In-game advertising is a popular subject nowadays. With in-game advertising becoming more and more popular as a way to earn extra revenue from gaming or to fund your project outright, there are plenty of opportunites out there to profit. What better way to pay for your game than to sell prime advertising space in the virtual world? At least that’s what K2 Network had to be thinking when they signed a deal with Double Fusion.
Double Fusion, an in-game advertising firm that recently secured extra capital, has recently signed a deal with K2 Network to provide advertising for the company’s game, War Rock. War Rock is an online FPS (First Person Shooter) that, while free to play, offers enhanced services and items to players who are willing to pay. The game is currently in late stages of beta and is due to ship next month.