Comments on: 3 Ways to Win the David vs. Googliath Fight http://gigaom.com/2008/05/23/3-ways-to-win-the-david-vs-googliath-fight/ The Business of Technology Mon, 01 Dec 2008 18:45:25 +0000 http://wordpress.org/?v=MU hourly 1 By: David VS Goliath | OOMG MUSIC INC. Blog http://gigaom.com/2008/05/23/3-ways-to-win-the-david-vs-googliath-fight/#comment-894230 David VS Goliath | OOMG MUSIC INC. Blog Fri, 15 Aug 2008 23:42:37 +0000 http://gigaom.com/?p=13490#comment-894230 [...] Click here to view original post [...] [...] Click here to view original post [...]

]]> By: parley http://gigaom.com/2008/05/23/3-ways-to-win-the-david-vs-googliath-fight/#comment-880407 parley Tue, 27 May 2008 22:50:34 +0000 http://gigaom.com/?p=13490#comment-880407 +1, PAL. Keep on spanking Google and M$, and spanking them hard. I'm a little tired of seeing the making that much easy money. +1, PAL.

Keep on spanking Google and M$, and spanking them hard. I’m a little tired of seeing the making that much easy money.

]]> By: 3 Ways to Win the David vs. Googliath Fight « YaGooSoft http://gigaom.com/2008/05/23/3-ways-to-win-the-david-vs-googliath-fight/#comment-880315 3 Ways to Win the David vs. Googliath Fight « YaGooSoft Tue, 27 May 2008 13:55:51 +0000 http://gigaom.com/?p=13490#comment-880315 [...] advice from GigaOm: 1. Be a spoiler. Companies consistently make poor strategy decisions when they’re busy trying [...] [...] advice from GigaOm: 1. Be a spoiler. Companies consistently make poor strategy decisions when they’re busy trying [...]

]]> By: David Koretz http://gigaom.com/2008/05/23/3-ways-to-win-the-david-vs-googliath-fight/#comment-880031 David Koretz Sun, 25 May 2008 13:09:08 +0000 http://gigaom.com/?p=13490#comment-880031 Bam, As others have said, we are overwhelmingly a white-labeled (wholesale) provider of services to resellers, web publishers, and ISPs. Most end users don't even know we are the underlying provider. As for the stats themselves, they are still inaccurate. Our page view growth has been steadily climbing (by end of H1 2008 we will be consuming around 250Mbs sustained at a 95th percentile measurement). I think it is because our customers are businesses and don't have the toolbars (i.e. Alexa), and don't go through an ISP that submits data (i.e. Compete). They go over their own corporate network. It's a separate (and more interesting) argument, but I think those sites have almost zero accuracy for sites that exclusively service business users. I just checked a few other providers in our space, and they are off by at least 10X. David Koretz President & CEO BlueTie, Inc. Bam,

As others have said, we are overwhelmingly a white-labeled (wholesale) provider of services to resellers, web publishers, and ISPs. Most end users don’t even know we are the underlying provider.

As for the stats themselves, they are still inaccurate. Our page view growth has been steadily climbing (by end of H1 2008 we will be consuming around 250Mbs sustained at a 95th percentile measurement). I think it is because our customers are businesses and don’t have the toolbars (i.e. Alexa), and don’t go through an ISP that submits data (i.e. Compete). They go over their own corporate network.

It’s a separate (and more interesting) argument, but I think those sites have almost zero accuracy for sites that exclusively service business users. I just checked a few other providers in our space, and they are off by at least 10X.

David Koretz
President & CEO
BlueTie, Inc.

]]> By: e fall http://gigaom.com/2008/05/23/3-ways-to-win-the-david-vs-googliath-fight/#comment-879998 e fall Sun, 25 May 2008 00:28:30 +0000 http://gigaom.com/?p=13490#comment-879998 @Bam. BlueTie has several distribution partners. Their software is used by those partners customers. That is where the numbers come from. @Bam. BlueTie has several distribution partners. Their software is used by those partners customers. That is where the numbers come from.

]]> By: Bam Azizi http://gigaom.com/2008/05/23/3-ways-to-win-the-david-vs-googliath-fight/#comment-879997 Bam Azizi Sun, 25 May 2008 00:12:52 +0000 http://gigaom.com/?p=13490#comment-879997 @PapaSmurf you can get the info from compete.com or Quantcast @PapaSmurf you can get the info from compete.com or Quantcast

]]> By: Bam Azizi http://gigaom.com/2008/05/23/3-ways-to-win-the-david-vs-googliath-fight/#comment-879996 Bam Azizi Sun, 25 May 2008 00:11:56 +0000 http://gigaom.com/?p=13490#comment-879996 @PapaSmurf here you go: http://siteanalytics.compete.com/bluetie.com/?metric=uv see for yourself @PapaSmurf

here you go: (link) see for yourself

]]> By: Bam Azizi http://gigaom.com/2008/05/23/3-ways-to-win-the-david-vs-googliath-fight/#comment-879994 Bam Azizi Sun, 25 May 2008 00:09:11 +0000 http://gigaom.com/?p=13490#comment-879994 here you go, http://siteanalytics.compete.com/bluetie.com/?metric=uv (16,373 unique hits) this one is even lower: http://www.quantcast.com/bluetie.com Compete.com is more reliable since i have a few sites and the numbers they give is pretty close ( +/- %3-5) here you go,
(link) (16,373 unique hits)

this one is even lower: (link)

Compete.com is more reliable since i have a few sites and the numbers they give is pretty close ( +/- %3-5)

]]> By: Mike http://gigaom.com/2008/05/23/3-ways-to-win-the-david-vs-googliath-fight/#comment-879992 Mike Sat, 24 May 2008 23:42:02 +0000 http://gigaom.com/?p=13490#comment-879992 BlueTie is a <a href="http://www.bluetie.com/solutions/hosted-email-solutions.php" rel="nofollow">hosted email</a> company with several dozen ISP customers (who, I would assume have 100-200k+ users each)...those folks never hit the BlueTie corporate site. I'm with PapaSmurf...where did you get the 16-17k numbers...and be honest. BlueTie is a hosted email company with several dozen ISP customers (who, I would assume have 100-200k+ users each)…those folks never hit the BlueTie corporate site. I’m with PapaSmurf…where did you get the 16-17k numbers…and be honest.

]]> By: Isaac Garcia http://gigaom.com/2008/05/23/3-ways-to-win-the-david-vs-googliath-fight/#comment-879980 Isaac Garcia Sat, 24 May 2008 20:11:20 +0000 http://gigaom.com/?p=13490#comment-879980 I'd add one more point to this post: Its not a zero-sum game. You don't have to be #1 or even #2 (or #3...etc..) to make a successful, highly profitable, large business. The market is very large. I’d add one more point to this post:

Its not a zero-sum game.

You don’t have to be #1 or even #2 (or #3…etc..) to make a successful, highly profitable, large business. The market is very large.

]]> By: PapaSmurf http://gigaom.com/2008/05/23/3-ways-to-win-the-david-vs-googliath-fight/#comment-879962 PapaSmurf Sat, 24 May 2008 15:53:59 +0000 http://gigaom.com/?p=13490#comment-879962 @BAM AZIZ good questions. where are you getting your 16-17K numbers? @BAM AZIZ

good questions. where are you getting your 16-17K numbers?

]]> By: Grant http://gigaom.com/2008/05/23/3-ways-to-win-the-david-vs-googliath-fight/#comment-879921 Grant Sat, 24 May 2008 08:15:36 +0000 http://gigaom.com/?p=13490#comment-879921 What recession? I thought you guys were above the sensationalism of other media outlets. Yes, there is an economic slowdown. No, it's not a recession (negative growth in GDP) yet. What recession? I thought you guys were above the sensationalism of other media outlets.

Yes, there is an economic slowdown. No, it’s not a recession (negative growth in GDP) yet.

]]> By: Bam Azizi http://gigaom.com/2008/05/23/3-ways-to-win-the-david-vs-googliath-fight/#comment-879885 Bam Azizi Sat, 24 May 2008 02:25:58 +0000 http://gigaom.com/?p=13490#comment-879885 BIG PUFF how do you claim to have 3 million users and yet your site gets 16-17k unique hits per month? what happened to the other 2,983,000 so called members or clients, don't they use your services? specially a SaaS like enterprise email where you have to check it everyday, every hour! now, i like what you have to say about going against the Goliath, but come on be honest here... this was just another lame attempt for publicity to save something that has been on a sharp decline for a while! you want to go against the Goliath and win? then be honest! BIG PUFF

how do you claim to have 3 million users and yet your site gets 16-17k unique hits per month? what happened to the other 2,983,000 so called members or clients, don’t they use your services? specially a SaaS like enterprise email where you have to check it everyday, every hour!

now, i like what you have to say about going against the Goliath, but come on be honest here… this was just another lame attempt for publicity to save something that has been on a sharp decline for a while!

you want to go against the Goliath and win? then be honest!

]]> By: JP http://gigaom.com/2008/05/23/3-ways-to-win-the-david-vs-googliath-fight/#comment-879884 JP Sat, 24 May 2008 02:12:13 +0000 http://gigaom.com/?p=13490#comment-879884 Going up against a goliath doesn't always have to be a chess match. I think some companies spend too much time focusing on what other competitors are doing and not enough time focusing on being innovative with their own product(s). While it's important to know what's going on in the industry overall, goliaths shouldn't be a distraction. Too many startups tend to rationalize the need for a feature because another company has it and not because it serves user needs and follows the company/product vision. Positioning is extremely important to go up against a goliath. The chess match is really against yourself as you evaluate opportunity costs (i.e., decisions) that will make you more competitive in the long term. Going up against a goliath doesn’t always have to be a chess match. I think some companies spend too much time focusing on what other competitors are doing and not enough time focusing on being innovative with their own product(s). While it’s important to know what’s going on in the industry overall, goliaths shouldn’t be a distraction. Too many startups tend to rationalize the need for a feature because another company has it and not because it serves user needs and follows the company/product vision. Positioning is extremely important to go up against a goliath. The chess match is really against yourself as you evaluate opportunity costs (i.e., decisions) that will make you more competitive in the long term.

]]> By: Alex http://gigaom.com/2008/05/23/3-ways-to-win-the-david-vs-googliath-fight/#comment-879875 Alex Sat, 24 May 2008 00:44:23 +0000 http://gigaom.com/?p=13490#comment-879875 Great post! Congratulations on surviving through the 2001 - 2003 nuclear winter. Best of luck during the next phase of growth. Great post!

Congratulations on surviving through the 2001 - 2003 nuclear winter. Best of luck during the next phase of growth.

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