Rackspace Enters Small Biz Email Race With Webmail.us Buy

Om Malik, Sunday, September 30, 2007 at 9:30 PM PT Comments (13)

Small- and medium-sized businesses are the hot target markets right now, whether it’s voice and broadband or web services. The biggest opportunity, however, seems to be in hosted email, as Yahoo’s (YHOO) $350 million bet on Zimbra and Google’s (GOOG) Apps initiative demonstrate.

Rackspace, a San Antonio, Tex.-based managed hosting company, today made its own move to tap the opportunity by acquiring eight-year-old Webmail.us of Blacksberg, Va. The purchase price wasn’t disclosed, but I suspect it was a substantial amount of money.

With some 70,000 companies as clients and 600,000 paying business email accounts, Webmail.us expects to have revenues of around $6 million in 2007. It is popular because of its spam protection features, quality service, and a web interface that is both rich and just generally impressive.

Rackspace, meanwhile, is rumored to be in the running for an IPO. Its acquisition of Webmail.us is another way to distinguish itself from being just a hosting company. Lew Moorman, senior vice president of corporate strategy and product development at Rackspace, believes the opportunity for offering email services to small- and medium-sized businesses is wide open, even with competition from Yahoo and Google.

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13 comments so far

davidphile said:

I used webmail.us for a short while last year. The experience was flawless.

September 30th, 2007
10:04 PM PT

Been using webmail.us on 3 of our properties for the past year or more.

Great company. POP, Imap, and a nice newsletter campaign management system. Can’t say enough good things about them.

September 30th, 2007
10:12 PM PT
bc said:

I am disappointed by the acquisition. I have been a Webmail.us user for many years and was a Rackspace customer for many years until there growth took a toll on their service. When it starts to look like the company will be run like Rackspace, I will look for a new email hosting provider for my company.

September 30th, 2007
11:01 PM PT

[...] yet more email software news, GigaOm reports hosting provider Rackspace has bought Webmail.us, an email hosting service. Tagged co:Virtual [...]

October 1st, 2007
6:18 AM PT
Rick said:

Are all these companies a threat to Microsoft Outlook? I welcome the new regime. We need better communications. And I hope this continues to the entire unified communications space!

October 1st, 2007
7:13 AM PT

The Webmail.us guys are some of the nicest folks in the industry. Funny, people mocked me for profiling them when I did on TC. Ha! Way to go guys!

October 1st, 2007
7:42 AM PT
Bruce Judson said:

Om:

Great post. It seems to me that this opportunity is arising with small and medium sized businesses because the larger players are recognizing that the needs of these entities are still not being fully met.

Toward this end, I thought you and your readers would be interested to know about the service we launched last week, “Search Free Apps” (www.SearchFreeApps.com) that searches almost 600 hand-picked valuable business services that are available free on the Web. It’s a way for small and medium sized businesses to find the great free services that everyone knows are out there; but often difficult to locate.

Search Free Apps (www.SearchFreeApps.com) was profiled last week in the Wall Street Journal online.

Once again, thanks for the great post.

Bruce Judson
Founder, Search Free Apps

October 1st, 2007
9:07 AM PT
Bryan Menell said:

Any time I see a private company (Rackspace) announcing quarterly revenues, I have to also assume that they’re conditioning the market, and an IPO is in the works.

Better do your acquisitions now when it’s easy.

October 1st, 2007
10:09 AM PT
RYK said:

Webmail.us stores its data on Amazons3 and uses some 200 Rackspace servers as database and webservers. I suspect large part of their robustness came largely due to AmazonS3, wonder what’ll happen to that relationship now.

October 2nd, 2007
7:13 AM PT
Fell Swoop said:

Nice article. Spelling correction- BlacksbUrg.

Cheers, Jonathan

October 2nd, 2007
3:14 PM PT
sylvie chen said:

Rackspace is falling into the management trap that thinks it can create revenues by hosting apps on their iron which is not kicking out enough dollars. Unfortunately, their products are not innovative, are poor in handling issues such as heat abatement and cooling and in general, are a commodity, not a technology.

Instead, they should acquire technologies that improve their market position i.e., better clustered power and cooling.

Good luck to you email users….

October 5th, 2007
11:20 AM PT
eVxz.com said:

Rackspace Enters Small Biz Email Race With Webmail.us Buy

Small- and medium-sized businesses are the hot target markets right now, whether it’ s voice and broadband or web services. The biggest opportunity, however, seems to be in hosted email, as Yahoo’ s (YHOO) $350 million bet on Zimbra and…

January 1st, 2008
9:40 PM PT

My university just went with gmail, and it’s funny that I’ve never heard of webmail.us.

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