2 Comments

Summary:

Users aren’t consuming content en masse

Users aren’t consuming content en masse

  1. One of the reasons that content is not king on mobile is the lack of knowing what the capabilities of the target device are. In addition it's still difficult to enter data and navigate around in the browser.

    If that changed so would mobile content consumption.

    Peter

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  2. This is very old hat and a simplistic.

    To a lesser extent the argument that communication is king is true on the web as well. Email, instant messaging and all these web 2.0 sites are essentially about communicating.

    This does not mean that content is an insignificant business on the web or even mobile, its just a smaller market. AND some forms of communication are becoming content.

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