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	<title>Comments on: NewsGator, Edelman Build Ad Widgets</title>
	<atom:link href="http://gigaom.com/2006/12/18/newsgator-and-edelman-build-ad-widgets/feed/" rel="self" type="application/rss+xml" />
	<link>http://gigaom.com/2006/12/18/newsgator-and-edelman-build-ad-widgets/</link>
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		<title>By: RSS and Banner Ads get married : Exclusive Concepts Blog</title>
		<link>http://gigaom.com/2006/12/18/newsgator-and-edelman-build-ad-widgets/#comment-130177</link>
		<dc:creator><![CDATA[RSS and Banner Ads get married : Exclusive Concepts Blog]]></dc:creator>
		<pubDate>Tue, 03 Jul 2007 12:39:43 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/2006/12/18/newsgator-and-edelman-build-ad-widgets/#comment-130177</guid>
		<description><![CDATA[&lt;p&gt;[...] You can read more about it here. [...]&lt;/p&gt;]]></description>
		<content:encoded><![CDATA[<p>[...] You can read more about it here. [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Adam Zand</title>
		<link>http://gigaom.com/2006/12/18/newsgator-and-edelman-build-ad-widgets/#comment-130176</link>
		<dc:creator><![CDATA[Adam Zand]]></dc:creator>
		<pubDate>Tue, 19 Dec 2006 14:15:39 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/2006/12/18/newsgator-and-edelman-build-ad-widgets/#comment-130176</guid>
		<description><![CDATA[&lt;p&gt;Steve and Liz,
Why curated?
Why for Edelman clients only?
In general, what is the burning need for this &quot;innovation&quot;?&lt;/p&gt;]]></description>
		<content:encoded><![CDATA[<p>Steve and Liz,<br />
Why curated?<br />
Why for Edelman clients only?<br />
In general, what is the burning need for this &#8220;innovation&#8221;?</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Marshall Kirkpatrick</title>
		<link>http://gigaom.com/2006/12/18/newsgator-and-edelman-build-ad-widgets/#comment-130175</link>
		<dc:creator><![CDATA[Marshall Kirkpatrick]]></dc:creator>
		<pubDate>Mon, 18 Dec 2006 22:13:43 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/2006/12/18/newsgator-and-edelman-build-ad-widgets/#comment-130175</guid>
		<description><![CDATA[&lt;p&gt;New version of Newsgator Online is long overdue.  That&#039;s great to hear.&lt;/p&gt;]]></description>
		<content:encoded><![CDATA[<p>New version of Newsgator Online is long overdue.  That&#8217;s great to hear.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Steve Rubel</title>
		<link>http://gigaom.com/2006/12/18/newsgator-and-edelman-build-ad-widgets/#comment-130174</link>
		<dc:creator><![CDATA[Steve Rubel]]></dc:creator>
		<pubDate>Mon, 18 Dec 2006 19:35:19 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/2006/12/18/newsgator-and-edelman-build-ad-widgets/#comment-130174</guid>
		<description><![CDATA[&lt;p&gt;Liz has it right. - steve&lt;/p&gt;]]></description>
		<content:encoded><![CDATA[<p>Liz has it right. &#8211; steve</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Liz Gannes</title>
		<link>http://gigaom.com/2006/12/18/newsgator-and-edelman-build-ad-widgets/#comment-130173</link>
		<dc:creator><![CDATA[Liz Gannes]]></dc:creator>
		<pubDate>Mon, 18 Dec 2006 16:59:46 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/2006/12/18/newsgator-and-edelman-build-ad-widgets/#comment-130173</guid>
		<description><![CDATA[&lt;p&gt;jd --&lt;/p&gt;

&lt;p&gt;As I understand it, the ad displays in fresh content from feeds selected by the advertiser, as well as comments left on the page. So it&#039;s not just a static link to a discussion page.&lt;/p&gt;]]></description>
		<content:encoded><![CDATA[<p>jd &#8211;</p>
<p>As I understand it, the ad displays in fresh content from feeds selected by the advertiser, as well as comments left on the page. So it&#8217;s not just a static link to a discussion page.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: John Dowdell</title>
		<link>http://gigaom.com/2006/12/18/newsgator-and-edelman-build-ad-widgets/#comment-130172</link>
		<dc:creator><![CDATA[John Dowdell]]></dc:creator>
		<pubDate>Mon, 18 Dec 2006 16:22:55 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/2006/12/18/newsgator-and-edelman-build-ad-widgets/#comment-130172</guid>
		<description><![CDATA[&lt;p&gt;Sorry, I&#039;m not clear on this yet&#8230; are we talking about traditionally-placed banner ads which link out to discussion pages elsewhere? &lt;/p&gt;

&lt;p&gt;If there&#039;s a &quot;widget&quot;, where does it live, what does it do? &lt;/p&gt;

&lt;p&gt;tx, jd&lt;/p&gt;]]></description>
		<content:encoded><![CDATA[<p>Sorry, I&#8217;m not clear on this yet&#8230; are we talking about traditionally-placed banner ads which link out to discussion pages elsewhere? </p>
<p>If there&#8217;s a &#8220;widget&#8221;, where does it live, what does it do? </p>
<p>tx, jd</p>
]]></content:encoded>
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	<item>
		<title>By: BostonScott</title>
		<link>http://gigaom.com/2006/12/18/newsgator-and-edelman-build-ad-widgets/#comment-130171</link>
		<dc:creator><![CDATA[BostonScott]]></dc:creator>
		<pubDate>Mon, 18 Dec 2006 15:22:01 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/2006/12/18/newsgator-and-edelman-build-ad-widgets/#comment-130171</guid>
		<description><![CDATA[&lt;p&gt;Interesting concept&#8230; Rather than promote to the customer, we are engaging the customer. Rather than trying to simply broaden our customer base, we are trying to deepen our customer base. We&#039;re getting people who buy our product to discuss new healthy dishes - so they buy more of our product&#8230; and perhaps tell some friends.&lt;/p&gt;

&lt;p&gt;These are not unique ideas, but they are good ones, and I am glad to see them being implemented. If implemented well, this could be great. If not, the results will be limp. &lt;/p&gt;

&lt;p&gt;If you want to witness the revolution, turn off the TV!&lt;/p&gt;]]></description>
		<content:encoded><![CDATA[<p>Interesting concept&#8230; Rather than promote to the customer, we are engaging the customer. Rather than trying to simply broaden our customer base, we are trying to deepen our customer base. We&#8217;re getting people who buy our product to discuss new healthy dishes &#8211; so they buy more of our product&#8230; and perhaps tell some friends.</p>
<p>These are not unique ideas, but they are good ones, and I am glad to see them being implemented. If implemented well, this could be great. If not, the results will be limp. </p>
<p>If you want to witness the revolution, turn off the TV!</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Joey</title>
		<link>http://gigaom.com/2006/12/18/newsgator-and-edelman-build-ad-widgets/#comment-130170</link>
		<dc:creator><![CDATA[Joey]]></dc:creator>
		<pubDate>Mon, 18 Dec 2006 13:48:09 +0000</pubDate>
		<guid isPermaLink="false">http://gigaom.wordpress.com/2006/12/18/newsgator-and-edelman-build-ad-widgets/#comment-130170</guid>
		<description><![CDATA[&lt;p&gt;I don&#039;t know if it is the same, but quite annoying is the new feature of Newsgator Online, that you get at the right of news articles a bar of Google ads in every newsfeed.&lt;/p&gt;

&lt;p&gt;Sometimes you get 1 news article and 6 ads on the right resulting in a big white hole between all the different newsfeeds.&lt;/p&gt;

&lt;p&gt;So nice to embed ads into social services like blogs, but for the user it is not that interesting&#8230;and I think it will be in its beta-stage, while at Newsgator Online it still has its flaws.&lt;/p&gt;

&lt;p&gt;Just a small side-note.&lt;/p&gt;]]></description>
		<content:encoded><![CDATA[<p>I don&#8217;t know if it is the same, but quite annoying is the new feature of Newsgator Online, that you get at the right of news articles a bar of Google ads in every newsfeed.</p>
<p>Sometimes you get 1 news article and 6 ads on the right resulting in a big white hole between all the different newsfeeds.</p>
<p>So nice to embed ads into social services like blogs, but for the user it is not that interesting&#8230;and I think it will be in its beta-stage, while at Newsgator Online it still has its flaws.</p>
<p>Just a small side-note.</p>
]]></content:encoded>
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