35 Comments

Summary:

Radiosophy, a three-year-old company that makes affordable HD radios, emailed me their newsletter and it was full of some interesting bits. For instance, there are 1,000 HD sub-channels broadcasting in U.S. markets. “Next year, look for an emphasis on the HD sub-channel programming, including sports and […]

Radiosophy, a three-year-old company that makes affordable HD radios, emailed me their newsletter and it was full of some interesting bits. For instance, there are 1,000 HD sub-channels broadcasting in U.S. markets. “Next year, look for an emphasis on the HD sub-channel programming, including sports and special interest content.” Will that be enough to lift the fortunes of HD radio in 2008? And if you are interested in HD radio, check out these web sites: Radio-Locator, which is like TV Guide for HD Radio, and V-Soft, which helps find signal strength in your zip code.

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  1. One link in this article is for a site selling one cheapy HD radio (HDR) and the other two are just standard radio station listings with absolutely no reference to HDR. Why not link to hdradio.com which actually has information about HDR and you can find HDR station and several HDR products.

  2. I don’t think it will fare at all. Regular radio should worry about programming their crappy standard stations with something compelling before worrying about HD

  3. HD Radio’s problems are too numerous to list:

    http://hdradiofarce.blogspot.com/

  4. The window for HD is already closed. It’s not the number of channels that are broadcast that matter – it’s the number of listeners and in that department the jury is already voted – and they’re not buying HD radio’s – in fact I bet they’e not buying radios as much as they’re buying other devices.

    Radio used to be about connecting you to new music – that’s preference engines, it used to be abou connecting to community- but that’s social sites.

    I’m not sure how ore channels on HD is going to change any of that.

  5. It is a solution to a problem that does not exist. Nobody wants it or cares about it. Is the iPod so successful because of the sound quality or the convenience?
    Exactly.

  6. Dragoljub Profirovic Sunday, December 9, 2007

    I agree with the previous set of comments regarding HD Radio. It’s a product that does not offer anything far superior than standard radio and is still plagued by the same set of issues – i.e. long commercials, poor song selection, etc.

  7. Interesting post though I agree hdradio.com offers better information on stations broadcasting HD. However, it seems to have dropped any reference to signal coverage. I think that HD has its problems but the elephant in the corner is the subchannels made possible by digital multicasting. Everyone who has been negative about HD fails to mention these and apparently cannot see how much opportunity these hold for terrestrial broadcasters. 2008 should be an interesting year indeed.

  8. Hey Doug,

    I have your picture on my blog:

    http://hdradiofarce.blogspot.com/

  9. HD Radio has a role and broadcasters are doing interesting experiments using sub channels for new content, like Clear Channels Pride Radio. HD broadcasts are also free and covered under traditional music license.

    But no distribution can compete with the internet. Our site makes it easy to find radio you can get depending on your location, device, and the time. http://radiotime.com

  10. Try figuring out first compelling content on the main analog channels. HD Radio is just about more ad dollars, as the HD channels are just clever remixes of the main analog channels – no one is buying HD radios except for radio-geeks. This is nothing but a scam:

    “HD Radio on the Offense”

    “But after an investigation of HD Radio units, the stations playing HD, and the company that owns the technology; and some interviews with the wonks in DC, it looks like HD Radio is a high-level corporate scam, a huge carny shill.”

    http://www.eastbayexpress.com/2007-03-07/music/hd-radio-on-the-offense

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