Comments on: BK Games May Have Sold Well, But Will It Work For Others? http://gigaom.com/2006/12/27/bk-games-may-have-sold-well-but-will-it-work-for-others/ Fri, 10 Feb 2012 22:46:13 +0000 hourly 1 http://wordpress.com/ By: Adam P. http://gigaom.com/2006/12/27/bk-games-may-have-sold-well-but-will-it-work-for-others/#comment-130878 Fri, 29 Dec 2006 15:22:00 +0000 http://gigagamez.wordpress.com/2006/12/27/bk-games-may-have-sold-well-but-will-it-work-for-others/#comment-130878 I just can’t believe that they are making a movie based on a fast food franchise!?! This just goes to show what extents big corporations/franchises will go to make a buck.

What’s next the Ronald McDonald McHappy movie?!? I wouldn’t be surprised after this development.

]]> By: Jurrie Hobers http://gigaom.com/2006/12/27/bk-games-may-have-sold-well-but-will-it-work-for-others/#comment-130877 Thu, 28 Dec 2006 10:00:32 +0000 http://gigagamez.wordpress.com/2006/12/27/bk-games-may-have-sold-well-but-will-it-work-for-others/#comment-130877 well, I think this is a great example of something that works well for BK. But like with any other form of marketing, not all things that work for one company will work for others too.

First of all I think this has worked for BK as they were the first with this idea on this scale and in this form. This gives them credits and lots of wom (and lots of free publicity as well)

I hope this way of looking to alternative ways of getting notices in a sensible way and form will get a lot of spin offs and will generate more inventive marketing campaigns, as I am personally a big believer in this form of getting your brand noticed and embraced.

I will follow this with more than great interest!

regards,
Jurrie

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