While there is no official announcement yet, this is big news for the video market. We had earlier reported Tata Comm and BitGravity, a CDN solutions provider based out of California, partnering to resell the technology platform in Europe and Asia. The service is now live with Tata entering the market currently dominated by Akamai (NSDQ: AKAM) and recently intruded on by edge distribution competitor Limelight (NSDQ: LLNW). Sources indicate video traffic from India has jumped tremendously in recent times causing top tier content delivery networks to invest heavily in capacity. Ripe time for price competition considering the current environment is seeing prices just a year old being cut by more than half.