Google Buys Jaiku

Om Malik, Tuesday, October 9, 2007 at 9:16 AM PT Comments (30)

Breaking: Google (GOOG) has bought Jaiku, a Finland-based mobile IM and presence company. The news just broke, where else, but on Jaiku. The terms of the deal were not disclosed.

The details of the deal are on the Jaiku blog, and the company has put up FAQ for current users. This is indeed good news for the small Jaiku team, and another piece of the Google Phone Puzzle.

Activity streams and mobile presence are important areas where we believe Google can add a lot of value for users. Jaiku’s technology and talented team are a great addition to Google’s current application and mobile teams

At first glance, this is an excellent acquisition on the part of Google. OK, time for me to sit down and start making sense of all the Google acquisitions in the mobile and VoIP space.

Our previous Jaiku stories

Rating: 60% Thumbs Up Thumbs Down

13 trackbacks so far

October 9th, 2007
9:49 AM PT
October 9th, 2007
10:06 AM PT

[...] coverage here and here. It’s cool to know that the guys we got as speakers at the Hej! 2007 conference early this [...]

October 9th, 2007
10:17 AM PT

[...] Update 2: Om Malik over at GigaOM has posted some thoughts as well [...]

October 9th, 2007
10:43 AM PT

[...] Besides the mandatory Techcrunch and Gigaom coverage, Read/Write Web has a brief but interesting take on this as well. All of Twitter is lit up [...]

October 9th, 2007
11:50 AM PT

Google validates Twitteresq conversations with Jaiku acquisition

Remember Leo Laporte switching from Twitter to Jaiku because the former was too much like the name of his podcast? Seems like #1 Twitterer at the time (now that honor probably goes to Scoble) switched to the right camp with today’s news.
Saw firs…

October 9th, 2007
2:21 PM PT

[...] GigaOM. Tags: google, Jaiku, twitterOtras entradas que te pueden interesar…:Jaiku lanza un nuevo [...]

October 10th, 2007
3:22 AM PT

[...] At first glance, this is an excellent acquisition on the part of Google. Source [...]

October 10th, 2007
1:20 PM PT

[...] October 10th, 2007 · No Comments Who uses these services? Am I just an old man and missing out on the fun? Obviously someone thinks this is worth something. [...]

October 12th, 2007
3:23 AM PT

[...] for example. Five guys in Finland create a Twitter clone and the world shrugs. The Google folks who bought them understand that the value Jaiku brought was in the sophisticated way they weaved together the [...]

October 13th, 2007
2:04 PM PT

[...] excellent product, you can grow without carrier involvement at all and reach a nice exit. (Google bought them earlier this week.) But counting on an early buy-out isn’t a solid strategy. Stan Reiss, [...]

October 23rd, 2007
4:26 PM PT

[...] the recent mega-billion-dollar acquisitions made by Nokia (NOK) and Tom Tom. In other deals, Google (GOOG) bought Jaiku and last week, Platial acquired Frappr. All of this activity indicates that “location” [...]

December 23rd, 2007
3:05 PM PT

[...] October 2007: Buys Jaiku [...]

May 21st, 2008
8:47 AM PT

[...] allows you to keep in touch with friends via the web or sms. Official Blog Post | TechCrunch |  GigaOm | Mashable | [...]

17 comments so far

October 9th, 2007
9:51 AM PT
Ruiwen said:

Excellent news!

Wonder if we’ll see Jaiku built into the rumoured GPhone? ;)

October 9th, 2007
10:09 AM PT
sriram said:

these guys deserve it. definitely.

October 9th, 2007
10:19 AM PT
Clay Newton said:

Wow, this is a very exciting development. I am looking forward to the potential integration points across the GOOG portfolio. A number of synergies immediately come to mind.

Even more exciting, though, is what this means for this mode of communication. My only complaint is that I have been a dedicated Twitter user. Maybe time to switch platforms?

October 9th, 2007
11:53 AM PT
Shai Berger said:

“…time for me to sit down and start making sense of all the Google acquisitions in the mobile and VoIP space…”

I think what’s driving their thinking is… “what improvements can we make to the phone experience without cooperation from the carriers.”

They’ve learned from the Apple-AT&T arrangement (especially given the Google-Apple connection at board level). The lesson is that carrier integration is messy and takes a long time. (And it doesn’t get less messy after you launch.)

Google will still be making carrier deals for the GPhone but they want to make sure they don’t need the carriers off the bat. The ideal situation for the Google Phone is that it’s great on its own, but AWESOME with carrier integration.

So… from GrandCentral they get inbound call management (routing and filtering). DIDs can be handed out to users without any carrier assistance.

From Jaiku and Zingku they get mobile messaging and presence apps that work well “off-deck” - i.e. no carrier assistance.

Also from those two, they get teams that are good at the nuances of designing mobile UIs that people like. (It isn’t easy.)

Next they need to buy Soonr for mobile-desktop integration.

Then they need to buy FonCloud for smarter outbound calling. Of course, we have to launch it first :-).

  • Shai

(link)

October 9th, 2007
12:20 PM PT

Ok, so, WHAT does Jaiku do??

October 9th, 2007
12:38 PM PT
capobecchino said:

This is very interesting news !!!! Well :)

October 9th, 2007
2:19 PM PT
pagerss said:

Yet another acquisition by goog. For such cash and investor credibility have no problem for goog. I have doubt that goog are on yahoo way. Many products and unfocused users. They start about one or two absolutely new product a day and only they only know how many buys of new companies.
A little danger strategy

October 9th, 2007
4:54 PM PT
william said:

Would love for the people out there saying this is a “win” for Google to actually take a minute to write down why they think that.

This was strictly a way to extend Google’s advertising into the mobile / microblogging space. As an advertiser with Google it is obvious. I doubt Jaiku will see much, of any, new innovations as it relates to this acquisition.

(link)

October 9th, 2007
11:05 PM PT
Alexander van Elsas said:

Lets see:
1. Google’s Orkut gets loads of traffic
2. With Jaiku they add prescence, mobile and mobile RSS into their social networks
3. Google has a unique RSS position with Google reader, Feedburner and now mobile RSS (Jaiku)
4. Google will attack Microsoft mobile with their G Phone platform
5. Google is building up strength in Asia, the fastest grouwing market for both Internet and (payed) mobile services
6. Google is rumored to work on a Google PC (according to Engadget)
7.Google has a firm grip on video, maps, well, essentially all kinds of data
8. Google can integrate Orkut, Gmail, RSS, Jaiku, provide open API’s and deliver a much more open social networking service than Facebook ever will be able to
9. oh yeah, did I mention that they are pretty good at search and advertisement?

So lets face it. Google is going to hit Microsoft really hard with a new social operating system called “Google Everywhere”.
(link)

October 10th, 2007
2:37 AM PT
Alexis Brion said:

From my point of view Google has made another good move as Jaiku seems to have a much more clear interface and, maybe, better chances to win European hearts. I would really like to test it! I wrote an article about Jaiku design: (link)

October 10th, 2007
3:33 AM PT
visible.mobi said:

Lately, Google has been very aggressive about acquisitions in mobile space. Could be because of focus on Asia, India and China which are the fastest growing mobile markets.

October 10th, 2007
7:34 AM PT
sketching said:

Wow. Google has acquired another web service?

October 10th, 2007
8:04 AM PT

Has anyone been on orkut…? Its a freakin’ joke to say the least. Google needs to do SOMETHING to even get near competition.

October 10th, 2007
10:42 AM PT
Chuka Eze said:

Thats great to hear. Probably what Google wished dodgeball.com would had become. Congrats to the jaiku guys!

October 10th, 2007
3:14 PM PT
Phil Barrett said:

Good article & insight in the comments. Google is indeed gearing up to be everywhere mobile and this is one piece of the puzzle. I’ve just blogged about this (http://www.burningthebacon.com) - but my theory is that they are arming up with acquisitions to keep pace with Nokia - the only other company moving as fast as Google in this space right now

October 11th, 2007
7:38 AM PT
vincent said:

you can watch an interview of Jyri Engelstrom here (link)

October 12th, 2007
10:39 AM PT
Karl said:

Critically however GOOG have yet to make investments in mobile enabled technologies. Having Presence and VoIP is one thing, however making presence and VoIP work across mobile networks, even the much vaunted UMTS, is a SERIOUSLY challenging thing to do because of network characteristics. It represents GOOG’s last mile possibly ?

Leave a Comment

Get the comments RSS feed, instant notification of new comments

Most Comments

We Have Completed $4.5 Million in New Funding
Om Malik, October 6, 94 comments
Google Chrome: One Month Later
Om Malik, October 4, 68 comments
Why a War on Virtual Gold Sellers Makes No Sense
Wagner James Au, October 1, 28 comments
Hello October! Beantown Bound
Om Malik, September 30, 17 comments
The Bailout Passes
Om Malik, October 3, 17 comments

Highest Rated

We Have Completed $4.5 Million in New Funding
Om Malik, October 6, 68%
Google Chrome: One Month Later
Om Malik, October 4, 71%
Storage Startups Turn Cache Into Cash
Stacey Higginbotham, October 2, 150%
Amazon’s Elastic Compute Cloud Gets Windows
Stacey Higginbotham, October 1, 57%
Nokia Takes Another Crack at IM With OZ Buy
Om Malik, October 1, 60%
Close
E-mail It