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	<title>Comments on: The Continous Commoditization of Social Networks</title>
	<atom:link href="http://gigaom.com/2007/07/09/the-continous-commoditization-of-social-networks/feed/" rel="self" type="application/rss+xml" />
	<link>http://gigaom.com/2007/07/09/the-continous-commoditization-of-social-networks/</link>
	<description>Tracking the Internet Evolution</description>
	<pubDate>Wed, 09 Jul 2008 09:40:48 +0000</pubDate>
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		<title>By: Marc Andreessen&#8217;s 3 Truths about VC &#171; FoundRead</title>
		<link>http://gigaom.com/2007/07/09/the-continous-commoditization-of-social-networks/#comment-676686</link>
		<dc:creator>Marc Andreessen&#8217;s 3 Truths about VC &#171; FoundRead</dc:creator>
		<pubDate>Tue, 13 Nov 2007 06:26:35 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/2007/07/09/the-continous-commoditization-of-social-networks/#comment-676686</guid>
		<description>&lt;p&gt;[...] every perspective on VC: Netscape was VC-funded (KPCB). So was LoudCloud/Opsware (Benchmark). Ning took $44 million in July. Marc has been an angel investor, a board member on VC-funded startups, [...]&lt;/p&gt;
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		<content:encoded><![CDATA[<p>[...] every perspective on VC: Netscape was VC-funded (KPCB). So was LoudCloud/Opsware (Benchmark). Ning took $44 million in July. Marc has been an angel investor, a board member on VC-funded startups, [...]</p>
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		<title>By: Surviving the Commoditization of Social Networking : The Drama 2.0 Show</title>
		<link>http://gigaom.com/2007/07/09/the-continous-commoditization-of-social-networks/#comment-380759</link>
		<dc:creator>Surviving the Commoditization of Social Networking : The Drama 2.0 Show</dc:creator>
		<pubDate>Wed, 25 Jul 2007 03:04:09 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/2007/07/09/the-continous-commoditization-of-social-networks/#comment-380759</guid>
		<description>&lt;p&gt;[...] ease with which individuals and companies can start their own MySpaces indicates what I (and others like Om Malik) believe is already a reality: the commoditization of the social [...]&lt;/p&gt;
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		<content:encoded><![CDATA[<p>[...] ease with which individuals and companies can start their own MySpaces indicates what I (and others like Om Malik) believe is already a reality: the commoditization of the social [...]</p>
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		<title>By: Marc&#8217;s Voice &#187; Blog Archive &#187; Greetings from Trieste, Italy - blog links #3</title>
		<link>http://gigaom.com/2007/07/09/the-continous-commoditization-of-social-networks/#comment-369937</link>
		<dc:creator>Marc&#8217;s Voice &#187; Blog Archive &#187; Greetings from Trieste, Italy - blog links #3</dc:creator>
		<pubDate>Sat, 21 Jul 2007 10:34:49 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/2007/07/09/the-continous-commoditization-of-social-networks/#comment-369937</guid>
		<description>&lt;p&gt;[...] Om Malik complained about Ning licking in his networks&#8217; community data and Gina Bianchini responded - NO that&#8217;s not true! Check this out. So now we have an example of open social networking that works! Ning has shown that by taking the high ground and doing the right thing - all good things will come to it. I applaud them on this openness and hope that they will come to our &#8216;DataSharingSummit&#8217; and help us coalesce some open standards around this notion of allowing an entire social network of content, data and people - to move wherever it wishes to go! [...]&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>[...] Om Malik complained about Ning licking in his networks&#8217; community data and Gina Bianchini responded - NO that&#8217;s not true! Check this out. So now we have an example of open social networking that works! Ning has shown that by taking the high ground and doing the right thing - all good things will come to it. I applaud them on this openness and hope that they will come to our &#8216;DataSharingSummit&#8217; and help us coalesce some open standards around this notion of allowing an entire social network of content, data and people - to move wherever it wishes to go! [...]</p>
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		<title>By: The Media Age</title>
		<link>http://gigaom.com/2007/07/09/the-continous-commoditization-of-social-networks/#comment-335410</link>
		<dc:creator>The Media Age</dc:creator>
		<pubDate>Wed, 11 Jul 2007 12:38:33 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/2007/07/09/the-continous-commoditization-of-social-networks/#comment-335410</guid>
		<description>&lt;p&gt;[...] Malik wrote an interested article about Ning, its high valuation and the commoditization of the social network.  The most interesting part of the article explained: There have been much smarter people than me [...]&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>[...] Malik wrote an interested article about Ning, its high valuation and the commoditization of the social network.  The most interesting part of the article explained: There have been much smarter people than me [...]</p>
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		<title>By: Infraestructura en la web 2.0: redes sociales &#171; eme ká eme</title>
		<link>http://gigaom.com/2007/07/09/the-continous-commoditization-of-social-networks/#comment-335214</link>
		<dc:creator>Infraestructura en la web 2.0: redes sociales &#171; eme ká eme</dc:creator>
		<pubDate>Wed, 11 Jul 2007 11:33:27 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/2007/07/09/the-continous-commoditization-of-social-networks/#comment-335214</guid>
		<description>&lt;p&gt;[...] en la web 2.0: redes&#160;sociales  11 07 2007   Al hilo de este excelente artículo sobre la última ronda de financiación de Ning y las extrapolaciones (más o menos serias) sobre [...]&lt;/p&gt;
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		<content:encoded><![CDATA[<p>[...] en la web 2.0: redes&nbsp;sociales  11 07 2007   Al hilo de este excelente artículo sobre la última ronda de financiación de Ning y las extrapolaciones (más o menos serias) sobre [...]</p>
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		<title>By: Om Malik</title>
		<link>http://gigaom.com/2007/07/09/the-continous-commoditization-of-social-networks/#comment-334184</link>
		<dc:creator>Om Malik</dc:creator>
		<pubDate>Wed, 11 Jul 2007 04:52:58 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/2007/07/09/the-continous-commoditization-of-social-networks/#comment-334184</guid>
		<description>&lt;p&gt;David,&lt;/p&gt;

&lt;p&gt;i have this bad habit of calling everything that is post-2000 recent. don't ask why: maybe the wounds of the 1990s bubble make me think like that.&lt;/p&gt;

&lt;p&gt;regardless, i think i ended up on your blog after someone left a link to my "quite obvious" pov, and since then I have become somewhat of a semi-regular reader. clip, save. delicious type reader.&lt;/p&gt;

&lt;p&gt;i think you and i are on agreement here, and that is the basic thing. if you drop me an email, i would send you something i have worked on for a while, though don't feel too compelled to publicly share.&lt;/p&gt;
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		<content:encoded><![CDATA[<p>David,</p>
<p>i have this bad habit of calling everything that is post-2000 recent. don&#8217;t ask why: maybe the wounds of the 1990s bubble make me think like that.</p>
<p>regardless, i think i ended up on your blog after someone left a link to my &#8220;quite obvious&#8221; pov, and since then I have become somewhat of a semi-regular reader. clip, save. delicious type reader.</p>
<p>i think you and i are on agreement here, and that is the basic thing. if you drop me an email, i would send you something i have worked on for a while, though don&#8217;t feel too compelled to publicly share.</p>
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		<title>By: David Gratton</title>
		<link>http://gigaom.com/2007/07/09/the-continous-commoditization-of-social-networks/#comment-333895</link>
		<dc:creator>David Gratton</dc:creator>
		<pubDate>Wed, 11 Jul 2007 03:05:56 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/2007/07/09/the-continous-commoditization-of-social-networks/#comment-333895</guid>
		<description>&lt;p&gt;Hi Om,&lt;/p&gt;

&lt;p&gt;Thanks for the link to my post, and the over the top compliment:
http://www.davidrdgratton.com/archives/2005/07/beyond_communit.html&lt;/p&gt;

&lt;p&gt;Though it is two years old so not sure it should be called recent. The niching of social networks to more well defined communities of interest is well underway. The ramifications of this eventuality has got me thinking that Dave Winer is on to something when he states that social networks in their present form will "blow up and reconstitute [themselves]".&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>Hi Om,</p>
<p>Thanks for the link to my post, and the over the top compliment:<br />
<a href="http://www.davidrdgratton.com/archives/2005/07/beyond_communit.html" rel="nofollow">http://www.davidrdgratton.com/archives/2005/07/beyond_communit.html</a></p>
<p>Though it is two years old so not sure it should be called recent. The niching of social networks to more well defined communities of interest is well underway. The ramifications of this eventuality has got me thinking that Dave Winer is on to something when he states that social networks in their present form will &#8220;blow up and reconstitute [themselves]&#8220;.</p>
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		<title>By: Transnets &#187; Blog Archive &#187; Dollars et réseaux sociaux</title>
		<link>http://gigaom.com/2007/07/09/the-continous-commoditization-of-social-networks/#comment-331923</link>
		<dc:creator>Transnets &#187; Blog Archive &#187; Dollars et réseaux sociaux</dc:creator>
		<pubDate>Tue, 10 Jul 2007 16:22:21 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/2007/07/09/the-continous-commoditization-of-social-networks/#comment-331923</guid>
		<description>&lt;p&gt;[...] Giga Om remarquait aussi tôt que cela situe la valeur de chacun d&#8217;entre eux aux alentours de 3.000 dollars, c&#8217;est-à-dire pas grand-chose. Mais, ajoutait-il, c&#8217;est un signe que les réseaux sociaux deviennent une fonction d&#8217;offres mélangeant &#8220;old and new world&#8221;. Une idée qui lui est venue, reconnaît-il volontiers après une conversation avec Mathieu Nouzareth, fondateur des sites de jeux français Boonty et Cafe . [...]&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>[...] Giga Om remarquait aussi tôt que cela situe la valeur de chacun d&#8217;entre eux aux alentours de 3.000 dollars, c&#8217;est-à-dire pas grand-chose. Mais, ajoutait-il, c&#8217;est un signe que les réseaux sociaux deviennent une fonction d&#8217;offres mélangeant &#8220;old and new world&#8221;. Une idée qui lui est venue, reconnaît-il volontiers après une conversation avec Mathieu Nouzareth, fondateur des sites de jeux français Boonty et Cafe . [...]</p>
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		<title>By: Ministry of Truth</title>
		<link>http://gigaom.com/2007/07/09/the-continous-commoditization-of-social-networks/#comment-331769</link>
		<dc:creator>Ministry of Truth</dc:creator>
		<pubDate>Tue, 10 Jul 2007 15:07:27 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/2007/07/09/the-continous-commoditization-of-social-networks/#comment-331769</guid>
		<description>&lt;p&gt;Om,
 Yours is the only sensible take in the blogosphere on this while  situation. Notice how times have changed (again) from "Raise as little as you can" to "Raise as much as you can, just make it last this time".&lt;/p&gt;

&lt;p&gt;The people who are planning that don't understand that the Japanese deflation got worse, and lasted for years because of this precise behavior - no one would go out of business, and business would suck for everyone. The very reason the early web 2.0 darlings became darlings was there were so few of them competing for attention.&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>Om,<br />
 Yours is the only sensible take in the blogosphere on this while  situation. Notice how times have changed (again) from &#8220;Raise as little as you can&#8221; to &#8220;Raise as much as you can, just make it last this time&#8221;.</p>
<p>The people who are planning that don&#8217;t understand that the Japanese deflation got worse, and lasted for years because of this precise behavior - no one would go out of business, and business would suck for everyone. The very reason the early web 2.0 darlings became darlings was there were so few of them competing for attention.</p>
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		<title>By: Damian</title>
		<link>http://gigaom.com/2007/07/09/the-continous-commoditization-of-social-networks/#comment-331495</link>
		<dc:creator>Damian</dc:creator>
		<pubDate>Tue, 10 Jul 2007 13:11:47 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/2007/07/09/the-continous-commoditization-of-social-networks/#comment-331495</guid>
		<description>&lt;p&gt;Way too much money, way too rich valuation (this is a software company right?  Aren't they supposed to be scalable WITHOUT a huge amount of case?), Marc has basically created LoudCloud part 2 - where any valuation will require a huge take out number that software companies, these days, just don't get.&lt;/p&gt;

&lt;p&gt;Also, Ning allows you to back up your users - but you don't get email addresses or any information you would need to port your service to another platform.  Hence, lock-in.&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>Way too much money, way too rich valuation (this is a software company right?  Aren&#8217;t they supposed to be scalable WITHOUT a huge amount of case?), Marc has basically created LoudCloud part 2 - where any valuation will require a huge take out number that software companies, these days, just don&#8217;t get.</p>
<p>Also, Ning allows you to back up your users - but you don&#8217;t get email addresses or any information you would need to port your service to another platform.  Hence, lock-in.</p>
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		<title>By: Each Ning Network Is Now Worth 3000 Dollars &#171; Life in the Bit Bubble</title>
		<link>http://gigaom.com/2007/07/09/the-continous-commoditization-of-social-networks/#comment-331335</link>
		<dc:creator>Each Ning Network Is Now Worth 3000 Dollars &#171; Life in the Bit Bubble</dc:creator>
		<pubDate>Tue, 10 Jul 2007 11:57:34 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/2007/07/09/the-continous-commoditization-of-social-networks/#comment-331335</guid>
		<description>&lt;p&gt;[...] Posted on July 10th, 2007. As soon as the news of Ning&#8217;s mondo round of $14 million broke, I asked myself (as I hyperventilated on the treadmill): how much was the company worth post-money? Answer: $214 million. That makes each social network on Ning approximately worth $3000 dollars, a nice little piece of math done by Om Malik here. [...]&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>[...] Posted on July 10th, 2007. As soon as the news of Ning&#8217;s mondo round of $14 million broke, I asked myself (as I hyperventilated on the treadmill): how much was the company worth post-money? Answer: $214 million. That makes each social network on Ning approximately worth $3000 dollars, a nice little piece of math done by Om Malik here. [...]</p>
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		<title>By: Rajeev Pokkyarath</title>
		<link>http://gigaom.com/2007/07/09/the-continous-commoditization-of-social-networks/#comment-330885</link>
		<dc:creator>Rajeev Pokkyarath</dc:creator>
		<pubDate>Tue, 10 Jul 2007 07:52:14 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/2007/07/09/the-continous-commoditization-of-social-networks/#comment-330885</guid>
		<description>&lt;p&gt;All this talk about networks (in a nebulous manner) also reminds me of another dot com craze - B2B marketplaces, exchanges, and a bunch of other concepts based on interlinked marketplaces/exchanges. It was all about slicing and dicing networks in all ways to create exchanges, hubs and so forth. I haven't heard about Chemdex or paperexchange or ICG since then. Om, I guess you might remember "Let's get vertical"&lt;/p&gt;

&lt;p&gt;This time around the network concept is directed towards the mass consumers and since it's free, junta is jumping in mass numbers. It would be interesting to see how all of this plays out.&lt;/p&gt;
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		<content:encoded><![CDATA[<p>All this talk about networks (in a nebulous manner) also reminds me of another dot com craze - B2B marketplaces, exchanges, and a bunch of other concepts based on interlinked marketplaces/exchanges. It was all about slicing and dicing networks in all ways to create exchanges, hubs and so forth. I haven&#8217;t heard about Chemdex or paperexchange or ICG since then. Om, I guess you might remember &#8220;Let&#8217;s get vertical&#8221;</p>
<p>This time around the network concept is directed towards the mass consumers and since it&#8217;s free, junta is jumping in mass numbers. It would be interesting to see how all of this plays out.</p>
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		<title>By: pwb</title>
		<link>http://gigaom.com/2007/07/09/the-continous-commoditization-of-social-networks/#comment-330813</link>
		<dc:creator>pwb</dc:creator>
		<pubDate>Tue, 10 Jul 2007 07:14:03 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/2007/07/09/the-continous-commoditization-of-social-networks/#comment-330813</guid>
		<description>&lt;p&gt;This is not great news. Marc is writing fantastic stuff over on his blog talking about keeping it lean and not raising too much money. Then closes off comments the day before announcing a crazy $44m investment for a service that I have &lt;em&gt;never&lt;/em&gt; come across.&lt;/p&gt;
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		<content:encoded><![CDATA[<p>This is not great news. Marc is writing fantastic stuff over on his blog talking about keeping it lean and not raising too much money. Then closes off comments the day before announcing a crazy $44m investment for a service that I have <em>never</em> come across.</p>
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		<title>By: The Drama 2.0 Show</title>
		<link>http://gigaom.com/2007/07/09/the-continous-commoditization-of-social-networks/#comment-330787</link>
		<dc:creator>The Drama 2.0 Show</dc:creator>
		<pubDate>Tue, 10 Jul 2007 07:03:13 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/2007/07/09/the-continous-commoditization-of-social-networks/#comment-330787</guid>
		<description>&lt;p&gt;&lt;strong&gt;What the Ning?&lt;/strong&gt;&lt;/p&gt;

&lt;p&gt;It looks like investors read my blog post entitled &#8220;Geni and Web 2.0 Valuations&#8221; and decided to take my comments to heart. Ning, which I previously dubbed the ezboard of social networking, just raised $44 million on a rumored $170 million p...&lt;/p&gt;
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		<content:encoded><![CDATA[<p><strong>What the Ning?</strong></p>
<p>It looks like investors read my blog post entitled &#8220;Geni and Web 2.0 Valuations&#8221; and decided to take my comments to heart. Ning, which I previously dubbed the ezboard of social networking, just raised $44 million on a rumored $170 million p&#8230;</p>
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		<title>By: Baris Karadogan</title>
		<link>http://gigaom.com/2007/07/09/the-continous-commoditization-of-social-networks/#comment-330714</link>
		<dc:creator>Baris Karadogan</dc:creator>
		<pubDate>Tue, 10 Jul 2007 06:41:08 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/2007/07/09/the-continous-commoditization-of-social-networks/#comment-330714</guid>
		<description>&lt;p&gt;If you think 71,531 social networks is too many, wait till domain squatters embrace the concept.&lt;/p&gt;

&lt;p&gt;The same way parked domains use search as a tool to put pseudo content on their emplty pages full of links(www.mytoyota.com), putting a social network will be the next in their numbers game.&lt;/p&gt;

&lt;p&gt;Then there will be 1,000,000 social networks :-)&lt;/p&gt;
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		<content:encoded><![CDATA[<p>If you think 71,531 social networks is too many, wait till domain squatters embrace the concept.</p>
<p>The same way parked domains use search as a tool to put pseudo content on their emplty pages full of links(www.mytoyota.com), putting a social network will be the next in their numbers game.</p>
<p>Then there will be 1,000,000 social networks :-)</p>
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		<title>By: Junto Boyz</title>
		<link>http://gigaom.com/2007/07/09/the-continous-commoditization-of-social-networks/#comment-330654</link>
		<dc:creator>Junto Boyz</dc:creator>
		<pubDate>Tue, 10 Jul 2007 06:14:58 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.com/2007/07/09/the-continous-commoditization-of-social-networks/#comment-330654</guid>
		<description>&lt;p&gt;&lt;strong&gt;NING RAISES $44 MILLION... GOOD OR BAD NEWS FOR GOINGON?&lt;/strong&gt;&lt;/p&gt;

&lt;p&gt;GoingOn Networks is straddled between other private-label social media platforms targeting companies/enterprise (i.e. Pluck), who we consider our primary competitors, and Ning, which primarily targets social groups and smaller organizations, since we a...&lt;/p&gt;
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		<content:encoded><![CDATA[<p><strong>NING RAISES $44 MILLION&#8230; GOOD OR BAD NEWS FOR GOINGON?</strong></p>
<p>GoingOn Networks is straddled between other private-label social media platforms targeting companies/enterprise (i.e. Pluck), who we consider our primary competitors, and Ning, which primarily targets social groups and smaller organizations, since we a&#8230;</p>
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