New CBS Interactive head Quincy Smith has drafted more Silicon Valley help for the big-eye network, signing former Yahoo exec Michael Marquez as VP of strategy and corporate development — New York speak for “he’ll be the guy signing up the startups who will help us get mo’ digital.”
In a Media Daily report today, Marquez says he’s there to help figure out how to make all of CBS’s assets more interactive:
Going across the board from TV, radio, outdoor, we’re looking to accelerate digital across all of those areas. In some cases acquisition will be the best way to do that.
Marquez, who departed Yahoo two weeks ago, oversaw the search concern’s acquisition of 15 companies, including Oddpost, Verdisoft, del.icio.us, Bix and Jumpcut, according to the Media Daily report.