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Summary:

MySpace, owned by News Corp. (NYSE: NWS), is going to outline its online ad targeting efforts in details tomorrow at the Merrill Lynch Media…

MySpace, owned by News Corp. (NYSE: NWS), is going to outline its online ad targeting efforts in details tomorrow at the Merrill Lynch Media & Entertainment Conference in LA tomorrow, and some details in this story from NYT tonight (presentation is being webcast here, and start at 11:15 AM PST). A 100-employee team inside the Fox Interactive Media offices in Beverly Hills, called the

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  1. How exactly will an 80% increase in CTR increase revenue by 200%? Sounds like fuzzy math to me.

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