GigaOM

Vodafone is adding Spain and Italy to a growing list of countries where it will be offering triple play services. London-based mobile services provider has acquired Spanish and Italian-assets of Tele2 for about $1.1 billion in cash, reports The Wall Street Journal.

It beat out competitors Tiscali and Fastweb in the bid for Tele2 assets. It already offers broadband service in UK, Portugal, Germany and Greece. Triple-play is part of CEO Arun Sarin’s Mobile Plus strategy that is necessary for the company to boost its revenues.

“What is clear to us is that mobility and broadband are the two core things that our company needs to participate in, ” Sarin said at a recent investor conference. (PDF Transcript.) “DSL is a local, country-by-country strategy. There is no one strategy for Europe, simply because the industry structure is very different, the regulatory structures are very different.”

The company is also looking at WiFi and Mesh WiFi as options as well, depending on locations, but one thing is clear - if Sarin continues on the current path of acquisitions, then Vodafone might emerge as a pan-European broadband supplier.