http://gigaom.com/2007/12/19/viacom-microsoft-team-up-target-google/ Sat, 11 Feb 2012 02:07:45 +0000 hourly 1 http://wordpress.com/ http://gigaom.com/2007/12/19/viacom-microsoft-team-up-target-google/#comment-188362 Wed, 19 Dec 2007 17:51:04 +0000 http://gigaom.com/2007/12/19/viacom-microsoft-team-up-target-google/#comment-188362 [...] at the same time it is getting advertising dollars and more distribution for their content,” he writes. “I get a feeling that, going forward, this is going to become a template deal for all large [...]

]]> http://gigaom.com/2007/12/19/viacom-microsoft-team-up-target-google/#comment-188361 Wed, 19 Dec 2007 16:43:22 +0000 http://gigaom.com/2007/12/19/viacom-microsoft-team-up-target-google/#comment-188361 There is also the issue of Google using ad revenues to fund product development for viable substitutes to Microsoft’s cash cows (office productivity and small/mid-range server products). Providing a better advertising deal for advertisers means less money to Google to build products that can compete against Microsoft products.

]]> http://gigaom.com/2007/12/19/viacom-microsoft-team-up-target-google/#comment-188360 Wed, 19 Dec 2007 16:28:52 +0000 http://gigaom.com/2007/12/19/viacom-microsoft-team-up-target-google/#comment-188360 Great analysis here telling us what it means.

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