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Apple has unveiled yet another overpriced product into a saturated market. It should sell like crazy. Like many people, I had my doubts about Apple entering the already cluttered phone market. With so many major players making so many great handsets already, is there room for […]

Apple has unveiled yet another overpriced product into a saturated market. It should sell like crazy.

Like many people, I had my doubts about Apple entering the already cluttered phone market. With so many major players making so many great handsets already, is there room for Apple?

It occurred to me recently that Apple has not invented much. Apple did not invent the computer, but they certainly did well when they released the Apple II which brought computers out of the hobbyists garage and into homes and offices. A few years later they did it when they unveiled the Macintosh which once again dictated the path of the entire industry. Despite having less power and a higher price tag, the Mac was a hit.

Years later the iPod was released. It was more expensive and had less features than many competitors at the time. Many people didn’t give it a chance to survive in a market where several other hard drive based portable players existed. Time has shown how well those predictions faired.

Apple’s success seems to rest on the ability to take existing technology and make it not suck.

I have been a phone geek for years. I’ve owned many handsets by many different companies and have had service with several different networks. For a time I had a few phones from which I could choose depending on what I was doing that day. My experience with many phones has led me to the conclusion that they all suck.

My current phone is amazingly popular and for the life of me I can’t figure out why. The interface’s ugly looks would be forgiven if it were at least fast, it takes far to many key-presses to do simple tasks, nothing works like you would expect a phone to work in 2007. Great technology is not so great when it’s such a pain to use.

Other phones I’ve used have had easy to use menu systems that were consistent and concise… but were ugly and had few features. Others have been so buggy that I had to reboot them more often than my first Windows PC. Far too many have had bad battery life requiring me to charge them once a day or else I would wake up to a dead phone. Never mind the fact that battery life was far worse if I actually talked on it during that day.

From everything I have seen, it appears that Apple may be releasing the phone I’ve always wanted. Lots of features, beautiful interface, and most importantly, a cool geek-toy. I expect we’ll see the iPhone pop up in movies as the main characters phone-of-choice very soon just as Macs and iPods are in nearly every flick you see today. It’s sure to be a hit for the same reason their other products are. Apple knows how to make technology fit people. If the iPhone continues this tradition, I can’t wait to get my hands on one.

  1. The UI is the biggest determining factor for me. I have never felt that manufacturers or carriers placed much emphasis on the end user customization of their phone and it’s appearance. Well, unless you count the Paris Hilton types, who add jewels and pink faceplate’s.

    Many phones are too restricted with the interface and the buttons. Why does left arrow have to be the shortcut for a new text message? Why does pressing up launch the Verizon Mobile Web, if I don’t have that feature, why can’t I remap it? Annoyance. Plain and simple.

    Although I have had Verizon service for nearly 7 years, I would gladly switch carriers for this phone. I’ve never had a problem with Verizon ever, but the UI of the iPhone is too promising to pass up.

    I will be looking at the iPhone closer to October when my contract expires.

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  2. Would be nice if they opened the phone to different providers, such as Verizon.

    I’ll wait and see what happens on this phone. My phone contract expired this past weekend, and I’ll be getting a new phone, but with a one year contract this time.

    I’ll save my money and get a new Laptop sometime late summer…

    – Chris

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  3. “Would be nice if they opened the phone to different providers, such as Verizon.”

    A lot of new phones are exclusive to a specific provider for a certain amount of time, and remember this thing isn’t even out yet. Cingular’s contract is until 2009 (from what I’ve read) and after that who knows what will happen?

    I think we should define what we mean by “hit.” I think by the end of next year Apple can hit 10 mil. handsets (is that worldwide or just US?), but I think the price is going to turn a lot of people away (the ones who forget that it has a Nano and a Nano with the most advanced iPod interface ever).

    “I expect we’ll see the iPhone pop up in movies as the main characters phone-of-choice very soon just as Macs and iPods are in nearly every flick you see today.”

    2008 season of 24. Watch. Also if Sony didn’t seem to own James Bond (count how many Vaio’s are in that film, and a country club uses Blu-Ray in it’s CCTV system) I could definitely see it in there too.

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  4. Marc D has hit the nail on the head. Apple iPhone is going to be big because of the UI. I can’t wait to get me one. as i am in canada i need to wait and see who gets the rights to this baby. (i nvere wanted a BlackBerry as it didn’t have what i waneted in terms of features…iPhone changes that)

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  5. [...] Tags: Apple Blog Apple “Apple’s success seems to rest on the ability to take existing technology and make it not suck.” (from The Apple Blog) [...]

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  6. Sebhelyesfarku Monday, January 15, 2007

    “My current phone is amazingly popular and for the life of me I can’t figure out why.
    Other phones I’ve used have had easy to use menu systems that were consistent and concise… but were ugly and had few features.”

    Well because you’re a retard with a RAZR and tried only crap phones it doesn’t mean that all phones are crap.

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  7. “as i am in canada i need to wait and see who gets the rights to this baby”

    My guess is Rogers, as they use SIM cards like Cingular and they are bigger than the other SIM card users (I cant remember if that means they are CDMA or GSM). I use Bell, so I’ll have to pay them to end my service plan early.

    The fact that the UK is getting it in Q4 is promising…I assume we will get it then too.

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  8. “Well because you’re a retard with a RAZR and tried only crap phones it doesn’t mean that all phones are crap.” – Sebhelyesfarku

    I don’t have a RAZR but my Sony-Ericsson is crap. As were all the other cell phones I’ve ever owned or used. Crap, crap, and more crap.

    I’d love to hear about this miracle phone that isn’t crap, Sebhelyesfarku, if indeed you even know of one. I’m sure millions of other unhappy cell phone users would love to know this too.

    Please share with us your infinite cell phone wisdom.

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  9. Kinda reminds me of this

    “Democracy is the worst form of government except all of the others that have been tried before.” -Winston Churchill

    I don’t have a RAZR either but my Samsung A900 is, well, crap as well. The iPhone looks like it does a lot of things better, but it also will do some things worse (namely battery life and durability), I’ll have to wait until I have one in hand to play with.

    “My guess is Rogers, as they use SIM cards like Cingular and they are bigger than the other SIM card users (I cant remember if that means they are CDMA or GSM). I use Bell, so I’ll have to pay them to end my service plan early.”

    As far as I know SIM = GSM for the most part. I’ve also heard that AT&T is partnering with Rogers in Canada so perhaps…

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  10. You must be kidding about the battery life. It is only 5 hours on the iPhone. That is ridiculously low.

    But yeah, I still think the iPhone is cool, Apple really knows how to make people excited about their products.

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