Why people play games?

People enjoy the sense of accomplishment that a game gives them after completing set tasks, or the freedom to explore a new world… more at GigaGamez.

Related research and analysis from GigaOM Pro:
Subscriber content. Sign up for a free trial.

• Why iPad 2 Will Lead Consumers Into the Post-PC Era
• The Near-Term Evolution of Social Commerce
• Content Farms: The Players, The Benefits, The Risks