How to Build Your Personal Brand Online?

Om Malik, Tuesday, May 29, 2007 at 10:22 AM PT Comments (4)

Whether you are an employee or a freelancer, you need to manage your personal brand. Of course you’ll think of using the web to do so. But does that mean shelling out money for search engine optimization, for pay-per-click ads that drive potential customers or employers to your website, for a professionally-designed website? Continue Reading.

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May 30th, 2007
7:26 PM PT

[...] GigaOM :How to Build Your Personal Brand Online? « Whether you are an employee or a freelancer, you need to manage your personal brand. Of course you’ll think of using the web to do so. [...]

3 comments so far

May 29th, 2007
11:17 AM PT
shwibbs said:

If your interested more in personal branding, i dedicate my blog to the subject, with expert advice, podcasts, articles and other media.

Thanks for posting about it!

(link)

May 29th, 2007
3:04 PM PT
alan p said:

If you do nothing else, blog.

May 29th, 2007
8:47 PM PT
Vik Rajan said:

Great post. I just came home from a talk I gave at my local Nassau/Suffolk Limo Association!

I had invited one of my clients, Dr. Glazer - a cosmetic dentist to attend. It scored me some brownie points to bring guests, for my client to see me in action in another crowd, and I was able to interweave Dr. Glazer’s pitch (that I had given her).

“Why Would a Dentist Be Interested in Targeting Limo/Black Car Owners?”

I’m about to post the answer on ViksMarketingBlog.com

My client definitely stood out; she will be remembered, and will probably do business… from a simple Personal Brand Marketing trick: Stand out in a well-conditioned Community.

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