How about a Beta-Be-Gone Day

Liz Gannes, Tuesday, May 15, 2007 at 7:00 AM PT Comments (8)

I have a proposal for a way for the web 2.0 bubble to burst without causing any pain. How about everyone collectively drops the “beta” label? I’m only half kidding. We could pick a day for everyone to coordinate swapping the little disclaimer out so nobody gets left behind — call it Beta-Be-Gone Day.

Trulia dropped its beta designation last week, and Farecast does the same today. It’s refreshing to see companies accept their product as it is, allowing themselves to be semantically accountable for its flaws. You might be churning out a flavor-of-the-week website, but at least it’s a mature and well-aged flavor of the week.

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8 comments so far

May 15th, 2007
8:13 AM PT
JB said:

Here’s a good post from SaaSBlogs about the whole “Beta” tag that companies are using:

http://www.saasblogs.com/2007/05/09/will-beta-fly-in-b2b-saas/

May 15th, 2007
8:14 AM PT
JB said:

Linked

May 15th, 2007
8:26 AM PT
- said:

Nice only took FareCast 20$ million and 2-3 years to get out of beta then… good to know for the future startups ;)

May 15th, 2007
10:11 AM PT
Osama A said:

Hehe that’s a neat idea — make one day in the year when any startup that is looking to drop its “beta” label can drop it.

Think about it — the startups are much more likely to get a lot more press attention on that day, rather than aiming to drop the beta in isolation.

Hey it could become the CES of Web20 - neat.

May 15th, 2007
11:21 AM PT
Mike said:

I already had an acronym for this: PIB (Permanently In Beta). We will be dropping ours pretty soon.

May 15th, 2007
1:00 PM PT
nicko said:

I’d never put beta on my site. You can’t sell beta software

May 15th, 2007
1:54 PM PT
Randy Smythe said:

I like the idea for most sites but I think in eBay’s case they need to add the Beta designation. They are doing so much testing on the site right now its like they reverted to Beta. Not bad getting paid full price for less than stellar service.

May 16th, 2007
6:02 AM PT
John Thacker said:

Farecast also updated with some more features at the same time as they dropped the “Beta” tag. So it’s not as entirely arbitrary in their case as it might seem.

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