Comments on: NewsGator, Edelman Build Ad Widgets http://gigaom.com/2006/12/18/newsgator-and-edelman-build-ad-widgets/ Trusted Insights and Conversations on the Next Wave of Technology Thu, 26 Nov 2009 06:47:41 +0000 http://wordpress.com/ hourly 1 By: RSS and Banner Ads get married : Exclusive Concepts Blog http://gigaom.com/2006/12/18/newsgator-and-edelman-build-ad-widgets/#comment-300923 RSS and Banner Ads get married : Exclusive Concepts Blog Tue, 03 Jul 2007 12:39:43 +0000 http://gigaom.wordpress.com/2006/12/18/newsgator-and-edelman-build-ad-widgets/#comment-300923 <p>[...] You can read more about it here. [...]</p> [...] You can read more about it here. [...]

]]> By: Adam Zand http://gigaom.com/2006/12/18/newsgator-and-edelman-build-ad-widgets/#comment-77319 Adam Zand Tue, 19 Dec 2006 14:15:39 +0000 http://gigaom.wordpress.com/2006/12/18/newsgator-and-edelman-build-ad-widgets/#comment-77319 <p>Steve and Liz, Why curated? Why for Edelman clients only? In general, what is the burning need for this "innovation"?</p> Steve and Liz, Why curated? Why for Edelman clients only? In general, what is the burning need for this “innovation”?

]]> By: Marshall Kirkpatrick http://gigaom.com/2006/12/18/newsgator-and-edelman-build-ad-widgets/#comment-77318 Marshall Kirkpatrick Mon, 18 Dec 2006 22:13:43 +0000 http://gigaom.wordpress.com/2006/12/18/newsgator-and-edelman-build-ad-widgets/#comment-77318 <p>New version of Newsgator Online is long overdue. That's great to hear.</p> New version of Newsgator Online is long overdue. That’s great to hear.

]]> By: Steve Rubel http://gigaom.com/2006/12/18/newsgator-and-edelman-build-ad-widgets/#comment-77317 Steve Rubel Mon, 18 Dec 2006 19:35:19 +0000 http://gigaom.wordpress.com/2006/12/18/newsgator-and-edelman-build-ad-widgets/#comment-77317 <p>Liz has it right. - steve</p> Liz has it right. – steve

]]> By: Liz Gannes http://gigaom.com/2006/12/18/newsgator-and-edelman-build-ad-widgets/#comment-77316 Liz Gannes Mon, 18 Dec 2006 16:59:46 +0000 http://gigaom.wordpress.com/2006/12/18/newsgator-and-edelman-build-ad-widgets/#comment-77316 <p>jd --</p> <p>As I understand it, the ad displays in fresh content from feeds selected by the advertiser, as well as comments left on the page. So it's not just a static link to a discussion page.</p> jd –

As I understand it, the ad displays in fresh content from feeds selected by the advertiser, as well as comments left on the page. So it’s not just a static link to a discussion page.

]]> By: John Dowdell http://gigaom.com/2006/12/18/newsgator-and-edelman-build-ad-widgets/#comment-77315 John Dowdell Mon, 18 Dec 2006 16:22:55 +0000 http://gigaom.wordpress.com/2006/12/18/newsgator-and-edelman-build-ad-widgets/#comment-77315 <p>Sorry, I'm not clear on this yet… are we talking about traditionally-placed banner ads which link out to discussion pages elsewhere? </p> <p>If there's a "widget", where does it live, what does it do? </p> <p>tx, jd</p> Sorry, I’m not clear on this yet… are we talking about traditionally-placed banner ads which link out to discussion pages elsewhere?

If there’s a “widget”, where does it live, what does it do?

tx, jd

]]> By: BostonScott http://gigaom.com/2006/12/18/newsgator-and-edelman-build-ad-widgets/#comment-77314 BostonScott Mon, 18 Dec 2006 15:22:01 +0000 http://gigaom.wordpress.com/2006/12/18/newsgator-and-edelman-build-ad-widgets/#comment-77314 <p>Interesting concept… Rather than promote to the customer, we are engaging the customer. Rather than trying to simply broaden our customer base, we are trying to deepen our customer base. We're getting people who buy our product to discuss new healthy dishes - so they buy more of our product… and perhaps tell some friends.</p> <p>These are not unique ideas, but they are good ones, and I am glad to see them being implemented. If implemented well, this could be great. If not, the results will be limp. </p> <p>If you want to witness the revolution, turn off the TV!</p> Interesting concept… Rather than promote to the customer, we are engaging the customer. Rather than trying to simply broaden our customer base, we are trying to deepen our customer base. We’re getting people who buy our product to discuss new healthy dishes – so they buy more of our product… and perhaps tell some friends.

These are not unique ideas, but they are good ones, and I am glad to see them being implemented. If implemented well, this could be great. If not, the results will be limp.

If you want to witness the revolution, turn off the TV!

]]> By: Joey http://gigaom.com/2006/12/18/newsgator-and-edelman-build-ad-widgets/#comment-77313 Joey Mon, 18 Dec 2006 13:48:09 +0000 http://gigaom.wordpress.com/2006/12/18/newsgator-and-edelman-build-ad-widgets/#comment-77313 <p>I don't know if it is the same, but quite annoying is the new feature of Newsgator Online, that you get at the right of news articles a bar of Google ads in every newsfeed.</p> <p>Sometimes you get 1 news article and 6 ads on the right resulting in a big white hole between all the different newsfeeds.</p> <p>So nice to embed ads into social services like blogs, but for the user it is not that interesting…and I think it will be in its beta-stage, while at Newsgator Online it still has its flaws.</p> <p>Just a small side-note.</p> I don’t know if it is the same, but quite annoying is the new feature of Newsgator Online, that you get at the right of news articles a bar of Google ads in every newsfeed.

Sometimes you get 1 news article and 6 ads on the right resulting in a big white hole between all the different newsfeeds.

So nice to embed ads into social services like blogs, but for the user it is not that interesting…and I think it will be in its beta-stage, while at Newsgator Online it still has its flaws.

Just a small side-note.

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