With Google’s My Location, Who Needs a GPS?

Om Malik, Wednesday, November 28, 2007 at 8:00 AM PT Comments (107)

Updated: Despite all the hoopla around location-based services, the fact of the matter is that a mere 15 percent of handsets have a built-in Global Positioning System. Given Google’s recent wireless push, one shouldn’t be surprised that Google is releasing an updated version of its Google Maps for Mobile application, which comes with a new service that gives you rudimentary location information without needing a built-in GPS. This new feature is called My Location and is still in the beta phase of its lifecycle. The service will work wherever Google Maps for Mobile is currently available — the U.S., UK, Europe and parts of Asia, for instance.

gmm1.gifWhile not quite high on the accuracy chart, the new application uses information broadcasted from cell towers and triangulates finds your approximate location. (Because of how the application estimates your location, a certain amount of information is sent to Google servers, and if you have privacy concerns, then you can turn the My Location feature off in your maps application.)

Google (GOOG) says the application will put you somewhere in the 500- to 5,000-meter range of where you really are, depending on the cell tower density. From there, you can use the “0″ key to get yourself positioned on the map.

A Google spokesperson suggested that the new service works primarily with the newish smart phones. The application is currently compatible with BlackBerry devices, some recent Motorola and Sony Ericsson devices, and many Windows Mobile phone and Nokia Series 60 3rd Edition devices. It’s also fairly easy to install if you have a proper browser on your phone. The new app doesn’t support the iPhone, Motorola Q, Samsung Blackjack and Palm Treo 700w.

I couldn’t get the application to work on my N95, mostly because it kept trying to access the built-in GPS. And when I turned the GPS off, it placed me in London — a city I would like to be in right now, but that is not the case. However, on the older N73 handset, it worked as advertised. The experience on a Blackberry was as good, though I think TeleNav is hands-down a better offering, especially on the newer GPS-enabled BlackBerrys. On the other hand, Google Maps is free.

While Google says the location might not be that precise, putting the accuracy at between 500 and 5,000 meters, in my tests using a 8800 Series Blackberry, the accuracy was close to 97 percent. It showed me half a block away from my apartment, but then I live in an area where cell towers abound. I would love to try this in an area of sparse cellular coverage and see how it performs. The good news is that I can find that out when I do the rounds of Sand Hill Road later today.

Anyway, if you try this application, let me know about your experience.

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107 comments so far

November 28th, 2007
8:30 AM PT
monal said:

installed it on the tmobile BB Curve, worked great and showed my location correctly upon startup. I love google!

November 28th, 2007
9:03 AM PT
Hillrider said:

Let me vent here: why can’t I know from the application if there’s a newer version than the one I have installed available — or from Google the version number of the one available for download? Thanks for doing Google’s work!

November 28th, 2007
9:18 AM PT
Chris B. said:

So, this capability (cell tower triangulation) is available to all providers and not just Google, right? And this is so, without the permission of the operators, right?

So, I don’t get how this contributes as a competitive barrier for them?

p.s. I think it’s cute how Om throws in a few flaws to make his posts about Google and Apple products seem unbiased (as opposed to marketing)

November 28th, 2007
9:29 AM PT
HeavyLight said:

Can you feel the Jaiku?
:-)

November 28th, 2007
9:40 AM PT

What are the odds that we’ll see this feature in the next iPhone software update for the Google Maps application? I’m thinking pretty good…

November 28th, 2007
9:44 AM PT
gps? said:

Location info based on cell towers has been available for some time.

November 28th, 2007
9:49 AM PT
agnosticMaven said:

Om,

Are you sure that this is using triangulation?

The way the service shows up is to map the coordinates of the cell tower the phone is registered with. It is simple to obtain the cellID with the client on the phone. The CellID is mapped onto a LatLong coordinate by a database lookup and that can be shown on the map. CellID based locations are roughly 1km+ of accuracy. Most urban areas will get you in this range. I am showing up within 1.5 km. In a dense coverage area you will find your location changing even though you are at the same spot, your phone may latch on to different cells. I am showing my location moving from one tower to the other. If it was triangulated with the signal strength, it would have stayed relatively in the same spot.

You do need GPS for < 50m accuracy. CellID Location is good to get the idea about the vicinity.

Anecdote - in Asia, the service providers would tie the locality name to the cell-tower. The older generation of phones had the capability to disply the network info on the main screen and the name of the locality would simply show up. So you would simply know your whereabouts. Gmaps are telling the same thing but delivered better visually.

November 28th, 2007
9:59 AM PT

Tried it on Moto Q9h - no go.

It’s interesting app though. It tells you where you are. What it can’t do is send that location information to somebody’s web server. We have a browser plugin (that is extensible via open API’s) that allows you to add any location data to the outgoing HTTPrequest headers (e.g. http://www.gigaom.com) which your server could then use to offer additional location services.

The key here is that the location data should be available (at your discretion) to not just Google maps but any other service that wants it.

BTW everything we’ve done is integrated into the browser - including local search using real time GPS. (More at http://www.5o9inc.com)

Cheers,

Peter

November 28th, 2007
10:00 AM PT
talboito said:

I can see how cell tower accuracy would be useful for local search, but not so much for navigation.

Google maps for mobile doesn’t do turn-by-turn anyway, so I think its a moot point.

November 28th, 2007
10:09 AM PT
Libran Lover said:

Tried this on a BlackBerry Pearl 8100. Downtown of a US West Coast metro. Shows my location accurate to within 50 m at max zoom! At higher zoom levels the accuracy seemed to be 100% (same building block).

Regarding privacy concerns, this is what Google’s Help says:
Will Google always know where I am if I use My Location (beta)?

No. A handset’s approximate location is not saved on our servers or in our logs. Also, all handsets are anonymous, and our system is not aware of repeat visits from the same handset or that an individual handset has traveled from one location to another.

Source: http://www.google.com/support/mobile/bin/answer.py?answer=81874&topic=12595

November 28th, 2007
10:19 AM PT
gps? said:

Libran,

Google & privacy concerns? No one should worry! Right? :-)

November 28th, 2007
10:28 AM PT

[...] Google Maps for Mobile rocks I was just reading feeds, saw this item by Om Malik, tried out the new Google Maps and was absolutely [...]

November 28th, 2007
10:40 AM PT
tnwake said:

I tried it out on my Cingular 8525 and it put me within 3 blocks of my office. Not to shabby. I can see it being useful when you’re trying to get directions from somewhere and either don’t know an exact address or are just too lazy to type it in.

@talboito: “Google maps for mobile doesn’t do turn-by-turn anyway, so I think its a moot point.”

Actually it does. It doesn’t automatically change after you’ve turned and there’s no British guy telling you when you screwed up. But it does show each turn and you press arrow buttons to move to the next turn.

November 28th, 2007
10:45 AM PT
Herman Manfred said:

Tried it on my SonyEricsson520A.

Per the Google Maps web site:

“…you can easily check whether or not My Location (beta)
is available. Just to go “Help” > “About” from the application.
If the box contains “myl: N/A,” it means your device isn’t
reporting a cell…”

Mine was a N/A…sigh.

Mapping works fine, however (and is uber-expensive because I have no data plan!).

November 28th, 2007
10:48 AM PT

Google’s technology gives us leaps of joy, but just imagine the amount of information they collect.

November 28th, 2007
10:52 AM PT

No dice on my LG CU500v. GMaps Mobile 1.6 worked flawlessly, but trying to launch 2.0 I get: “Invalid class. Can’t launch.”

Now must figure out how to revert back to 1.6 — or, how about a little 2.1 quick fix, Googlemasters?

November 28th, 2007
10:52 AM PT
cacheop said:

The app running on my N95 put me one block north to my actual location. I don’t understand the issue you had with GPS as the app never used the GPS function.

November 28th, 2007
11:00 AM PT

[...] Posted in Tech by Robert on November 28th, 2007 I read here today that Google has released an update for Google Maps. The newest feature is “my location”. It has the ability to pinpoint your location. It [...]

November 28th, 2007
11:02 AM PT
Christian said:

According to a Motorola trial GPS only worked in about 20% of cases - mostly because people were indoors and the system couldn’t see the satellites. So this sounds like a much better solution!

November 28th, 2007
11:15 AM PT
Josh said:

I attempted to install this on my SonyEricsson W910i and it completely killed my phone. I’ve never seen anything like it. After install, the phone restarted itself (!) and went into this loop. I pull the battery and try again and restart loop continues. That’s fucked up.

Arggghh.

-j

November 28th, 2007
11:21 AM PT
Tara Hunt said:

Do you have any information on when the beta will be available for iPhone? Or whether it will be?

November 28th, 2007
11:30 AM PT
jon kennedy said:

Google is a greedy hype machine, either with android, opensocial or LBS they are all half baked.

There were lot of high school projects locating based on ip-address or cell tower info. Can some body sue Google for knowingly, point them in wrong direction. Google Maps is good product, there are several solutions like this, infact benefited by keyhole acquisition. Benefits with PR stunts: surge in their stock price, more confidence on google for advertiser and substantiate their position further.

Om, hope you would voice these opinions and hold them accountable for quality products, when every blogger is drumming to their beat.

November 28th, 2007
11:32 AM PT
Emacs MTV said:

Downloaded latest Google maps and tried it. It gave my location about 1/5 a mile off from where I was, but I was pretty impressed on how quickly it identified my location.

But the main problem with Google maps is you need expensive data connection. It is cheaper to buy a bluetooth GPS antenna and get 10x better accuracy. I wish Google would cache the maps data for the region I usually drive around in - then it may become a little more useful than a mere cute curiosity.

November 28th, 2007
11:34 AM PT

Given how much energy a GPS sensor uses (a lot) and how long it takes to pinpoint your position with GPS (typically a minute, some cellphones need up to 3 minutes) I think this makes a lot of sense.

In a typical Local Search situation, when I look for a shop or restaurant, I want to have the location NOW. No one will fire up the application, get a position, search and download the map if it takes 2 MINUTES.

Wonder where google gets the cell tower information from. In Europe at least, this information is kept secret by the MNOs. They charge 10 to 30 cents for a single triangulation.

November 28th, 2007
11:34 AM PT

[...] (GOOG) released a pretty neat feature today on Google Maps called My Location. Om has a good summary of how the feature works and I have embedded the video below (looks like they hired the paper dudes [...]

November 28th, 2007
12:02 PM PT

[...] need to enter a starting location.  But, predictably, Google beat me to it.  With the release of Google Mobile Maps 2.0, Google now calculates your starting location automatically.  Ok, fine, so they figured out how to [...]

November 28th, 2007
12:03 PM PT

[...] (GOOG) released a pretty neat feature today on Google Maps called My Location. Om has a good summary of how the feature works and I have embedded the video below (looks like they hired the paper dudes [...]

November 28th, 2007
1:23 PM PT
Rich K said:

On my Windows Mobile Treo on Verizon I get (current location temporarily unavailable). Bummer.

November 28th, 2007
1:58 PM PT

Yet another advancement for the Google fans. I am already using a bit of google maps. Life getting easier with these gadgets. Thanks for sharing the info.

November 28th, 2007
2:10 PM PT

No dice on K800i. Ah well, mobile maps 2.0 is faster at least..

November 28th, 2007
2:26 PM PT

[...] While not quite high on the accuracy chart, the new application uses information broadcasted from cell towers and triangulates your approximate location. (Because of how the application estimates your location, a certain amount of information is sent to Google servers, and if you have privacy concerns, then you can turn the My Location feature off in your maps application.) With Google’s My Location, Who Needs a GPS? - GigaOM [...]

November 28th, 2007
3:31 PM PT
Andy said:

Figured out how to roll back to an earlier version (it’s all the way back to 1.3) for anyone else who needs to reinstall Google mobile maps after the 2.0 upgrade:

http://www.google.com/gmm/support.html

from your mobile.

November 28th, 2007
3:41 PM PT
Kiran said:

This is a 19th century technique. I do not know why everyone including Google is making such a BIG DEAL about this - MyLocation. We in INDIA had this facility by default when cellphones first came out in late 1980s. On connection (on call) - between 2 cellphones - both parties could tell their approximate location based on the tower their cell was using to connect to the network. I cannot believe Google is trying to claim this is something they developed….it was being used in backward India, before Google and the BIG names IT houses were even conceived!!!!!

November 28th, 2007
3:59 PM PT

[...] With Google’s My Location, Who Needs a GPS? Despite all the hoopla around location-based services, the fact of the matter is that a mere 15 percent of handsets […] [...]

November 28th, 2007
4:01 PM PT
Jesse Kopelman said:

You know Bluetooth enabled GPS receivers only cost about $50 these days . . .

November 28th, 2007
4:08 PM PT
Mr K said:

Just installed it on the iMate JasJam (HTC phone) here in New Zealand.
Worked perfectly - the fact our building has a cell tower on it no doubt helped, but yeah blue dot showed up fine. I’m yet to test it from home where there are fewer cell towers.

November 28th, 2007
4:12 PM PT
steven said:

this is not triangulation it is the cell tower location. Google has gone through the truck-rolling process and mapped out the cell id location for all carriers. This is an violation of carrier policy, others in europe and US have tried. Only smartphones can access the cell id info without the app being signed by the carrier, otherwise it would work on all phones. when carriers change the cell id name and that would require another truck roll. For example ATT 20056 would be renamed ATT 20465 and wouldnt match up with google database. IF GOOG has done this then it is ABSOLUTELY recreating navteq.

November 28th, 2007
4:28 PM PT
herman manfred said:

Unless someone actually has tried one of those cool bluetooth devices with GMM, here’s what Google has to say:

From GMM:

“…Does Google Maps use GPS to figure out where I am?

It depends on your mobile provider and device. At this
time, only Google Maps for Windows Mobile devices (2003
Second Edition, 5.0 and above), BlackBerry 8800 and Nokia
95 are enabled with GPS.

For others, Google Maps doesn’t use any GPS technology,
even if your phone has a built-in GPS location device…”

November 28th, 2007
5:55 PM PT
Atamido said:

I’m in the same boat as Andy Sternberg. I updated my LG CU500 (non-V version) and now I get “Invalid class. Can’t launch.” I quick search shows someone with an LG CU400 has the same issue. It appears the build is broken for the LG CU*00 phones, and there is no way to revert to an earlier version…

November 28th, 2007
5:58 PM PT
PhoneBoy said:

As someone who lives in a sparsely populated cell tower area, I can tell you that it varies widely depending on which tower you’ve locked onto. The first try, it got “pretty close” and my location was inside the 1700m circle. Later on, my location was WAY outside the 1700m circle, but at least it was in the general area.

November 28th, 2007
6:08 PM PT
Bryan said:

Google Maps is the ishnit for real

November 28th, 2007
7:00 PM PT
Mark said:

Tried it on my T-Mobile Dash with WM 6.0. Doesn’t work. :( Is it because I’m in Des Moines iowa?

November 28th, 2007
7:03 PM PT
Martin said:

@steven: The move I think about it, the more it IS NOT cell tower trilateration but a single mapping of the tower you are connected to. So Steven I think you are correct. Why ? In the video (timeline 1:51) they say that it gets better the more you use it… I think they are crowdsourcing the mapping of cell tower against user’s who have the GPS chips turned on…

Just a guess…

November 28th, 2007
8:08 PM PT
Om Malik said:

Tara,

This doesn’t work on iPhone for now.

November 28th, 2007
8:09 PM PT
Om Malik said:

Guys, I had pointed out the handsets that it didn’t work with - which included Q. It works on limited number of smart phones for now, which are listed on their site.

November 28th, 2007
8:11 PM PT
Om Malik said:

@ Steven and others - I think triangulation was a bad choice of words on my part, but I will still check with the guys from Google and post an update. I have already emailed their PR and should be hearing back soon. Apologies for not being clear and explicit about it.

November 28th, 2007
8:17 PM PT
Om Malik said:

There is the video that explains it all - you guys were right - bad choice of words. It basically seeks the nearest cell tower and finds you on that tower’s footprint. the video - forward to 1.05 to get a video representation of how it works.

November 28th, 2007
9:50 PM PT

[...] Source: [1] GigaOM: With Google’s My Location, Who Needs a GPS? SPHERE [...]

November 28th, 2007
10:24 PM PT
guilherme ambros said:

just tested on an N73 and worked perfectly. Detected my position within 1800m range, which is pretty acceptable for a cell detection (as it was mentioned before, this is not triangulation, definitely).

the comment that this someone created something similar before is irrelevant. Yeah, navizon did this for the hacked iphones, and several homebrew applications created something similar before, but still this is a groundbreaking achievement considering it’s from google (thus scalable, reliable, accurate and probably soon international).

Maps is the least important piece of the puzzle; imagine the limitless possibilities of having search integrated with the approx distance on your cell phone. You could search for restaurants nearby. Or which of your friends (from facebo.. ops, orkut/OpenSocial) are near you.

Or you may be in the mall looking for that cool new plasma, and want to check on Google products if there’s a better deal within 2 miles from there before signing the check…

btw, this could be implemented TOMORROW. Without depending on operators willingness to cooperate, expensive over-the-air services, triangulation technologies or any other shit.

yeah, this IS remarkable.

November 28th, 2007
10:43 PM PT
Prepaidearth said:

Does anyone know if this application will work in Australia. The information listed above says ASIA? Also will this work on prepaid mobile devices ( i am sure it will). Looks like a real winner. Preaidearth.com administrator

November 29th, 2007
12:35 AM PT
Chris B. said:

Om,
Please note that use of the word ‘triangulation’ was not a bad choice of words on your part. It was simply wrong & misleading. Triangulation is not rocket science, but it’s not as trivial as what Google has implemented.

http://www.pcworld.com/article/id,140080-c,webservices/article.html

November 29th, 2007
12:46 AM PT
imanass said:

Tried on N73 in Turku, Finland. The first hit was about 1 km off, but when my phone changed tower it got a bit closer. I am right now indoors with quite thick walls (and some problems with 3G networks), so I am not surprised. Will test this more if/when I need to go outdoors… :)

Very nice, much easier that starting from a world map to find your current position!

November 29th, 2007
2:41 AM PT

How much does Google pay for the locator info?

I wonder how much Google has to pay the operators for that location info, because it’s not free. In Germany the MNOs charge 0.10 from third parties for every localization. We have a company called Qiro which does quite the same, but more advanced. Y…

November 29th, 2007
3:50 AM PT
HeavyLight said:

I’m very confused about the selection of GMM MyLocation.

I’m in the UK and GMM shows me over 1700m from my “actual” position and GMM’s MyLocation has no transmitter for any telco (thank you, ofcom: http://www.sitefinder.ofcom.org.uk/).
And it’s certainly not a calculated triangulation as there are two masts for my telco nearer to me.

I’d be very interested to hear Google’s explanation!

November 29th, 2007
4:32 AM PT

[...] GigaOm: With Google’s My Location, Who Needs a GPS? [...]

November 29th, 2007
4:50 AM PT

I wonder how much Google has to pay for that location info, because it’s not free. In Germany the mobile operators charge €0.10 from third parties for every localization, and Google’s new service works also here.

November 29th, 2007
6:21 AM PT

Big question is how does Google get the locations of those cell towers?
My guess: Google builds their own database.
How? Just like http://www.navizon.com they can use the GPS version of their software to pinpoint Cell-tower ID’s.

November 29th, 2007
6:52 AM PT
Guilherme Ambros said:

Unlikely to be their own database like navizon. They wouldn’t do it in Finland, UK, and lots of other places people are reporting here. I tested navizon in several parts of US and some other countries and got erratic results. Usually good in more populated areas, but usually didn’t get a lock on more remote cities/streets..

Assuming that operators are certainly not providing this information, I’d say that it’s more likely they used the IP address, just like any IP geo-coding available for dial-up/broadband.

November 29th, 2007
7:07 AM PT

[...] a short overview from Techcrunch. OM Malik also wrote about it, as well as Scobleizer (good comments) and AppleInsider (discussing when it [...]

November 29th, 2007
7:09 AM PT

Bummer, My Location doesn’t work with my XV6700.

Anyone know how to get the XV6700 to report the tower info?

November 29th, 2007
7:32 AM PT

What a joke! You want someone to pick you up, and saying “I’m within a mile of 123 main street - according my google my location …”. This is just a BAND-AID for IPHONE not having a GPS chip.

November 29th, 2007
8:30 AM PT
extrapreneur said:

Oh, c’mon a GPS is miles better than anything google designed for the sake of it. That’s like saying - I don’t need a Sat Nav because I have a map. Ofcourse google’s thing would work but it wouldn’t do the job as efficiently as a GPS. Check out my blog at http://www.extrapreneur.wordpress.com

November 29th, 2007
8:31 AM PT
ultimoAdios said:

Who needs GPS? Of course me! and all the others who bought the GPS gadget months ago before your blog entry or the Google my location came out.

Now the question is… who needs Google Location if people already owned GPS? and missed to read your informative blog?

November 29th, 2007
8:32 AM PT
sabature said:

With Nokia maps who needs GPS too :)….Dubai is gonna have free WIFI everywhere soon :)…So mobile users and laptop users are all ace and happy…Dont know when though.

November 29th, 2007
8:43 AM PT
musicman said:

I have an LG CU500 and now Google Maps doesn’t work anymore due to the invalid class can’t launch error. Damn it. Wait for 2.1.

November 29th, 2007
8:44 AM PT

That’s so funny! My LG CU500 can’t run it either!

November 29th, 2007
9:22 AM PT
jason said:

Why doesn’t GOOG allow downgrades??? Stuck with no maps on my LG CU500…

November 29th, 2007
11:23 AM PT
November 29th, 2007
1:22 PM PT
TJO said:

This does not seem to work on my BlackBerry 7100i!!?

November 29th, 2007
3:21 PM PT
joe said:

Works on my SE w850i cell phone. great app

November 29th, 2007
11:38 PM PT
November 29th, 2007
11:43 PM PT

Installed the beta on my Sony Ericsson Z710i, its not supported, it so disappointing, so that means, in spite of “My Location”, i still need GPS!

November 29th, 2007
11:59 PM PT

Yahoo did this years ago with their ZoneTag application — crowd-sourced the tower IDs — and made it available this year to developers via web service API. Kudos to Google for pushing it forward, but cell ID has been around for at least 10 years and due to its inaccuracy was blamed for a lot of the previous disillusionment with LBS circa ‘98.

It is in no way shape or form a substitute for GPS (nor is it intended to be), but instead could be a carrier-free way to provide assistance data to supplement autonomous GPS handsets like the N95 and 8820 on AT&T (until they get assistance infrastructure up and running). With the GMM installed base, this could actually work as a fall-back for local search, particularly in dense urban areas with lots of towers.

November 30th, 2007
12:35 AM PT
November 30th, 2007
2:38 AM PT

[...] Mai multe “citibile” aici [...]

November 30th, 2007
4:56 AM PT
November 30th, 2007
5:43 AM PT
mike said:

Works fine for me on SEK800i in the UK, and loacted me to within 150m of my home at first attempt, indicating that the mylocation functionality does not merely map the location of the serving cellid.I’d love to know where Gogle got hold of the cellid->location lookup- I’m assuming a combination of crowdsourcing and scaping of other available data sources as although drive surveys would give very useful signal strength information you could use to shape the cellid data. My guess is that They’re developing serving cell=>location=>signal strength mappings and refining this information with GPS location data, and this would get better if non-GPS GMM users could train the locating algorythm by moving the ‘my location’ blue spot to their real, known location.

November 30th, 2007
10:23 AM PT

[...] Motorola Q or Palm Treo 700w for example.Does it works for everybody? NO. For me did work well, for Om Malik, [...]

November 30th, 2007
12:31 PM PT
Mohamed Salah said:

The application worked fine on my Nokia N80, it showed my house location with an error of 100 or 150 meters located in Cairo, Egypt.

I wonder why Google didn’t use the triangulation technique.. couldn’t it be more accurate?

November 30th, 2007
4:37 PM PT

[...] play seemingly growing in popularity: Google, also just this week, announced a new “My Location” feature for its mobile maps function, targeting users without a GPS-enabled handset-which [...]

December 1st, 2007
4:02 PM PT

[...] With Google’s My Location, Who Needs a GPS? Updated: Despite all the hoopla around location-based services, the fact of the matter is that a mere 15 percent of […] [...]

December 2nd, 2007
4:00 AM PT
Prepaidearth said:

The service has been tested by Prepaid Earth in Australia on the Telstra and the Optus network. All works very well and Prepaid Earth is happy to say this works well as a prepaid application. Well done Google on another excellent application.

December 2nd, 2007
7:57 AM PT

I discovered the “My Location” feature of Google Maps accidentally on my Samsung Blackjack. I installed the Google Maps beta after seeing a link on a standard Google search for a local business on my mobile browser. When I brought up the map app for the first time I was amazed to see it pinpointing the area where I was standing…this shocked me since my mobile device does not have GPS and I wondered if Google had finally decided to add human tracking to their array of applications. After a moment of awe I realized they were using the cell towers and I was comforted to know that big brother GOOG wasn’t tracking me after all :)

I used this application thoroughly this week from Glendale to Long Beach to San Diego in California. The app proved itself to be a handy reference guide on the major freeways. The feature that really stood out for me in the horrendous Los Angeles gridlock was the “traffic” visibility. Using the “My Location” feature and then clicking “Show Traffic” helped be get around a couple of nasty accidents by using alternative routes.

December 2nd, 2007
10:03 AM PT
HeavyLight said:

Anybody figured a mashup to enable me to publish MyLocation so that selected friends can see roughly where I am?

December 3rd, 2007
3:50 AM PT

[...] Many have commented on Google’s new version of Google Mobile Maps, and specifically it’s “My Location” feature. [...]

December 3rd, 2007
4:47 AM PT
bopuc said:

And just like that, GPS returns to being the niche market “satellite phone” of the mobile world. Good riddance.

December 3rd, 2007
7:44 AM PT
timo said:

Boris: yes! For most of us non-driving people who walk around dense urban ‘chasms’ and spend time indoors, GPS is useless.

Hopefully My Location will build the rich enough Cell ID dataset to make it worthwhile.

December 3rd, 2007
4:02 PM PT
funny said:

funny, as I live in Lithuania - it showed my location is in Ukraine..

December 3rd, 2007
5:23 PM PT

[...] With Google’s My Location, Who Needs a GPS? (tags: google phone travel) [...]

December 4th, 2007
12:05 PM PT

[...] - Today, 03:05 PM Google maps can find you with 1700yds of a sushi place with out gps. With Google’s My Location, Who Needs a GPS? - GigaOM I use it all the time. It works [...]

December 4th, 2007
6:04 PM PT

[...] PinPoints Your Location Without GPS [Tech Crunch] With Google’s My Location, Who Needs a GPS? [Gigaom] Google unveils GPS-less handset locator technology [Engadget] Google developing locater technology [...]

December 5th, 2007
1:14 AM PT
robert iles said:

orange spv m500, uk. no mylocation … oh well

December 5th, 2007
7:09 PM PT
Ronald said:

Google maps downloaded to my phone but I couldn’t get a location by pressing 0 on my Treo 680. Any tips out there?

December 7th, 2007
4:00 PM PT

[...] Also, if you don’t happen to have GPS in your cell phone, take a look at Google’s new MyLocation application. It’s an update to Google Maps for Mobile that lets you get at basic location [...]

December 19th, 2007
8:08 PM PT

[...] hall using only RSSI (relative signal strength information, which is used in google’s new location service) for each of the motes. Interestingly, the more motes he added to the system, the better the [...]

December 20th, 2007
8:41 PM PT

[...] a short overview from Techcrunch. OM Malik also wrote about it, as well as Scobleizer (good comments) and AppleInsider (discussing when it [...]

December 24th, 2007
11:30 AM PT
Andrew Grill said:

I’ve had an extensive look at Google’s My Locaiton, see a summary here

http://blog.andrewgrill.com/blog/_archives/2007/11/29/3381526.html

PS - it is NOT using “triangulation” as only the (single) serving cell-ID is passed by the handset to GMM.

January 8th, 2008
12:23 PM PT

[...] nearby cell towers. The result isn’t as accurate as GPS, but it works pretty good in cities. Om Malik got located just half a block away from his real location when he checked out the service [...]

January 15th, 2008
3:53 PM PT
Bob said:

Corey James Scribner, how did you get “my location” to work on your Blackjack. No one else seems to be able to run it. Apparently Samsung did a good job of hiding the cell tower info.

February 7th, 2008
11:09 AM PT

[...] Om Malik, Google has released another upgrade to Google Maps for Mobile, which in addition to GPS support, [...]

March 31st, 2008
3:17 PM PT
Steve Gould said:

Struggled in the UK as well never mind.

March 31st, 2008
10:42 PM PT

[...] will now use your phone’s built in GPS or cell tower triangulation to pinpoint your location. GigaOm says the accuracy should range between a few hundred yards to a few miles. It should should work [...]

April 21st, 2008
8:13 AM PT

[...] (GOOG) released a pretty neat feature today on Google Maps called My Location. Om has a good summary of how the feature works and I have embedded the video below (looks like they hired the paper dudes [...]

April 24th, 2008
4:09 AM PT

[...] funkcí mobilních Google Maps je My Location. Zabloudili jste? Nevíte kde jste? Nebojte, zapnete si My Location a Google Mapy vám ukážkou, [...]

April 29th, 2008
1:50 PM PT

[...] by admin under Uncategorized Google Maps with My Location (beta). Read about it here or just watch the video [...]

May 1st, 2008
1:56 PM PT

[...] will now use your phone’s built in GPS or cell tower triangulation to pinpoint your location. GigaOm says the accuracy should range between a few hundred yards to a few miles. It should should work [...]

May 12th, 2008
7:04 AM PT
Dennis said:

I use laminated maps and street signs. They still work fairly well. Biggest problem, check the map date ‘before’ buying it.

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