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	<title>Comments on: Google&#8217;s 2006 Money Shot, $10 billion in revenues</title>
	<atom:link href="http://gigaom.com/2007/01/31/google-crosses-10-billion-in-sales/feed/" rel="self" type="application/rss+xml" />
	<link>http://gigaom.com/2007/01/31/google-crosses-10-billion-in-sales/</link>
	<description>The Business of Technology</description>
	<pubDate>Fri, 21 Nov 2008 09:46:41 +0000</pubDate>
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		<title>By: A Look Back At A Very Google 2007 - GigaOM</title>
		<link>http://gigaom.com/2007/01/31/google-crosses-10-billion-in-sales/#comment-797507</link>
		<dc:creator>A Look Back At A Very Google 2007 - GigaOM</dc:creator>
		<pubDate>Mon, 24 Dec 2007 06:15:58 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/2007/01/31/google-crosses-10-billion-in-sales/#comment-797507</guid>
		<description>&lt;p&gt;[...] January 2007: Crosses $10 billion in sales. [...]&lt;/p&gt;
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		<content:encoded><![CDATA[<p>[...] January 2007: Crosses $10 billion in sales. [...]</p>
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		<title>By: A Very Google 2007: A Look Back - GigaOM</title>
		<link>http://gigaom.com/2007/01/31/google-crosses-10-billion-in-sales/#comment-796415</link>
		<dc:creator>A Very Google 2007: A Look Back - GigaOM</dc:creator>
		<pubDate>Sun, 23 Dec 2007 21:08:38 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/2007/01/31/google-crosses-10-billion-in-sales/#comment-796415</guid>
		<description>&lt;p&gt;[...] January 2007: Crosses $10 billion in sales. [...]&lt;/p&gt;
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		<content:encoded><![CDATA[<p>[...] January 2007: Crosses $10 billion in sales. [...]</p>
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		<title>By: Om Malik</title>
		<link>http://gigaom.com/2007/01/31/google-crosses-10-billion-in-sales/#comment-86228</link>
		<dc:creator>Om Malik</dc:creator>
		<pubDate>Tue, 06 Feb 2007 03:26:33 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/2007/01/31/google-crosses-10-billion-in-sales/#comment-86228</guid>
		<description>&lt;p&gt;Thanks Dave, &lt;/p&gt;

&lt;p&gt;I was trying to link to the consensus revenues number.  &lt;/p&gt;

&lt;p&gt;I am still checking with folks within the analyst community and see how they report their numbers, just to make sure. &lt;/p&gt;

&lt;p&gt;to be fair, 20% increase  is pretty darn good. i am still trying to find a similar growth story in any business at this revenue level. &lt;/p&gt;

&lt;p&gt;but then when the stock is hovering at $500 a share, 20% isn't enough.&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>Thanks Dave, </p>
<p>I was trying to link to the consensus revenues number.  </p>
<p>I am still checking with folks within the analyst community and see how they report their numbers, just to make sure. </p>
<p>to be fair, 20% increase  is pretty darn good. i am still trying to find a similar growth story in any business at this revenue level. </p>
<p>but then when the stock is hovering at $500 a share, 20% isn&#8217;t enough.</p>
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		<title>By: Dave</title>
		<link>http://gigaom.com/2007/01/31/google-crosses-10-billion-in-sales/#comment-86218</link>
		<dc:creator>Dave</dc:creator>
		<pubDate>Tue, 06 Feb 2007 01:24:10 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/2007/01/31/google-crosses-10-billion-in-sales/#comment-86218</guid>
		<description>&lt;p&gt;Om, your yahoo link didn't shed any light on the issue.  I am attaching a AP story excerpt which confirms the ex-TAC comaprison thesis.&lt;/p&gt;

&lt;p&gt;AP
Google 4Q Earnings Nearly Triple
Wednesday January 31, 11:02 pm ET
By Michael Liedtke, AP Business Writer
Google 4Q Earnings Nearly Triple to Sprint Past Analyst Expectations&lt;/p&gt;

&lt;p&gt;SAN FRANCISCO (AP) -- Google Inc.'s fourth-quarter profit nearly tripled as the online search engine leader once again sprinted past analyst expectations, &lt;/p&gt;

&lt;p&gt;&#8230;
The company's revenue for the period totaled $3.2 billion, a 67 percent increase from $1.92 billion in the prior year.&lt;/p&gt;

&lt;p&gt;After subtracting commissions paid to its advertising partners, Google's fourth-quarter revenue was $2.23 billion. That also exceeded the average analyst estimate of $2.19 billion and represented a 20 percent increase from the third quarter.&lt;/p&gt;

&lt;p&gt;The sequential change in Google's quarterly revenue is closely watched by investors. Besides exceeding analyst expectations, Google's sequential revenue growth also outpaced the 15 percent increase posted by Yahoo Inc., which operates the Internet's second-largest advertising network.&lt;/p&gt;

&lt;p&gt;Through December, Google held a 47 percent share of the U.S. search market, compared with 28 percent for Yahoo, according to comScore Media Metrix.&lt;/p&gt;

&lt;p&gt;For all of 2006, Google earned $3.08 billion, or $9.94 per share, on revenue of $10.6 billion. That compared with net income of $1.47 billion, or $5.02 per share, on revenue of $6.1 billion.&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>Om, your yahoo link didn&#8217;t shed any light on the issue.  I am attaching a AP story excerpt which confirms the ex-TAC comaprison thesis.</p>
<p>AP<br />
Google 4Q Earnings Nearly Triple<br />
Wednesday January 31, 11:02 pm ET<br />
By Michael Liedtke, AP Business Writer<br />
Google 4Q Earnings Nearly Triple to Sprint Past Analyst Expectations</p>
<p>SAN FRANCISCO (AP) &#8212; Google Inc.&#8217;s fourth-quarter profit nearly tripled as the online search engine leader once again sprinted past analyst expectations, </p>
<p>&#8230;<br />
The company&#8217;s revenue for the period totaled $3.2 billion, a 67 percent increase from $1.92 billion in the prior year.</p>
<p>After subtracting commissions paid to its advertising partners, Google&#8217;s fourth-quarter revenue was $2.23 billion. That also exceeded the average analyst estimate of $2.19 billion and represented a 20 percent increase from the third quarter.</p>
<p>The sequential change in Google&#8217;s quarterly revenue is closely watched by investors. Besides exceeding analyst expectations, Google&#8217;s sequential revenue growth also outpaced the 15 percent increase posted by Yahoo Inc., which operates the Internet&#8217;s second-largest advertising network.</p>
<p>Through December, Google held a 47 percent share of the U.S. search market, compared with 28 percent for Yahoo, according to comScore Media Metrix.</p>
<p>For all of 2006, Google earned $3.08 billion, or $9.94 per share, on revenue of $10.6 billion. That compared with net income of $1.47 billion, or $5.02 per share, on revenue of $6.1 billion.</p>
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		<title>By: Dave</title>
		<link>http://gigaom.com/2007/01/31/google-crosses-10-billion-in-sales/#comment-86220</link>
		<dc:creator>Dave</dc:creator>
		<pubDate>Tue, 06 Feb 2007 01:07:10 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/2007/01/31/google-crosses-10-billion-in-sales/#comment-86220</guid>
		<description>&lt;p&gt;Thanks for checking.  Here is the issue:&lt;/p&gt;

&lt;p&gt;The $3.2 bn number you site on the top is the gross revenue figure:
"Google just reported1 its fourth quarter 2006 sales of $3.2 billion.."&lt;/p&gt;

&lt;p&gt;where as, the number you quote in the bottom is the number (ex-TAC), which is how most analysts look at it, hence the discrepancy.
 "For the fourth quarter 2006, the high end revenue expectation were $2.31 billion. This is a moon shot.."&lt;/p&gt;

&lt;p&gt;If you look at Google's rev-ex TAC ($3.2 bn less TAC of $976 mm) of $2.2 bn which is lower than the high analyst estimates of $2.3 bn.&lt;/p&gt;

&lt;p&gt;Still very impressive growth but not the moonshot type story.&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>Thanks for checking.  Here is the issue:</p>
<p>The $3.2 bn number you site on the top is the gross revenue figure:<br />
&#8220;Google just reported1 its fourth quarter 2006 sales of $3.2 billion..&#8221;</p>
<p>where as, the number you quote in the bottom is the number (ex-TAC), which is how most analysts look at it, hence the discrepancy.<br />
 &#8220;For the fourth quarter 2006, the high end revenue expectation were $2.31 billion. This is a moon shot..&#8221;</p>
<p>If you look at Google&#8217;s rev-ex TAC ($3.2 bn less TAC of $976 mm) of $2.2 bn which is lower than the high analyst estimates of $2.3 bn.</p>
<p>Still very impressive growth but not the moonshot type story.</p>
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		<title>By: Om Malik</title>
		<link>http://gigaom.com/2007/01/31/google-crosses-10-billion-in-sales/#comment-86222</link>
		<dc:creator>Om Malik</dc:creator>
		<pubDate>Tue, 06 Feb 2007 00:15:32 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/2007/01/31/google-crosses-10-billion-in-sales/#comment-86222</guid>
		<description>&lt;p&gt;Actually, I just checked the data, and everyone seems to be using the TAC-inclusive data in the estimates. &lt;a href="http://finance.yahoo.com/q/ae?s=GOOG" rel="nofollow"&gt;Link&lt;/a&gt;. The estimates are the same (or close enough) to the numbers on some of the research reports I have. &lt;/p&gt;

&lt;p&gt;They grew 19% ex-TAC (Q-o-Q) and 73% (y-over-y for the 4Q)&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>Actually, I just checked the data, and everyone seems to be using the TAC-inclusive data in the estimates. <a href="http://finance.yahoo.com/q/ae?s=GOOG" rel="nofollow">Link</a>. The estimates are the same (or close enough) to the numbers on some of the research reports I have. </p>
<p>They grew 19% ex-TAC (Q-o-Q) and 73% (y-over-y for the 4Q)</p>
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		<title>By: Om Malik</title>
		<link>http://gigaom.com/2007/01/31/google-crosses-10-billion-in-sales/#comment-86224</link>
		<dc:creator>Om Malik</dc:creator>
		<pubDate>Mon, 05 Feb 2007 23:59:17 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/2007/01/31/google-crosses-10-billion-in-sales/#comment-86224</guid>
		<description>&lt;p&gt;Dave,&lt;/p&gt;

&lt;p&gt;thanks for the post. I am checking into this. the revenue estimates on some of the random reports i get from wall street firms don't indicate that the revenue numbers are ex-TAC. Regardless, I will check and recheck this and update the post accordingly.&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>Dave,</p>
<p>thanks for the post. I am checking into this. the revenue estimates on some of the random reports i get from wall street firms don&#8217;t indicate that the revenue numbers are ex-TAC. Regardless, I will check and recheck this and update the post accordingly.</p>
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		<title>By: dave</title>
		<link>http://gigaom.com/2007/01/31/google-crosses-10-billion-in-sales/#comment-86226</link>
		<dc:creator>dave</dc:creator>
		<pubDate>Mon, 05 Feb 2007 23:47:00 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/2007/01/31/google-crosses-10-billion-in-sales/#comment-86226</guid>
		<description>&lt;p&gt;Om,&lt;/p&gt;

&lt;p&gt;I find your posts usually insightful, but looks like lately in order to come up with catchy headlines, you are ignoring your journalistic roots and not checking your data for accuracy.&lt;/p&gt;

&lt;p&gt;Agree with Keith and Darren comments earlier that the revenue beat was minimal if you compare the right revenue figures!&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>Om,</p>
<p>I find your posts usually insightful, but looks like lately in order to come up with catchy headlines, you are ignoring your journalistic roots and not checking your data for accuracy.</p>
<p>Agree with Keith and Darren comments earlier that the revenue beat was minimal if you compare the right revenue figures!</p>
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		<title>By: Oh Well</title>
		<link>http://gigaom.com/2007/01/31/google-crosses-10-billion-in-sales/#comment-86216</link>
		<dc:creator>Oh Well</dc:creator>
		<pubDate>Mon, 05 Feb 2007 00:59:09 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/2007/01/31/google-crosses-10-billion-in-sales/#comment-86216</guid>
		<description>&lt;p&gt;Wasn't Yahoo the unstoppable internet juggernaut a decade ago? They ran out of steam and their share price is somewhere under $30 now.  Once the growth slows&#8230;sell those shares before it does.&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>Wasn&#8217;t Yahoo the unstoppable internet juggernaut a decade ago? They ran out of steam and their share price is somewhere under $30 now.  Once the growth slows&#8230;sell those shares before it does.</p>
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		<title>By: Chris</title>
		<link>http://gigaom.com/2007/01/31/google-crosses-10-billion-in-sales/#comment-86212</link>
		<dc:creator>Chris</dc:creator>
		<pubDate>Fri, 02 Feb 2007 18:52:23 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/2007/01/31/google-crosses-10-billion-in-sales/#comment-86212</guid>
		<description>&lt;p&gt;Doesn't this make GOOG the first internet-based firm to reach eight (8) figures in top-line during a calendar year?  Seems like a milestone for the sector worth calling out in recognition of this.&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>Doesn&#8217;t this make GOOG the first internet-based firm to reach eight (8) figures in top-line during a calendar year?  Seems like a milestone for the sector worth calling out in recognition of this.</p>
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		<title>By: Om Malik</title>
		<link>http://gigaom.com/2007/01/31/google-crosses-10-billion-in-sales/#comment-86214</link>
		<dc:creator>Om Malik</dc:creator>
		<pubDate>Fri, 02 Feb 2007 13:47:10 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/2007/01/31/google-crosses-10-billion-in-sales/#comment-86214</guid>
		<description>&lt;p&gt;hit the cover&#8230; right. i guess, my cricket roots sometime get the better of me at times. ;-) thanks pete.&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>hit the cover&#8230; right. i guess, my cricket roots sometime get the better of me at times. ;-) thanks pete.</p>
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		<title>By: Pete Kazanjy</title>
		<link>http://gigaom.com/2007/01/31/google-crosses-10-billion-in-sales/#comment-86210</link>
		<dc:creator>Pete Kazanjy</dc:creator>
		<pubDate>Fri, 02 Feb 2007 07:14:31 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/2007/01/31/google-crosses-10-billion-in-sales/#comment-86210</guid>
		<description>&lt;p&gt;Om, it's "hit the cover" off the ball.  There's only one cover on a baseball.&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>Om, it&#8217;s &#8220;hit the cover&#8221; off the ball.  There&#8217;s only one cover on a baseball.</p>
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		<title>By: Spud</title>
		<link>http://gigaom.com/2007/01/31/google-crosses-10-billion-in-sales/#comment-86208</link>
		<dc:creator>Spud</dc:creator>
		<pubDate>Thu, 01 Feb 2007 22:01:35 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/2007/01/31/google-crosses-10-billion-in-sales/#comment-86208</guid>
		<description>&lt;p&gt;Google is going from strength to strength. The competition is falling further and further behind.&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>Google is going from strength to strength. The competition is falling further and further behind.</p>
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		<title>By: Matt</title>
		<link>http://gigaom.com/2007/01/31/google-crosses-10-billion-in-sales/#comment-86196</link>
		<dc:creator>Matt</dc:creator>
		<pubDate>Thu, 01 Feb 2007 17:06:13 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/2007/01/31/google-crosses-10-billion-in-sales/#comment-86196</guid>
		<description>&lt;p&gt;I've been to Google's HQ and it is really not that impressive. &lt;/p&gt;

&lt;p&gt;Kind of stuffy if you ask me&#8230;&lt;/p&gt;

&lt;p&gt;It's a Wizard of Oz situation.&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>I&#8217;ve been to Google&#8217;s HQ and it is really not that impressive. </p>
<p>Kind of stuffy if you ask me&#8230;</p>
<p>It&#8217;s a Wizard of Oz situation.</p>
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		<title>By: Darren</title>
		<link>http://gigaom.com/2007/01/31/google-crosses-10-billion-in-sales/#comment-86198</link>
		<dc:creator>Darren</dc:creator>
		<pubDate>Thu, 01 Feb 2007 16:30:13 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/2007/01/31/google-crosses-10-billion-in-sales/#comment-86198</guid>
		<description>&lt;p&gt;Keith is right. You need to correct your reporting ASAP - Wall Street consensus estimates are based on ex-TAC numbers. Google beat but only modestly (esp. compared to previous quarters).&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>Keith is right. You need to correct your reporting ASAP - Wall Street consensus estimates are based on ex-TAC numbers. Google beat but only modestly (esp. compared to previous quarters).</p>
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		<title>By: Brian</title>
		<link>http://gigaom.com/2007/01/31/google-crosses-10-billion-in-sales/#comment-86204</link>
		<dc:creator>Brian</dc:creator>
		<pubDate>Thu, 01 Feb 2007 16:03:04 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/2007/01/31/google-crosses-10-billion-in-sales/#comment-86204</guid>
		<description>&lt;p&gt;Sojo - I totally agree with you and that will be the demise of this companies revenue in the long term.  &lt;/p&gt;

&lt;p&gt;I am amazed that Wall Street does not challenge the numbers more on that revenue yet find it comical that Sarbanes Oxley forces more traditional companies to disclose why they bought to much toner..&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>Sojo - I totally agree with you and that will be the demise of this companies revenue in the long term.  </p>
<p>I am amazed that Wall Street does not challenge the numbers more on that revenue yet find it comical that Sarbanes Oxley forces more traditional companies to disclose why they bought to much toner..</p>
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