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	<title>Comments on: Will Halo3 help Microsoft secure the Digital Living Room?</title>
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	<link>http://gigaom.com/2007/05/12/will-halo3-help-microsoft-secure-the-digital-living-room/</link>
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	<pubDate>Sun, 12 Oct 2008 08:41:20 +0000</pubDate>
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		<title>By: Joshua loves Halo3</title>
		<link>http://gigaom.com/2007/05/12/will-halo3-help-microsoft-secure-the-digital-living-room/#comment-580084</link>
		<dc:creator>Joshua loves Halo3</dc:creator>
		<pubDate>Tue, 25 Sep 2007 15:33:20 +0000</pubDate>
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		<description>&lt;p&gt;halo3 is going to be the best game in the world i think it will any ways if yall dont like halo3 it should kill you for saying that halo3 is going to be the future of all first person veiw games cant wait tell halo wars and halo 4 cause my bro told me that they were going to make a halo4 they say that their going to make halo tell its goes to halo10 now wat do yall think thats going to look like u tll me well if u love halo3 alot and i mean alot just go to www.myspace.com and look for the name jb or look wth useing full name which is Joshua Bulgrin kk so if u love it jst send me a friend reqeust or if u dnt have a myspace account make one then send me a friendreqeust kk so hope i see alot of friend reqeust on my myspace well gotta go ill tlk l8er bye bitches jst jokin yall arent bitches yall are my halo3 lovers bye halo3 lovers maybe see yall halo3 live on xbow live my gamertag is (retrotaytay) bye i hope i see alot of friend reqeust l8er boysssaaa!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!&lt;/p&gt;
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		<content:encoded><![CDATA[<p>halo3 is going to be the best game in the world i think it will any ways if yall dont like halo3 it should kill you for saying that halo3 is going to be the future of all first person veiw games cant wait tell halo wars and halo 4 cause my bro told me that they were going to make a halo4 they say that their going to make halo tell its goes to halo10 now wat do yall think thats going to look like u tll me well if u love halo3 alot and i mean alot just go to  (<a href="http://www.myspace.com" rel="nofollow">link</a>)  and look for the name jb or look wth useing full name which is Joshua Bulgrin kk so if u love it jst send me a friend reqeust or if u dnt have a myspace account make one then send me a friendreqeust kk so hope i see alot of friend reqeust on my myspace well gotta go ill tlk l8er bye bitches jst jokin yall arent bitches yall are my halo3 lovers bye halo3 lovers maybe see yall halo3 live on xbow live my gamertag is (retrotaytay) bye i hope i see alot of friend reqeust l8er boysssaaa!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!</p>
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		<title>By: Chris</title>
		<link>http://gigaom.com/2007/05/12/will-halo3-help-microsoft-secure-the-digital-living-room/#comment-101163</link>
		<dc:creator>Chris</dc:creator>
		<pubDate>Wed, 16 May 2007 22:58:25 +0000</pubDate>
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		<description>&lt;p&gt;Jon:
"“but just to put them into perspective, 10 million 360 owners represents only 6% of the total number of consoles”&lt;/p&gt;

&lt;p&gt;While it’s important to take the total market into perspective, no offering from Nintendo or Sony has come close to these numbers."&lt;/p&gt;

&lt;p&gt;Right you are! Neither Nintendo's Wii nor the PS3 has sold as poorly as the Xbox 360 in the first months of release ;) In fact, only the original PS1 has had a worse adoption rate in the first 4 months (and that does include a holiday shopping season for the 360): http://kotaku.com/gaming/nintendo/charticle-the-first-four-months-249629.php&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>Jon:<br />
&#8220;“but just to put them into perspective, 10 million 360 owners represents only 6% of the total number of consoles”</p>
<p>While it’s important to take the total market into perspective, no offering from Nintendo or Sony has come close to these numbers.&#8221;</p>
<p>Right you are! Neither Nintendo&#8217;s Wii nor the PS3 has sold as poorly as the Xbox 360 in the first months of release ;) In fact, only the original PS1 has had a worse adoption rate in the first 4 months (and that does include a holiday shopping season for the 360):  (<a href="http://kotaku.com/gaming/nintendo/charticle-the-first-four-months-249629.php" rel="nofollow">link</a>) </p>
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		<title>By: brklynsurfer</title>
		<link>http://gigaom.com/2007/05/12/will-halo3-help-microsoft-secure-the-digital-living-room/#comment-101161</link>
		<dc:creator>brklynsurfer</dc:creator>
		<pubDate>Mon, 14 May 2007 17:35:53 +0000</pubDate>
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		<description>&lt;p&gt;I can't wait for Halo 3.  I absolutely love the game.  I have never played the online multi-player part of the game.  I think that graphics are not as important as story and game-play.  I want to play Halo 3 so that I can finish the fight.  The multi-player part will be key to keeping people on the XBox360 network. Bungie can only ruin the game if the story is drawn out to another sequel.  After the disastrous ending in Halo 2, I don't think i could take that again.  Game-play and the immersion experience are what has always attracted me to Halo 3.&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>I can&#8217;t wait for Halo 3.  I absolutely love the game.  I have never played the online multi-player part of the game.  I think that graphics are not as important as story and game-play.  I want to play Halo 3 so that I can finish the fight.  The multi-player part will be key to keeping people on the XBox360 network. Bungie can only ruin the game if the story is drawn out to another sequel.  After the disastrous ending in Halo 2, I don&#8217;t think i could take that again.  Game-play and the immersion experience are what has always attracted me to Halo 3.</p>
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		<title>By: shmootzie brown</title>
		<link>http://gigaom.com/2007/05/12/will-halo3-help-microsoft-secure-the-digital-living-room/#comment-101162</link>
		<dc:creator>shmootzie brown</dc:creator>
		<pubDate>Mon, 14 May 2007 17:11:32 +0000</pubDate>
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		<description>&lt;p&gt;Microsoft: Four million pre-orders for 'Halo 3' - digitalspy.co.uk (30.90 +0.32) : According to digitalspy, Halo 3 on the Xbox 360 has received over four million pre-orders, according to online reports. Officials at Gamestop (GME), EB Games and Funcoland stores in the United States are said to have confirmed the figure, which is far and away the largest in gaming history. Halo 2 enjoyed 1.5 million pre-orders before its release but this latest news easily eclipses that.&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>Microsoft: Four million pre-orders for &#8216;Halo 3&#8242; - digitalspy.co.uk (30.90 +0.32) : According to digitalspy, Halo 3 on the Xbox 360 has received over four million pre-orders, according to online reports. Officials at Gamestop (GME), EB Games and Funcoland stores in the United States are said to have confirmed the figure, which is far and away the largest in gaming history. Halo 2 enjoyed 1.5 million pre-orders before its release but this latest news easily eclipses that.</p>
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		<title>By: Andy</title>
		<link>http://gigaom.com/2007/05/12/will-halo3-help-microsoft-secure-the-digital-living-room/#comment-101160</link>
		<dc:creator>Andy</dc:creator>
		<pubDate>Mon, 14 May 2007 09:15:44 +0000</pubDate>
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		<description>&lt;p&gt;Yeah - 10M is the number of consoles that Microsoft have stuffed into the supply channel, NOT the number that are sitting in homes connected to HDTVs.&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>Yeah - 10M is the number of consoles that Microsoft have stuffed into the supply channel, NOT the number that are sitting in homes connected to HDTVs.</p>
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		<title>By: Nick Hawkins</title>
		<link>http://gigaom.com/2007/05/12/will-halo3-help-microsoft-secure-the-digital-living-room/#comment-101159</link>
		<dc:creator>Nick Hawkins</dc:creator>
		<pubDate>Mon, 14 May 2007 03:40:37 +0000</pubDate>
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		<description>&lt;p&gt;For me, I'd be looking at the Xbox360 as a gaming console. If I see that Halo 3 is quite an awesome game and that it's simple enough for me to grasp, then I'd probably lean in the direction of buying the 360 and as a byproduct of having the 360, I could leverage that into a totally cool media center. But not everyone is going to look at the 360 as a potential media center. It's a console - you pick it up, you play it, then you put it back down.&lt;/p&gt;

&lt;p&gt;And Blake, I think that Microsoft is thinking long term than quarterly/yearly projections. They're not playing the same game as most analysts are. You throw too much at the consumer and they get confused easily. Step 1 was Xbox Live for the first Xbox, Step 2 is the Xbox360 Live world with forays into digital media. Step 3 will be the Xbox successor with more hooks into content and services secondary to being a gaming platform first.&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>For me, I&#8217;d be looking at the Xbox360 as a gaming console. If I see that Halo 3 is quite an awesome game and that it&#8217;s simple enough for me to grasp, then I&#8217;d probably lean in the direction of buying the 360 and as a byproduct of having the 360, I could leverage that into a totally cool media center. But not everyone is going to look at the 360 as a potential media center. It&#8217;s a console - you pick it up, you play it, then you put it back down.</p>
<p>And Blake, I think that Microsoft is thinking long term than quarterly/yearly projections. They&#8217;re not playing the same game as most analysts are. You throw too much at the consumer and they get confused easily. Step 1 was Xbox Live for the first Xbox, Step 2 is the Xbox360 Live world with forays into digital media. Step 3 will be the Xbox successor with more hooks into content and services secondary to being a gaming platform first.</p>
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		<title>By: Jon</title>
		<link>http://gigaom.com/2007/05/12/will-halo3-help-microsoft-secure-the-digital-living-room/#comment-101158</link>
		<dc:creator>Jon</dc:creator>
		<pubDate>Mon, 14 May 2007 02:13:31 +0000</pubDate>
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		<description>&lt;p&gt;"but just to put them into perspective, 10 million 360 owners represents only 6% of the total number of consoles"&lt;/p&gt;

&lt;p&gt;While it's important to take the total market into perspective, no offering from Nintendo or Sony has come close to these numbers.&lt;/p&gt;

&lt;p&gt;"Despite Xbox Live boasting the largest online console community to date, it doesn’t appear to be gaining ubiquitous traction, at least not yet."&lt;/p&gt;

&lt;p&gt;Yet it's leaps and bounds ahead of their competitors, Sony and Nintendo. You make it sound like it's just about to be overcome by  another company.&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>&#8220;but just to put them into perspective, 10 million 360 owners represents only 6% of the total number of consoles&#8221;</p>
<p>While it&#8217;s important to take the total market into perspective, no offering from Nintendo or Sony has come close to these numbers.</p>
<p>&#8220;Despite Xbox Live boasting the largest online console community to date, it doesn’t appear to be gaining ubiquitous traction, at least not yet.&#8221;</p>
<p>Yet it&#8217;s leaps and bounds ahead of their competitors, Sony and Nintendo. You make it sound like it&#8217;s just about to be overcome by  another company.</p>
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		<title>By: jbelkin</title>
		<link>http://gigaom.com/2007/05/12/will-halo3-help-microsoft-secure-the-digital-living-room/#comment-101157</link>
		<dc:creator>jbelkin</dc:creator>
		<pubDate>Mon, 14 May 2007 01:59:18 +0000</pubDate>
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		<description>&lt;p&gt;10 million sold is not a number MS has thrown out but it's really 10 million SHIPPED. You can't rely on MS to give SALES numbers. NPD pegs actual sales at 5.5 million.&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>10 million sold is not a number MS has thrown out but it&#8217;s really 10 million SHIPPED. You can&#8217;t rely on MS to give SALES numbers. NPD pegs actual sales at 5.5 million.</p>
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		<title>By: Blake Snow</title>
		<link>http://gigaom.com/2007/05/12/will-halo3-help-microsoft-secure-the-digital-living-room/#comment-101154</link>
		<dc:creator>Blake Snow</dc:creator>
		<pubDate>Sun, 13 May 2007 19:58:02 +0000</pubDate>
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		<description>&lt;p&gt;Subhash:&lt;/p&gt;

&lt;p&gt;My only "prediction" is that Halo 3 (which I really enjoy) will only appeal to gamers. It will sell tons and like Everton says it doesn't have to "win awards;" the brand will sell itself.&lt;/p&gt;

&lt;p&gt;That's great when looking at the machine as a game console, not so great when factoring in Microsoft's hopes in controller the digital living room.&lt;/p&gt;

&lt;p&gt;Both Microsoft and Sony have a more difficult time furthering their console agendas because their marketing suggests a desire to sell two very different things; games AND a lot of other stuff that gamers may or may not want.&lt;/p&gt;

&lt;p&gt;The more complex a value proposition, the slower the sales and more confusing to your target audience(s).&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>Subhash:</p>
<p>My only &#8220;prediction&#8221; is that Halo 3 (which I really enjoy) will only appeal to gamers. It will sell tons and like Everton says it doesn&#8217;t have to &#8220;win awards;&#8221; the brand will sell itself.</p>
<p>That&#8217;s great when looking at the machine as a game console, not so great when factoring in Microsoft&#8217;s hopes in controller the digital living room.</p>
<p>Both Microsoft and Sony have a more difficult time furthering their console agendas because their marketing suggests a desire to sell two very different things; games AND a lot of other stuff that gamers may or may not want.</p>
<p>The more complex a value proposition, the slower the sales and more confusing to your target audience(s).</p>
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		<title>By: Stalin</title>
		<link>http://gigaom.com/2007/05/12/will-halo3-help-microsoft-secure-the-digital-living-room/#comment-101156</link>
		<dc:creator>Stalin</dc:creator>
		<pubDate>Sun, 13 May 2007 18:32:19 +0000</pubDate>
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		<description>&lt;p&gt;Cmon guys, how can you delete my comment for asking one simple straught qn.&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>Cmon guys, how can you delete my comment for asking one simple straught qn.</p>
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		<title>By: Subhash</title>
		<link>http://gigaom.com/2007/05/12/will-halo3-help-microsoft-secure-the-digital-living-room/#comment-101155</link>
		<dc:creator>Subhash</dc:creator>
		<pubDate>Sun, 13 May 2007 18:30:48 +0000</pubDate>
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		<description>&lt;p&gt;Blake, your previous posts definitely show a bias against MS, so we should probably skip your "prediction".
I know of a lot of XBox owners waiting to see Halo3 to upgrade to XBox 360 and even larger group of "casual players" who are following the hype around Halo3 and postponing their decision on their gaming system purchase.
From all that I have seen (beta), Halo3 would be a big success among the gamers probably pull a few PS2 owners into the XBox360 fold as well.
My prediction - Halo3 will create a nice environment around the XBox360 experience - skins, accessories, online-buzz (with slow-mo, action replays) etc etc...&lt;/p&gt;

&lt;p&gt;As far as the XBox Live downloads are concerned, if ever MS offers a subscription based downloads it is going to be a killer service or in fact, if they add a You-Tubeisque service accessible through the box it will be a huge hit.&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>Blake, your previous posts definitely show a bias against MS, so we should probably skip your &#8220;prediction&#8221;.<br />
I know of a lot of XBox owners waiting to see Halo3 to upgrade to XBox 360 and even larger group of &#8220;casual players&#8221; who are following the hype around Halo3 and postponing their decision on their gaming system purchase.<br />
From all that I have seen (beta), Halo3 would be a big success among the gamers probably pull a few PS2 owners into the XBox360 fold as well.<br />
My prediction - Halo3 will create a nice environment around the XBox360 experience - skins, accessories, online-buzz (with slow-mo, action replays) etc etc&#8230;</p>
<p>As far as the XBox Live downloads are concerned, if ever MS offers a subscription based downloads it is going to be a killer service or in fact, if they add a You-Tubeisque service accessible through the box it will be a huge hit.</p>
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		<title>By: GuyNamedNate</title>
		<link>http://gigaom.com/2007/05/12/will-halo3-help-microsoft-secure-the-digital-living-room/#comment-101152</link>
		<dc:creator>GuyNamedNate</dc:creator>
		<pubDate>Sun, 13 May 2007 16:58:47 +0000</pubDate>
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		<description>&lt;p&gt;John Jones, I agree, a price drop would lead to a huge surge in sales.  But imagine a double-whammy - Halo 3 releases this fall alongside a 360 price drop?  That would certainly bolster sales.&lt;/p&gt;

&lt;p&gt;I think I disagree with the post though, Halo 3 will be a major system seller and on top of that, a major draw to the paid Xbox Live Gold service.&lt;/p&gt;

&lt;p&gt;I already own a Xbox 360 and know of atleast 5 people who are holding out to buy one until Halo 3 (and about 5 others that were planning on it but couldn't wait once they saw Gears of War).  I don't think it will be Wii like mania, but over a few years Halo 3 will bring in millions of owners and millions of subscribers (most of which will fit into the demographic likely to want to download movies and TV shows and pay for premium content through Live).&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>John Jones, I agree, a price drop would lead to a huge surge in sales.  But imagine a double-whammy - Halo 3 releases this fall alongside a 360 price drop?  That would certainly bolster sales.</p>
<p>I think I disagree with the post though, Halo 3 will be a major system seller and on top of that, a major draw to the paid Xbox Live Gold service.</p>
<p>I already own a Xbox 360 and know of atleast 5 people who are holding out to buy one until Halo 3 (and about 5 others that were planning on it but couldn&#8217;t wait once they saw Gears of War).  I don&#8217;t think it will be Wii like mania, but over a few years Halo 3 will bring in millions of owners and millions of subscribers (most of which will fit into the demographic likely to want to download movies and TV shows and pay for premium content through Live).</p>
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		<title>By: sakthi</title>
		<link>http://gigaom.com/2007/05/12/will-halo3-help-microsoft-secure-the-digital-living-room/#comment-101153</link>
		<dc:creator>sakthi</dc:creator>
		<pubDate>Sun, 13 May 2007 15:42:05 +0000</pubDate>
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		<description>&lt;p&gt;I'm curiously awaiting for halo3 to hit the market..would like to spend more time on that rather than closing eyes...&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>I&#8217;m curiously awaiting for halo3 to hit the market..would like to spend more time on that rather than closing eyes&#8230;</p>
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		<title>By: John Jones</title>
		<link>http://gigaom.com/2007/05/12/will-halo3-help-microsoft-secure-the-digital-living-room/#comment-101150</link>
		<dc:creator>John Jones</dc:creator>
		<pubDate>Sun, 13 May 2007 13:58:34 +0000</pubDate>
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		<description>&lt;p&gt;What Microsoft needs to do is not release Halo 3, but drop the price on the premium by $100 and make the Elite $399 by Christmas. Their margins are such that they can afford a price drop now and they need to do it fast.&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>What Microsoft needs to do is not release Halo 3, but drop the price on the premium by $100 and make the Elite $399 by Christmas. Their margins are such that they can afford a price drop now and they need to do it fast.</p>
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		<title>By: Everton</title>
		<link>http://gigaom.com/2007/05/12/will-halo3-help-microsoft-secure-the-digital-living-room/#comment-101151</link>
		<dc:creator>Everton</dc:creator>
		<pubDate>Sun, 13 May 2007 08:58:49 +0000</pubDate>
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		<description>&lt;blockquote&gt;“It’s not going to win any awards,” said one attendee at the event, accurately critiquing the game in terms of innovation.&lt;/blockquote&gt;

&lt;p&gt;I don't think Halo 3 needs to worry about winning any awards, as long as Microsoft make sure the online gaming component works well, and keeps gamers coming back for more.&lt;/p&gt;

&lt;p&gt;I'm really worried about this release, as I'm certain it is going to soak up all of my spare time, and lead to some very tired days at work after numerous late night sessions!&lt;/p&gt;</description>
		<content:encoded><![CDATA[<blockquote><p>“It’s not going to win any awards,” said one attendee at the event, accurately critiquing the game in terms of innovation.</p></blockquote>
<p>I don&#8217;t think Halo 3 needs to worry about winning any awards, as long as Microsoft make sure the online gaming component works well, and keeps gamers coming back for more.</p>
<p>I&#8217;m really worried about this release, as I&#8217;m certain it is going to soak up all of my spare time, and lead to some very tired days at work after numerous late night sessions!</p>
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