19 Comments

Summary:

These days, every meeting I do, every casual conversation I have about online video, every tech conference I attend — Hulu comes up. At least twice. “Oh, the interface is such a joy!” they say. “Hulu has really figured it out!” Well yes, I agree that […]

These days, every meeting I do, every casual conversation I have about online video, every tech conference I attend — Hulu comes up. At least twice. “Oh, the interface is such a joy!” they say. “Hulu has really figured it out!”

Well yes, I agree that Hulu is nice, and I use it often. But come on people, it’s a web site. With a lot of white space. And some gray text. Why is this so revolutionary?

I can only find two conclusions:

1) It doesn’t take much to make people happy.

2) Everything else sucks.

So come on, are you listening, competitors? Ripping Hulu’s interface off would be like opening up a new Microsoft Word document and typing in Times New Roman size 12. Why is it so revolutionary to just strip things down and provide a list of what people are looking for? Memo to struggling video sites and applications: If you can get your video to load when people press play, you might actually get some users.

  1. Sure, Hulu wasn’t designed by some art student with a graffiti fetish. What you see as a lot of white space, I see as clean, well-organized, doesn’t bash you over the head with Flash. Content is sorted many different ways for easy exploration or retrieval. We go there for the video, not the design. I’m not crazy about the grey type, but I can appreciate Hulu for what it is.

    Share
  2. As much as I like Joost the UI is a pain in the Ass to use sometimes and has been ever since they started and the Joost staff I talk to say they are always trying to find ways to improve the client UI.

    It seems that people like really basic interfaces but I think that if Joost where transfered to the TV with a remote with 3 axis functions it would work great like Linux MCE.

    I dont like the Look and feel of HULU personally and still have myself using the search box to find content but it is perfectly suited to the desktop computer browsing experience but i dont know how that will transfer to the loungeroom and a remote.

    Share
  3. If only I could watch my TiVo on my Mac.

    Oh wait, that would be such a good thing.

    Share
  4. It is clean and content-centric… and yes it works to an extent. But what it lacks is that it is still not easy to share hulu content on social networks. A smaller but a more social site is: weareindia.tv

    Share
  5. i would agree. if it works, the quality is good and you have enough content, the viewers will come. just wait till the main video sites hook up with the XBOX’s and PS3′s (rumoured NetFlix and PS3) or any home media systems. thats when things will really get intersting.

    Share
  6. Hulu is great because it has great content on it, not stupid crap. It even has a few web series on it too, but they are good ones like Satacracy 88 and The All For Nots, so we are given a web site full of junk, hulu right now is the perfect video site, at least until cbs and abc get together and create uluh.com

    Share
  7. CBS already completely copied Hulu for their HD site:
    http://labs.cbs.com/HD_video

    Why doesn’t CBS just join with Hulu so they can create a better destination site together?? What is the downside?

    Share
  8. Funny, this sounds alot like what people used to say about Google’s simple search page.

    Share
  9. Simple and to the point. Nothing new really is it?
    http://en.wikipedia.org/wiki/KISS_principle

    Share

Comments have been disabled for this post