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Summary:

Update: SanDisk announced the new video player this morning and a new video portal called Fanfare. We were right about the portal part, not so right about the name of the portal. Fanfare for now features content from CBS and Jaman.com, and is powered by ExtendMedia. […]

sansa_taketv.jpgUpdate: SanDisk announced the new video player this morning and a new video portal called Fanfare. We were right about the portal part, not so right about the name of the portal. Fanfare for now features content from CBS and Jaman.com, and is powered by ExtendMedia. I suspect the other deals will be announced later.

– original story below the fold —

Sometime on Monday, SanDisk (SNDK), a Milpitas, Calif.-based company whose main business is making flash memory chips, is going to announce Take.TV, a video portal to accompany a USB flash drive that will also carry the same name, according to our sources. Sony (SNE), CBS (CBS) and Paramount (VIA) are some of the content partners likely to offer their content on this new video portal.

TakeTV is part of the company’s ongoing strategic shift from commodity flash memory chips to more profitable, value-added product offerings.

SanDisk’s new portal will allow folks to download content — including television shows and full-length feature films — from well-known studios and other sources onto their personal computers. After that, users can transfer the files to their TakeTV USB drives, and then play them back on their televisions using a special composite connector.

Details of the new device that’s coming along with the portal have also been leaked, and yesterday appeared on popular technology and gadget blog Engadget. The device, which is said to cost around $99, comes with a cover that also doubles as a remote control. SanDisk had made its USB-based video plans publicly known at the CES Show earlier this year.

The device is capable of playing back videos encoded in various formats, including DivX, Xvid, and MPEG4. Our source could not confirm the quality of video playback, but said it was possible it would be HD.

The device is simple enough, and is likely to be offered at a price point that would make it an attractive proposition. There’s no networking knowledge required — even grandmas and grandpas can use USB drives and plug in cables to a TV.

Using the Sansa TakeTV1 video player is as simple as using a USB flash drive: Simply drag video files to the TakeTV player, and then slip the player into its TV cradle. The cradle plugs into the standard A/V sockets of nearly every existing TV. Next, consumers are shown a simple, on-screen guide where they can quickly select the content they’ve stored on the Sansa TakeTV player, using the included remote control2.

The sleek Sansa TakeTV video player will work with new and legacy TV systems via standard AV composite inputs or S-Video

SanDisk has plans to add video to other SanDisk offerings currently being offered under the brand name, Sansa. It already offers SanDisk Sansa View MP3 players that have video playback features.

Related Posts:
* 5 Alternatives to Apple TV

* Our previous SanDisk coverage.

  1. [...] Memory card maker SanDisk is to announce Take.TV, a video portal and related PC-to-TV device on Monday, according to NeeTeeVee. [...]

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  2. [...] Le fabricant de carte de mémoire SanDisk va annoncer le lancement le Take.tv un portail vidéo ainsi qu’un système de connexion entre votre PC et votre télévision selon NewTeeVee. [...]

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  3. [...] NewTeeVee Rate This Post: Bookmarking links:       Related Topics: Apple TV, [...]

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  4. Globally speaking, every device simplifying the connection between a PC and a large flat TV to transmit video content is useful :

    The PC becomes the main, if not unique, device to receive and store movies, from the Internet & VOD servers. For young people and students, the PC is also the only screen to watch the movies. For older people, the large flat TV is the preferred screen, and these John Doe’s
    - do not want to be tangled in cables linking the TV and the PC.
    - do not have enough time to burn a DVD on the PC and then to read it on the DVD player connected to the TV

    Naturally, one assume here the movies received on the PC from the Internet are encoded with a quality level allowing to comfortably watch them on a 42″ screen, not speaking of miserable 480×360px Youtube video…

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  5. [...] card maker SanDisk is to announce Take.TV, a video portal and related PC-to-TV device on Monday, according to NeeTeeVee.The portal will allow users to download content including television shows and films onto their [...]

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  6. [...] thumb drive and media player mashup to simplify playing downloaded video on your television.    NewTeeVee.com has an excellent article describing the product and it’s accompanying download service, Fanfare, which has shows from [...]

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  7. [...] card maker SanDisk is to announce Take.TV, a video portal and related PC-to-TV device on Monday, according to NeeTeeVee. The portal will allow users to download content including television shows and films onto their [...]

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  8. [...] Om liked it, and SanDisk billed the device as an easy way to transport content from the web to your TV, it had [...]

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  9. [...] apps on the go offering, ended up owning it and then shut it down. Similarly, they promoted TakeTV (I loved it), a USB PC-to-TV video device and had to shut it down because there weren’t many buyers. Why [...]

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  10. Amazing site! love the easy layout

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