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	<title>Comments on: Google buys DoubleClick for $3.1 billion</title>
	<atom:link href="http://gigaom.com/2007/04/13/google-buys-doubleclick/feed/" rel="self" type="application/rss+xml" />
	<link>http://gigaom.com/2007/04/13/google-buys-doubleclick/</link>
	<description>Trusted Insights and Conversations on the Next Wave of Technology</description>
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		<item>
		<title>By: Google to Acquire Brightcove For Between $500 to $700 Million &#124; AdNetworker</title>
		<link>http://gigaom.com/2007/04/13/google-buys-doubleclick/#comment-973200</link>
		<dc:creator>Google to Acquire Brightcove For Between $500 to $700 Million &#124; AdNetworker</dc:creator>
		<pubDate>Wed, 16 Sep 2009 18:14:48 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/2007/04/13/google-buys-doubleclick/#comment-973200</guid>
		<description>&lt;p&gt;[...] wouldn&#8217;t be surprised if this proposed merger falls under review like the DoubleClick merger by the U.S. Federal Trade Commission.  Even though this merger is a fraction of the $3.1 billion [...]&lt;/p&gt;
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		<content:encoded><![CDATA[<p>[...] wouldn&#8217;t be surprised if this proposed merger falls under review like the DoubleClick merger by the U.S. Federal Trade Commission.  Even though this merger is a fraction of the $3.1 billion [...]</p>]]></content:encoded>
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	<item>
		<title>By: TrishaLyn</title>
		<link>http://gigaom.com/2007/04/13/google-buys-doubleclick/#comment-941865</link>
		<dc:creator>TrishaLyn</dc:creator>
		<pubDate>Mon, 04 May 2009 05:55:47 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/2007/04/13/google-buys-doubleclick/#comment-941865</guid>
		<description>&lt;p&gt;[...] the Google acquisition of DoubleClick: Shawn Collins at Affiliate Tip Heather Paulson at ReveNews Om Malik at Gigaom Andy Beal at Marketing Pilgrim &#160;Powered by Max Banner [...]&lt;/p&gt;
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		<content:encoded><![CDATA[<p>[...] the Google acquisition of DoubleClick: Shawn Collins at Affiliate Tip Heather Paulson at ReveNews Om Malik at Gigaom Andy Beal at Marketing Pilgrim &nbsp;Powered by Max Banner [...]</p>]]></content:encoded>
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	<item>
		<title>By: Newsflash: Congress Discovers that Web Firms Track Data - GigaOM</title>
		<link>http://gigaom.com/2007/04/13/google-buys-doubleclick/#comment-893454</link>
		<dc:creator>Newsflash: Congress Discovers that Web Firms Track Data - GigaOM</dc:creator>
		<pubDate>Tue, 12 Aug 2008 15:09:12 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/2007/04/13/google-buys-doubleclick/#comment-893454</guid>
		<description>&lt;p&gt;[...] this really all that surprising? Wasn&#8217;t that one of the reasons Google paid $3.1 billion for DoubleClick? AOL also confessed to using tracking cookies and said relatively few (tens of thousands out of [...]&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>[...] this really all that surprising? Wasn&#8217;t that one of the reasons Google paid $3.1 billion for DoubleClick? AOL also confessed to using tracking cookies and said relatively few (tens of thousands out of [...]</p>]]></content:encoded>
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	<item>
		<title>By: Complete List of 2007 Web / Technology Acquisitions &#187; The StartUp Blog at PartnerUp</title>
		<link>http://gigaom.com/2007/04/13/google-buys-doubleclick/#comment-879384</link>
		<dc:creator>Complete List of 2007 Web / Technology Acquisitions &#187; The StartUp Blog at PartnerUp</dc:creator>
		<pubDate>Wed, 21 May 2008 15:48:52 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/2007/04/13/google-buys-doubleclick/#comment-879384</guid>
		<description>&lt;p&gt;[...] is one of the leading online advertising firms. Press Release &#124; TechCrunch &#124; Mashable &#124; GigaOm &#124; [...]&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>[...] is one of the leading online advertising firms. Press Release | TechCrunch | Mashable | GigaOm | [...]</p>]]></content:encoded>
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	<item>
		<title>By: Google Doubleclick</title>
		<link>http://gigaom.com/2007/04/13/google-buys-doubleclick/#comment-869015</link>
		<dc:creator>Google Doubleclick</dc:creator>
		<pubDate>Wed, 02 Apr 2008 23:07:56 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/2007/04/13/google-buys-doubleclick/#comment-869015</guid>
		<description>&lt;p&gt;[...] Google decided to buy DoubleClick, it sent some shock waves through the whole search marketing industry. DoubleClick has owned [...]&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>[...] Google decided to buy DoubleClick, it sent some shock waves through the whole search marketing industry. DoubleClick has owned [...]</p>]]></content:encoded>
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	<item>
		<title>By: Print This! &#187; Google Buys DoubleClick - Googlezilla Attacks!</title>
		<link>http://gigaom.com/2007/04/13/google-buys-doubleclick/#comment-867385</link>
		<dc:creator>Print This! &#187; Google Buys DoubleClick - Googlezilla Attacks!</dc:creator>
		<pubDate>Wed, 26 Mar 2008 06:04:53 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/2007/04/13/google-buys-doubleclick/#comment-867385</guid>
		<description>&lt;p&gt;[...] the Google acquisition of DoubleClick: Shawn Collins at Affiliate Tip Heather Paulson at ReveNews Om Malik at Gigaom Andy Beal at Marketing [...]&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>[...] the Google acquisition of DoubleClick: Shawn Collins at Affiliate Tip Heather Paulson at ReveNews Om Malik at Gigaom Andy Beal at Marketing [...]</p>]]></content:encoded>
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	<item>
		<title>By: Google pays for DoubleClick with 4th quarter profits at Tycoons Row</title>
		<link>http://gigaom.com/2007/04/13/google-buys-doubleclick/#comment-862892</link>
		<dc:creator>Google pays for DoubleClick with 4th quarter profits at Tycoons Row</dc:creator>
		<pubDate>Mon, 25 Feb 2008 05:29:11 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/2007/04/13/google-buys-doubleclick/#comment-862892</guid>
		<description>&lt;p&gt;[...] this news didn&#8217;t go that well in the market as GigaOm reported that &#8220;stock market - shares are trading down a buck-and-change a share,&#8221; I think that [...]&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>[...] this news didn&#8217;t go that well in the market as GigaOm reported that &#8220;stock market &#8211; shares are trading down a buck-and-change a share,&#8221; I think that [...]</p>]]></content:encoded>
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		<title>By: Deft Labs &#187; Blog Archive &#187; Microsoft and Yahoo!</title>
		<link>http://gigaom.com/2007/04/13/google-buys-doubleclick/#comment-862102</link>
		<dc:creator>Deft Labs &#187; Blog Archive &#187; Microsoft and Yahoo!</dc:creator>
		<pubDate>Tue, 19 Feb 2008 14:50:20 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/2007/04/13/google-buys-doubleclick/#comment-862102</guid>
		<description>&lt;p&gt;[...] weaker position because it sounds like they&#8217;re reversing the position they just defended in the DoubleClick deal. Microsoft is likely to use the loss of the DoubleClick deal as a win here. Now that&#8217;s what [...]&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>[...] weaker position because it sounds like they&#8217;re reversing the position they just defended in the DoubleClick deal. Microsoft is likely to use the loss of the DoubleClick deal as a win here. Now that&#8217;s what [...]</p>]]></content:encoded>
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	<item>
		<title>By: Looking Back: A Very Google 2007 - GigaOM</title>
		<link>http://gigaom.com/2007/04/13/google-buys-doubleclick/#comment-798582</link>
		<dc:creator>Looking Back: A Very Google 2007 - GigaOM</dc:creator>
		<pubDate>Mon, 24 Dec 2007 17:38:01 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/2007/04/13/google-buys-doubleclick/#comment-798582</guid>
		<description>&lt;p&gt;[...] April 2007: Buys Doubleclick for $3.1 billion. [...]&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>[...] April 2007: Buys Doubleclick for $3.1 billion. [...]</p>]]></content:encoded>
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	<item>
		<title>By: ShinyRed &#187; Blog Archive &#187; 2007 - A year in headlines</title>
		<link>http://gigaom.com/2007/04/13/google-buys-doubleclick/#comment-790778</link>
		<dc:creator>ShinyRed &#187; Blog Archive &#187; 2007 - A year in headlines</dc:creator>
		<pubDate>Fri, 21 Dec 2007 16:55:38 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/2007/04/13/google-buys-doubleclick/#comment-790778</guid>
		<description>&lt;p&gt;[...] goes legal March: Blogging &#8220;fad&#8221; questioned - celebs are stuck for words April: Google buys online ads company Doubleclick for $3.1 billion May: Companies lay down strict blogging policies June: London 2012 logo sparks debate and ridicule [...]&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>[...] goes legal March: Blogging &#8220;fad&#8221; questioned - celebs are stuck for words April: Google buys online ads company Doubleclick for $3.1 billion May: Companies lay down strict blogging policies June: London 2012 logo sparks debate and ridicule [...]</p>]]></content:encoded>
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	<item>
		<title>By: My-Ad-Sense</title>
		<link>http://gigaom.com/2007/04/13/google-buys-doubleclick/#comment-747548</link>
		<dc:creator>My-Ad-Sense</dc:creator>
		<pubDate>Thu, 06 Dec 2007 19:20:32 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/2007/04/13/google-buys-doubleclick/#comment-747548</guid>
		<description>&lt;p&gt;[...] 5. &#8220;Google for Display&#8221; - who is it going to be? Now we know why Google bought DoubleClick. [...]&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>[...] 5. &#8220;Google for Display&#8221; &#8211; who is it going to be? Now we know why Google bought DoubleClick. [...]</p>]]></content:encoded>
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	<item>
		<title>By: Mit sted på nettet &#187; Blog Archive &#187; Microsoft køber aQuantive</title>
		<link>http://gigaom.com/2007/04/13/google-buys-doubleclick/#comment-572964</link>
		<dc:creator>Mit sted på nettet &#187; Blog Archive &#187; Microsoft køber aQuantive</dc:creator>
		<pubDate>Sat, 22 Sep 2007 06:58:36 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/2007/04/13/google-buys-doubleclick/#comment-572964</guid>
		<description>&lt;p&gt;[...] har nu gjort hvad Google gjorde tidligere ved at købe sig ind i en online reklame forretning. Ikke en butik jeg kender som man [...]&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>[...] har nu gjort hvad Google gjorde tidligere ved at købe sig ind i en online reklame forretning. Ikke en butik jeg kender som man [...]</p>]]></content:encoded>
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	<item>
		<title>By: Google, Ask, Yahoo, MS and other Search News &#124; YugaTech &#124; Philippine Technology News &#38; Reviews</title>
		<link>http://gigaom.com/2007/04/13/google-buys-doubleclick/#comment-371277</link>
		<dc:creator>Google, Ask, Yahoo, MS and other Search News &#124; YugaTech &#124; Philippine Technology News &#38; Reviews</dc:creator>
		<pubDate>Sat, 21 Jul 2007 22:41:40 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/2007/04/13/google-buys-doubleclick/#comment-371277</guid>
		<description>&lt;p&gt;[...] Feedburner, geospatial photo-sharing service PeakStream, online presentation software Zenter,DoubleClick, communications security Postini, VOIP phone aggregation Grand Central. ImageAmerica is in the high [...]&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>[...] Feedburner, geospatial photo-sharing service PeakStream, online presentation software Zenter,DoubleClick, communications security Postini, VOIP phone aggregation Grand Central. ImageAmerica is in the high [...]</p>]]></content:encoded>
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	<item>
		<title>By: Because Its Possible.com &#187; Bubblr - The Web2.0 bubble?</title>
		<link>http://gigaom.com/2007/04/13/google-buys-doubleclick/#comment-127438</link>
		<dc:creator>Because Its Possible.com &#187; Bubblr - The Web2.0 bubble?</dc:creator>
		<pubDate>Thu, 31 May 2007 12:41:28 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/2007/04/13/google-buys-doubleclick/#comment-127438</guid>
		<description>&lt;p&gt;[...] So how will these companies make money, well of course ads&#8230;sound familiar yet? So Google buys DoubleClick for $3.1 billion. Which makes sense in my opinion, DoubleClick is the ad agency (lest Google), and has a lot of [...]&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>[...] So how will these companies make money, well of course ads&#8230;sound familiar yet? So Google buys DoubleClick for $3.1 billion. Which makes sense in my opinion, DoubleClick is the ad agency (lest Google), and has a lot of [...]</p>]]></content:encoded>
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	<item>
		<title>By: Richard</title>
		<link>http://gigaom.com/2007/04/13/google-buys-doubleclick/#comment-104411</link>
		<dc:creator>Richard</dc:creator>
		<pubDate>Wed, 16 May 2007 21:42:20 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/2007/04/13/google-buys-doubleclick/#comment-104411</guid>
		<description>&lt;p&gt;Other prominent members in this space include ScreenTonic (acquired by Microsoft just over a week ago), DoubleClick (acquired by Google), TellMe (acquired by Microsoft) and more.&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>Other prominent members in this space include ScreenTonic (acquired by Microsoft just over a week ago), DoubleClick (acquired by Google), TellMe (acquired by Microsoft) and more.</p>]]></content:encoded>
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		<title>By: GigaOM &#187; Yahoo makes its move, sangs an ad-exchange</title>
		<link>http://gigaom.com/2007/04/13/google-buys-doubleclick/#comment-104410</link>
		<dc:creator>GigaOM &#187; Yahoo makes its move, sangs an ad-exchange</dc:creator>
		<pubDate>Mon, 30 Apr 2007 07:01:45 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/2007/04/13/google-buys-doubleclick/#comment-104410</guid>
		<description>&lt;p&gt;[...] A few weeks after Google made an astonishing $3.1 billion bid for DoubleClick, The New York Times is reporting that Yahoo will acquire the remaining 80% of New York-based Right Media, an online ad-exchange company, backed by Redpoint Ventures, for about $680 million. Yahoo had previously bought 20% of Right Media. [...]&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>[...] A few weeks after Google made an astonishing $3.1 billion bid for DoubleClick, The New York Times is reporting that Yahoo will acquire the remaining 80% of New York-based Right Media, an online ad-exchange company, backed by Redpoint Ventures, for about $680 million. Yahoo had previously bought 20% of Right Media. [...]</p>]]></content:encoded>
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