantic-search-shoot-out/</link>
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		<title>By: 9 Semantic Search Engines That Will Change the World of Search</title>
		<link>http://gigaom.com/2008/06/07/powerset-vs-cognition-a-semantic-search-shoot-out/#comment-937420</link>
		<dc:creator>9 Semantic Search Engines That Will Change the World of Search</dc:creator>
		<pubDate>Mon, 13 Apr 2009 12:41:58 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=13674#comment-937420</guid>
		<description>&lt;p&gt;[...] APIs for access to these technologies. I could not locate the free search, but definitely with the showdown featured on GigaOM, the product has its utility. And it also provides a definite business [...]&lt;/p&gt;
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		<content:encoded><![CDATA[<p>[...] APIs for access to these technologies. I could not locate the free search, but definitely with the showdown featured on GigaOM, the product has its utility. And it also provides a definite business [...]</p>]]></content:encoded>
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		<title>By: jules</title>
		<link>http://gigaom.com/2008/06/07/powerset-vs-cognition-a-semantic-search-shoot-out/#comment-931889</link>
		<dc:creator>jules</dc:creator>
		<pubDate>Tue, 17 Mar 2009 13:49:57 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=13674#comment-931889</guid>
		<description>&lt;p&gt;See next link of a Semantic Search engine based on a Text-meaning theory from a linguistic called Mel&#039;cuk which seems to be on the way of providing natural language and semantic searchs for the users:&lt;/p&gt;

&lt;p&gt;http://www.inbenta.com/index.php/en/meaning-text-theory.html&lt;/p&gt;
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		<content:encoded><![CDATA[<p>See next link of a Semantic Search engine based on a Text-meaning theory from a linguistic called Mel&#8217;cuk which seems to be on the way of providing natural language and semantic searchs for the users:</p>

<p><a href="http://www.inbenta.com/index.php/en/meaning-text-theory.html" rel="nofollow">http://www.inbenta.com/index.php/en/meaning-text-theory.html</a></p>]]></content:encoded>
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		<title>By: Cognition Releases the Largest Semantic Map of English Language &#124; Profy &#124; Internet news and commentary</title>
		<link>http://gigaom.com/2008/06/07/powerset-vs-cognition-a-semantic-search-shoot-out/#comment-899753</link>
		<dc:creator>Cognition Releases the Largest Semantic Map of English Language &#124; Profy &#124; Internet news and commentary</dc:creator>
		<pubDate>Tue, 16 Sep 2008 16:13:03 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=13674#comment-899753</guid>
		<description>&lt;p&gt;[...] Cognition, creator of an already much-discussed natural language processing technology, is announcing release of its new semantic map which is the largest one ever created for English [...]&lt;/p&gt;
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		<content:encoded><![CDATA[<p>[...] Cognition, creator of an already much-discussed natural language processing technology, is announcing release of its new semantic map which is the largest one ever created for English [...]</p>]]></content:encoded>
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		<title>By: WinExtra - From the Pipeline &#8211; 6.8.08</title>
		<link>http://gigaom.com/2008/06/07/powerset-vs-cognition-a-semantic-search-shoot-out/#comment-898068</link>
		<dc:creator>WinExtra - From the Pipeline &#8211; 6.8.08</dc:creator>
		<pubDate>Sat, 06 Sep 2008 04:55:21 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=13674#comment-898068</guid>
		<description>&lt;p&gt;[...] Powerset vs. Cognition: A Semantic Search Shoot-out :: GigaOM – with semantic search being all the snitz these days Nitin Karandikar takes a look at two of the front runners in the race to the marketplace. [...]&lt;/p&gt;
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		<content:encoded><![CDATA[<p>[...] Powerset vs. Cognition: A Semantic Search Shoot-out :: GigaOM – with semantic search being all the snitz these days Nitin Karandikar takes a look at two of the front runners in the race to the marketplace. [...]</p>]]></content:encoded>
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		<title>By: Cognition Technologies gets $2.7M to improve semantic search &#187; VentureBeat</title>
		<link>http://gigaom.com/2008/06/07/powerset-vs-cognition-a-semantic-search-shoot-out/#comment-888453</link>
		<dc:creator>Cognition Technologies gets $2.7M to improve semantic search &#187; VentureBeat</dc:creator>
		<pubDate>Mon, 14 Jul 2008 19:16:12 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=13674#comment-888453</guid>
		<description>&lt;p&gt;[...] more relevant results through Cognition. GigaOM also compared the two companies recently in &#8220;a semantic search shoot-out&#8221; and found that Cognition does better when &#8220;hardcore semantic parsing&#8221; is [...]&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>[...] more relevant results through Cognition. GigaOM also compared the two companies recently in &#8220;a semantic search shoot-out&#8221; and found that Cognition does better when &#8220;hardcore semantic parsing&#8221; is [...]</p>]]></content:encoded>
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		<title>By: The Search for Semantic Search &#171; Semiotica</title>
		<link>http://gigaom.com/2008/06/07/powerset-vs-cognition-a-semantic-search-shoot-out/#comment-884204</link>
		<dc:creator>The Search for Semantic Search &#171; Semiotica</dc:creator>
		<pubDate>Wed, 18 Jun 2008 06:15:18 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=13674#comment-884204</guid>
		<description>&lt;p&gt;[...] search engines, there are semantic search engines akin to Hakia, such as Cognition, as mentioned in this article at GigaOM, along my own favorite Readware. So, in summary, Alex&#8217;s comparison is not [...]&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>[...] search engines, there are semantic search engines akin to Hakia, such as Cognition, as mentioned in this article at GigaOM, along my own favorite Readware. So, in summary, Alex&#8217;s comparison is not [...]</p>]]></content:encoded>
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		<title>By: Daniel Tunkelang</title>
		<link>http://gigaom.com/2008/06/07/powerset-vs-cognition-a-semantic-search-shoot-out/#comment-883757</link>
		<dc:creator>Daniel Tunkelang</dc:creator>
		<pubDate>Sat, 14 Jun 2008 23:37:04 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=13674#comment-883757</guid>
		<description>&lt;p&gt;Dan, your point about Wikipedia search being more typically navigational than exploratory raises a great point: Wikipedia is certainly designed to map popular questions to answer pages, which is why Powerset&#039;s choosing it as a domain is so underwhelming.&lt;/p&gt;

&lt;p&gt;That said, I&#039;d love to see exploratory search on the Wikipedia corpus. We implemented a quick and dirty prototype at Endeca, and it was good enough to encourage me to build out the real thing. Unfortunately it&#039;s not exactly aligned with Endeca&#039;s business model of selling to enterprises, and Jimbo has his own ideas about building a search engine for Wikipedia.&lt;/p&gt;

&lt;p&gt;Full disclosure, I&#039;m a big advocate of exploratory search: http://thenoisychannel.blogspot.com/search/label/exploratory%20search&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>Dan, your point about Wikipedia search being more typically navigational than exploratory raises a great point: Wikipedia is certainly designed to map popular questions to answer pages, which is why Powerset&#8217;s choosing it as a domain is so underwhelming.</p>

<p>That said, I&#8217;d love to see exploratory search on the Wikipedia corpus. We implemented a quick and dirty prototype at Endeca, and it was good enough to encourage me to build out the real thing. Unfortunately it&#8217;s not exactly aligned with Endeca&#8217;s business model of selling to enterprises, and Jimbo has his own ideas about building a search engine for Wikipedia.</p>

<p>Full disclosure, I&#8217;m a big advocate of exploratory search: <a href="http://thenoisychannel.blogspot.com/search/label/exploratory%20search" rel="nofollow">http://thenoisychannel.blogspot.com/search/label/exploratory%20search</a></p>]]></content:encoded>
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		<title>By: Science in the open &#187; The trouble with institutional repositories</title>
		<link>http://gigaom.com/2008/06/07/powerset-vs-cognition-a-semantic-search-shoot-out/#comment-883210</link>
		<dc:creator>Science in the open &#187; The trouble with institutional repositories</dc:creator>
		<pubDate>Wed, 11 Jun 2008 12:02:50 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=13674#comment-883210</guid>
		<description>&lt;p&gt;[...] Powerset vs. Cognition: A Semantic Search Shoot-out [via Zemanta] [...]&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>[...] Powerset vs. Cognition: A Semantic Search Shoot-out [via Zemanta] [...]</p>]]></content:encoded>
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		<title>By: Dan</title>
		<link>http://gigaom.com/2008/06/07/powerset-vs-cognition-a-semantic-search-shoot-out/#comment-882891</link>
		<dc:creator>Dan</dc:creator>
		<pubDate>Mon, 09 Jun 2008 18:33:50 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=13674#comment-882891</guid>
		<description>&lt;p&gt;I&#039;d like to know what value Powerset seeks to create by focusing on Wikipedia as a vertical. If you use the site:wikipedia.org command with Google, it does a pretty good job. Search on &quot;site:wikipedia.org NFL team won superbowl&quot; and Google&#039;s number one result is &quot;List of Superbowl Champions.&quot;  Besides, the use case of searching wikipedia is generally a navigational search rather than an exploratory one. So I don&#039;t see a broken experience waiting to be fixed.&lt;/p&gt;

&lt;p&gt;Geoffrey Moore wrote that for a new entrant to break into a market, their solution has to be 10X better than the previous one. Since wikipedia has a pretty good experience, Powerset looks to be going after a very hard target.&lt;/p&gt;

&lt;p&gt;Semantic search has tremendous power for vertical where search on Google is broken. (vacations, jobs, real estate, even cars.) These are searches where you may not know how to describe what you want.  &quot;Cool 60&#039;s convertable&quot; or &quot;fun warm weather vacation&quot; are queries that a person would get, but Google would choke on.&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>I&#8217;d like to know what value Powerset seeks to create by focusing on Wikipedia as a vertical. If you use the site:wikipedia.org command with Google, it does a pretty good job. Search on &#8220;site:wikipedia.org NFL team won superbowl&#8221; and Google&#8217;s number one result is &#8220;List of Superbowl Champions.&#8221;  Besides, the use case of searching wikipedia is generally a navigational search rather than an exploratory one. So I don&#8217;t see a broken experience waiting to be fixed.</p>

<p>Geoffrey Moore wrote that for a new entrant to break into a market, their solution has to be 10X better than the previous one. Since wikipedia has a pretty good experience, Powerset looks to be going after a very hard target.</p>

<p>Semantic search has tremendous power for vertical where search on Google is broken. (vacations, jobs, real estate, even cars.) These are searches where you may not know how to describe what you want.  &#8220;Cool 60&#8217;s convertable&#8221; or &#8220;fun warm weather vacation&#8221; are queries that a person would get, but Google would choke on.</p>]]></content:encoded>
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		<title>By: tb</title>
		<link>http://gigaom.com/2008/06/07/powerset-vs-cognition-a-semantic-search-shoot-out/#comment-882859</link>
		<dc:creator>tb</dc:creator>
		<pubDate>Mon, 09 Jun 2008 16:03:57 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=13674#comment-882859</guid>
		<description>&lt;p&gt;p-air:  Cognition is going after semantic ad targeting and other applications.  From their site:&lt;/p&gt;

&lt;p&gt;http://www.cognition.com/info/licensing.html&lt;/p&gt;

&lt;p&gt;CognitionADMATCHER(TM) – The Cognition Ad Matcher interprets the meaning of queries, documents, ad phrases and ad copy. Using meaning as the medium, this ad placement technology maximizes the number of ad phrases matched, and minimizes the number of poor matches to ad phrases.&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>p-air:  Cognition is going after semantic ad targeting and other applications.  From their site:</p>

<p><a href="http://www.cognition.com/info/licensing.html" rel="nofollow">http://www.cognition.com/info/licensing.html</a></p>

<p>CognitionADMATCHER(TM) – The Cognition Ad Matcher interprets the meaning of queries, documents, ad phrases and ad copy. Using meaning as the medium, this ad placement technology maximizes the number of ad phrases matched, and minimizes the number of poor matches to ad phrases.</p>]]></content:encoded>
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		<title>By: &#187; Blog Archive &#187; Cognition on GigaOm</title>
		<link>http://gigaom.com/2008/06/07/powerset-vs-cognition-a-semantic-search-shoot-out/#comment-882844</link>
		<dc:creator>&#187; Blog Archive &#187; Cognition on GigaOm</dc:creator>
		<pubDate>Mon, 09 Jun 2008 15:07:50 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=13674#comment-882844</guid>
		<description>&lt;p&gt;[...] http://gigaom.com/2008/06/07/powerset-vs-cognition-a-semantic-search-shoot-out/ [...]&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>[...] <a href="http://gigaom.com/2008/06/07/powerset-vs-cognition-a-semantic-search-shoot-out/" rel="nofollow">http://gigaom.com/2008/06/07/powerset-vs-cognition-a-semantic-search-shoot-out/</a> [...]</p>]]></content:encoded>
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		<title>By: Between the Lines mobile edition</title>
		<link>http://gigaom.com/2008/06/07/powerset-vs-cognition-a-semantic-search-shoot-out/#comment-882801</link>
		<dc:creator>Between the Lines mobile edition</dc:creator>
		<pubDate>Mon, 09 Jun 2008 09:10:35 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=13674#comment-882801</guid>
		<description>&lt;p&gt;[...] GigaOm: Powerset vs. Cognition: A Semantic Search Shoot-out [...]&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>[...] GigaOm: Powerset vs. Cognition: A Semantic Search Shoot-out [...]</p>]]></content:encoded>
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		<title>By: p-air</title>
		<link>http://gigaom.com/2008/06/07/powerset-vs-cognition-a-semantic-search-shoot-out/#comment-882774</link>
		<dc:creator>p-air</dc:creator>
		<pubDate>Mon, 09 Jun 2008 05:29:10 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=13674#comment-882774</guid>
		<description>&lt;p&gt;What about taking a different perspectives on these companies and Google as a whole.  Instead of looking at Google as a search technology to be beat, perhaps it&#039;s more accurate to say that Google&#039;s business is more closely tied to advertisers buying keywords for their ads to appear relevantly on publishers&#039; sites (inc. Google&#039;s search site).  While most of Google&#039;s revenue comes fm AdWords on its site, affiliate don&#039;t do nearly as well.  One reason for this is the poor relevance that AdSense really gets you when keywords are the basis for such.  Now, what if one could apply Powerset or Cognition to the problem of determining what an article was about?  Then, how about setting up some heuristics for determining how the &quot;aboutness&quot; of an article s/b related to the &quot;aboutness&quot; of an ad?&lt;/p&gt;

&lt;p&gt;If these companies focused less on the public facing Web search objective and more on the relevance issue for advertisers and publishers, I believe they would indeed be applying the Innovators Solution paradigm to attacking Google where it counts, in it&#039;s advertising biz.  Still, it will be tough to get to the critical mass of advertisers and sites that Google has attained, but I believe they&#039;re more exposed there than in the search service.&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>What about taking a different perspectives on these companies and Google as a whole.  Instead of looking at Google as a search technology to be beat, perhaps it&#8217;s more accurate to say that Google&#8217;s business is more closely tied to advertisers buying keywords for their ads to appear relevantly on publishers&#8217; sites (inc. Google&#8217;s search site).  While most of Google&#8217;s revenue comes fm AdWords on its site, affiliate don&#8217;t do nearly as well.  One reason for this is the poor relevance that AdSense really gets you when keywords are the basis for such.  Now, what if one could apply Powerset or Cognition to the problem of determining what an article was about?  Then, how about setting up some heuristics for determining how the &#8220;aboutness&#8221; of an article s/b related to the &#8220;aboutness&#8221; of an ad?</p>

<p>If these companies focused less on the public facing Web search objective and more on the relevance issue for advertisers and publishers, I believe they would indeed be applying the Innovators Solution paradigm to attacking Google where it counts, in it&#8217;s advertising biz.  Still, it will be tough to get to the critical mass of advertisers and sites that Google has attained, but I believe they&#8217;re more exposed there than in the search service.</p>]]></content:encoded>
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		<title>By: Dominykas</title>
		<link>http://gigaom.com/2008/06/07/powerset-vs-cognition-a-semantic-search-shoot-out/#comment-882750</link>
		<dc:creator>Dominykas</dc:creator>
		<pubDate>Sun, 08 Jun 2008 23:19:44 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=13674#comment-882750</guid>
		<description>&lt;p&gt;Well. I just had to try it myself :)&lt;/p&gt;

&lt;p&gt;Search 1. &quot;Which team was third in the European basketball championship 2007?&quot;
Search 2. &quot;eurobasket 2007 bronze&quot;&lt;/p&gt;

&lt;p&gt;For Google site:wikipedia.org added.&lt;/p&gt;

&lt;p&gt;Search 1. Cognition - basically nothing. Powerset - keyword search, rather than semantic search (not much different than standard wikipedia search, btw!). Google - 3rd result for &quot;Eurobasket 2007&quot; page, 6th result is the answer.&lt;/p&gt;

&lt;p&gt;Search 2. Cognition - 2 results, but #1 is the coach name. Powerset - gives something more interesting, with lots of Lithuanian basketball players and includes women&#039;s result as well. Google #1 result pretty much says it all... Wikipedia standard does not even have a clue what I mean :)&lt;/p&gt;

&lt;p&gt;Conclusion. Google is by far number one and looks unbeatable. Powerset is interesting, but I have a slight suspicion they&#039;re cheating a bit. If they&#039;re not - they need to improve a little, but they have a chance. Cognition is useless.&lt;/p&gt;

&lt;p&gt;This is just one search string, of course...&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>Well. I just had to try it myself :)</p>

<p>Search 1. &#8220;Which team was third in the European basketball championship 2007?&#8221;
Search 2. &#8220;eurobasket 2007 bronze&#8221;</p>

<p>For Google site:wikipedia.org added.</p>

<p>Search 1. Cognition &#8211; basically nothing. Powerset &#8211; keyword search, rather than semantic search (not much different than standard wikipedia search, btw!). Google &#8211; 3rd result for &#8220;Eurobasket 2007&#8243; page, 6th result is the answer.</p>

<p>Search 2. Cognition &#8211; 2 results, but #1 is the coach name. Powerset &#8211; gives something more interesting, with lots of Lithuanian basketball players and includes women&#8217;s result as well. Google #1 result pretty much says it all&#8230; Wikipedia standard does not even have a clue what I mean :)</p>

<p>Conclusion. Google is by far number one and looks unbeatable. Powerset is interesting, but I have a slight suspicion they&#8217;re cheating a bit. If they&#8217;re not &#8211; they need to improve a little, but they have a chance. Cognition is useless.</p>

<p>This is just one search string, of course&#8230;</p>]]></content:encoded>
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		<title>By: Liz</title>
		<link>http://gigaom.com/2008/06/07/powerset-vs-cognition-a-semantic-search-shoot-out/#comment-882731</link>
		<dc:creator>Liz</dc:creator>
		<pubDate>Sun, 08 Jun 2008 18:25:08 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=13674#comment-882731</guid>
		<description>&lt;p&gt;This was interesting...please keep up your coverage of the &quot;semantic web&quot;. I have my doubts but I&#039;m curious to see what tools are being developed.&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>This was interesting&#8230;please keep up your coverage of the &#8220;semantic web&#8221;. I have my doubts but I&#8217;m curious to see what tools are being developed.</p>]]></content:encoded>
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		<title>By: The Semantic Chimera : Beyond Search</title>
		<link>http://gigaom.com/2008/06/07/powerset-vs-cognition-a-semantic-search-shoot-out/#comment-882712</link>
		<dc:creator>The Semantic Chimera : Beyond Search</dc:creator>
		<pubDate>Sun, 08 Jun 2008 14:17:46 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/?p=13674#comment-882712</guid>
		<description>&lt;p&gt;[...] GigaOM has a very good essay about semantic search. What I liked was the inclusion of screen shots of results of natural language queries&#8211;that is, queries without Boolean operators. Two systems indexing Wikipedia are available in semantic garb: Cognition here and Powerset here. (Note: there is another advanced text processing company called Cognition Technologies whose url is www.cognitiontech.com. Don&#8217;t confuse these two firms&#8217; technologies.) GigaOM does a good job of making posts findable, but I recommend navigating to the Web log immediately. [...]&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>[...] GigaOM has a very good essay about semantic search. What I liked was the inclusion of screen shots of results of natural language queries&#8211;that is, queries without Boolean operators. Two systems indexing Wikipedia are available in semantic garb: Cognition here and Powerset here. (Note: there is another advanced text processing company called Cognition Technologies whose url is <a href="http://www.cognitiontech.com" rel="nofollow">http://www.cognitiontech.com</a>. Don&#8217;t confuse these two firms&#8217; technologies.) GigaOM does a good job of making posts findable, but I recommend navigating to the Web log immediately. [...]</p>]]></content:encoded>
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