Summary:

ON Networks and SXSW Team Up for Web Series Awards; Greenlight Awards to recognize the best original and episodic web entertainment; winner gets $10,000 and distribution deal from ON. (TVWeek) Digital Distribution Challenges Audience Researchers; it’s harder to tally how many people actually watch when content […]

ON Networks and SXSW Team Up for Web Series Awards; Greenlight Awards to recognize the best original and episodic web entertainment; winner gets $10,000 and distribution deal from ON. (TVWeek)

Digital Distribution Challenges Audience Researchers; it’s harder to tally how many people actually watch when content is syndicated over a number of platforms and sites. (MediaWeek)

WGA Talks to Resume Nov. 26; faint glimmer of optimism as agents, guild officials, studio heads and producers work behind the scenes to help the two sides negotiate productively. (The Wall Street Journal)

Backchannelmedia Receives Additional $3M; latest infusion expands the digital ad serving and response capture services provider’s first round to nearly $10 million. (release)

AOL Launches Video Ticker Ads; graphic banner inserted into the stream without obstructing the viewing experience. (MediaPost)

HDTVs and DTVs to Be Sold Cheap; retailers expected to slash prices on the TV sets for traditional “Black Friday,” yet despite more HD channel options, people buying them primarily to watch DVDs. (Variety)

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